---
title: "Trend — paper straws - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/paper-straws/trend"
last_updated: "2026-08-01T03:04:42.414Z"
locale: en
meta:
  description: "Niche score 62/100 · £635K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £635K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — paper straws - Flapen"
---

# **paper straws**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 66Growth 69Conversion 96Competition 61Returns 99Price range 0Avg price 13Brand share 74Review moat 53Quality gap 27

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+50.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****£635K**

£635K/yr · 981K searches

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****1,399.52**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£4.65**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.07–£10.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")