---
title: "Pancake Pan — £342K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/pancake-pan"
last_updated: "2026-07-31T23:16:16.425Z"
locale: en
meta:
description: "Niche score 56/100 · £342K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · £342K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pancake Pan — £342K/yr Amazon UK Niche (2026) - Flapen"
---
# **pancake pan**
**Worth a look**
Shows sweet-spot pricing room ($7.25–$79.90), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 53Growth 0Conversion 43Competition 62Returns 63Price range 86Avg price 82Brand share 81Review moat 70Quality gap 83
**Price range**
**Great****£7.25–£79.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****£17.91**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****707.52**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****£342K**
£342K/yr · 559K searches
**Conversion**
**Okay****3.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-60.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, pancake pan is a £342K/yr Amazon United Kingdom market (559K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 56/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pancake pan market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **£269K–£358K**
- units × avg price
- **Conversion rate**
- **3.4%**
- **Avg BSR**
- **#378**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **85%**
- **Out of stock**
- **9.4%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▲rising
**Sellers**
**101**
**Top-5 brand share**
**54%**
Top 20: 95%
**Top-5 click share**
**48%**
Top 20: 86%
**Open market**
**39%**
- Russell Hobbs21% - SENSARTE9% - YASHE8% - Tower8% - Blackmoor8% - INTIGNIS7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -60.7% search growth over the last 90 days.
50K30KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Mar · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/uk/home-garden/pancake-pan/trend)
## **Top pancake pan search terms**
- **pancake pan**287K/yr-65.8%2.7% conv. - **crepe pan**84K/yr-56.1%2.8% conv. - **dosa pan**51K/yr-20.1%1.1% conv. - **flat pan**13K/yr-27.0%1.3% conv. - **pancake pan induction hob**19K/yr-74.7%3.7% conv. - **mini pancake pan**12K/yr-56.6%1.9% conv. - **crepe & pancake pans**14K/yr-68.4%0.7% conv. - **non stick tawa**7K/yr-0.5%1.2% conv. - **pancake pan non stick**11K/yr-73.6%3.6% conv. - **pancake frying pan**10K/yr-76.2%4.3% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/pancake-pan/search-terms)
## **Top pancake pan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£17K10%£34K15%£51K20%£68K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Russell Hobbs Metallic Marble Pancake Pan 25 Cm Nonstick**Russell Hobbs**£11.70**4.4★940 rev](https://www.amazon.co.uk/dp/B0C2ZSKT65) [2**SENSARTE Non Stick Crepe Pan Dosa Pan Die-cast Auluminium Pancake Flat Skillet Tawa Griddle 26cm with Stay-Cool Handle Induction Compatible PFOA Free**SENSARTE**£21.13**4.2★9,402 rev](https://www.amazon.co.uk/dp/B09259TM1F) [3**Tower T81287 Cerastone Forged Aluminium Crepe Pan with Ceramic Non-Stick Coating 25cm Graphite**Tower**£8.41**3.8★184 rev](https://www.amazon.co.uk/dp/B097F4YLG1) [4**Blackmoor 26cm Pancake Pan/Non-Stick Ceramic-Coated Saucepan PFAS-Free Suitable for All Hob Types/Black Classic Range 67249**Blackmoor**£12.25**4.2★795 rev](https://www.amazon.co.uk/dp/B09NL1GSG6) [5**YASHE Smiley Face Pancake Pan 26cm 7 Hole Non Stick Mini Pancake Maker Pan Cast Aluminium Crepe & Egg Frying Pan Induction Suitable Kids Breakfast Pan for Brunch & Parties**YASHE**£14.86**4.5★134 rev](https://www.amazon.co.uk/dp/B0FD9VJJ58)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cest Home Non-Stick Mini Pancake Pan - 26cm American Style 4-Hole Pancake Maker Frying Eggs Dosa Crepe Pan - Induction Hob Safe**C'est Home**£20.69**11 rev6mo ago](https://www.amazon.co.uk/dp/B0GJG69QSR) [**KOKHUB Stainless Steel Pancake Pan 28cm Non Stick Honeycomb Crepe Pan**KOKHUB**£29.23**54 rev6mo ago](https://www.amazon.co.uk/dp/B0FMDVMHG2) [**Nonstick Frying Pan Pancake Crepe Pans Compatible Induction Equipped with Insulated Handle Rock Coating 10Inch**CHUNGG**£10.75**14 rev11mo ago](https://www.amazon.co.uk/dp/B0FMYHPPCK) [**YASHE Smiley Face Pancake Pan 26cm 7 Hole Non Stick Mini Pancake Maker Pan Cast Aluminium Crepe & Egg Frying Pan Induction Suitable Kids Breakfast Pan for Brunch & Parties**YASHE**£14.86**134 rev1y ago](https://www.amazon.co.uk/dp/B0FD9VJJ58) [**YASHE 4 Hole Pancake Pan Non-Stick Fried Egg Pan Durable Aluminum Frying Pan with Heat-Resistant Handle Multi-Function Cookware for Breakfast**YASHE**£13.33**82 rev1y ago](https://www.amazon.co.uk/dp/B0FD3CSLNT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cest Home Non-Stick Mini Pancake Pan - 26cm American Style 4-Hole Pancake Maker Frying Eggs Dosa Crepe Pan - Induction Hob Safe**C'est Home**£20.69**4.6★**▲ 482%**](https://www.amazon.co.uk/dp/B0GJG69QSR) [**Pancake Fry Pan - Non Stick Marble Interior Ideal For Making Roti Dosa Crepe Paratha French & Toast | Home Kitchen Restaraunts & Takeaways | Stay Cool Reinforced Handle Tawa (26cm)**BARGAINS-GALORE**£9.22**4.1★**▲ 270%**](https://www.amazon.co.uk/dp/B072R2GZYJ) [**YASHE Smiley Face Pancake Pan 26cm 7 Hole Non Stick Mini Pancake Maker Pan Cast Aluminium Crepe & Egg Frying Pan Induction Suitable Kids Breakfast Pan for Brunch & Parties**YASHE**£14.86**4.5★**▲ 158%**](https://www.amazon.co.uk/dp/B0FD9VJJ58) [**JEETEE Pancake Pan Nonstick 24cm Granite Coating Beige**JEETEE**£18.56**4.5★**▲ 147%**](https://www.amazon.co.uk/dp/B0CJY2WHGM) [**KOKHUB Stainless Steel Pancake Pan 28cm Non Stick Honeycomb Crepe Pan**KOKHUB**£29.23**4.0★**▲ 122%**](https://www.amazon.co.uk/dp/B0FMDVMHG2)
**~~View all trending →~~**
## **What buyers say about pancake pan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“Amazing quality”*
**Value For Money**12%
*“Great value for money”*
**Ease Of Cleaning**10%
*“Also it cleans so easily”*
**Baking**10%
*“Great for making pancakes in”*
**Cooking Experience**7%
*“evenly which is great for cooking”*
**Ease Of Use**5%
*“The handle is comfortable to hold”*
**Advertised Vs Actual Product**4%
*“As advertised and works well”*
**Size-Overall**4%
*“Just the right size”*
**Heating**3%
*“The pan heats up quickly”*
**Weight Light**3%
*“lightweight”*
### **What buyers complain about **
**Adhesion/Stickiness**29%
*“Very poor non stick”*
**Durability**15%
*“It does not seem durable”*
**Quality-Overall**14%
*“bad quality of pan”*
**Value For Money**9%
*“not too cheap either”*
**Ease Of Use**3%
*“Its really tricky to use at first”*
**Cooking Experience**2%
*“the cooking surface is already damaged despite using it carefully”*
**Heat Resistance**2%
*“Since day one this pan has issue whe it heat up on induction stove it bent and get un even and loose its shape”*
**Size-Overall**2%
*“Smaller than I thought”*
**Paint Quality**2%
*“Rim dented. before non stick coating applied”*
**Advertised Vs Actual Product**2%
*“not as described on the advertisement”*
### **Top return reasons **
**Size-Overall**30%
**Functionality-Overall**9%
**Adhesion/Stickiness**9%
**Quality-Overall**8%
**Heating**6%
**Compatibility-Overall**5%
**Advertised Vs Actual Product**4%
**Defective Material/Parts**3%
**Weight Heavy**3%
**Smell**2%
## **Common questions**
- **Is pancake pan profitable to sell on Amazon United Kingdom?**
- The niche generates £342K/yr across 33 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -60.7%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the pancake pan niche?**
- 25 brands and 101 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in pancake pan?**
- Top complaints mined from reviews: Adhesion/Stickiness, Durability, Quality-Overall. The return rate is 2.5%.
- **When does demand for pancake pan peak?**
- Demand peaks in Feb–Mar; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the pancake pan niche?**
- Listings span £7.25–£79.90; the average listing price is £17.91 (sweet spot $15–$100). The average incumbent carries 708 reviews — the moat a new listing must climb.
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