---
title: "One Cup Coffee Maker — £31K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/one-cup-coffee-maker"
last_updated: "2026-08-01T02:10:04.968Z"
locale: en
meta:
description: "Niche score 36/100 · £31K/yr market · 40K searches/yr · £27.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · £31K/yr market · 40K searches/yr · £27.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "One Cup Coffee Maker — £31K/yr Amazon UK Niche (2026) - Flapen"
---
# **one cup coffee maker**
**Skip it**
Soft demand (-38.3% this quarter) — this niche doesn't clear our bar today.
Market size 8Growth 6Conversion 36Competition 21Returns 62Price range 95Avg price 95Brand share 27Review moat 25Quality gap 75
**Avg price**
**Incredible****£27.03**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****£16.48–£67.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****4,190**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£31K**
£31K/yr · 40K searches
**Growth**
**Bad****-38.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, one cup coffee maker is a £31K/yr Amazon United Kingdom market (40K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **one cup coffee maker market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£14K–£20K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#35**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **91%**
- **Out of stock**
- **2.4%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**6%**
- Salter49% - Quest15% - lakeland11% - Innoteck8% - RAINBEAN6% - AeroPress5% - Open — no brand owns it (2 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 78 weeks — -38.3% search growth over the last 90 days.
1K750Prime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/uk/home-garden/one-cup-coffee-maker/trend)
## **Top one cup coffee maker search terms**
- **one cup coffee maker**20K/yr-39.6%1.6% conv. - **single coffee maker**7K/yr-13.1%1.4% conv. - **single cup coffee maker**7K/yr-56.2%1.3% conv. - **one cup coffee machine**4K/yr-38.7%2.5% conv. - **salter one cup coffee maker**1K/yr-9.0%13.4% conv. - **salter coffee maker to go**582/yr-40.5%2.1% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/one-cup-coffee-maker/search-terms)
## **Top one cup coffee maker products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£6K30%£9K40%£12K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Salter One Cup Coffee Maker Filter Coffee Machine Washable & Reusable Filter Includes 420ml Stainless Steel Travel Mug Brew Coffee To Go In 3-4 Minutes Suitable For Ground Coffee/Pads**Salter**£19.45**4.4★2,632 rev](https://www.amazon.co.uk/dp/B07351ZK8B) [2**Quest One Cup Coffee Maker with 420ml Stainless Steel Travel Mug**Quest**£16.48**4.4★339 rev](https://www.amazon.co.uk/dp/B0B3DWVNQQ) [3**Salter Digital Coffee Machine With 420 Ml Travel Mug 750 W**Salter**£25.30**4.4★2,632 rev](https://www.amazon.co.uk/dp/B07WV26X29) [4**lakeland Digital To Go Coffee Machine With Travel Mug Automatic Filter Coffee Machine Brews 1 Cup**lakeland**£29.80**4.5★107 rev](https://www.amazon.co.uk/dp/B07VPVHHS4) [5**Innoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black**Innoteck**£19.45**4.6★25 rev](https://www.amazon.co.uk/dp/B0G3B64S2Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Innoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black**Innoteck**£19.45**25 rev8mo ago](https://www.amazon.co.uk/dp/B0G3B64S2Y) [**Morphy Richards Tazza Pour & Go Single Cup Coffee Machine Includes Travel Mug Bean To Cup 35g Integrated Grinder Easy Operation Coffee On The Go 900W Stainless Steel 162105**Morphy Richards**£67.86**9 rev9mo ago](https://www.amazon.co.uk/dp/B0FWQXFS9Y) [**Salter Brew & Go One Cup Filter Coffee Maker With 420ml Travel Mug**Salter**£19.52**24 rev1y ago](https://www.amazon.co.uk/dp/B0DPL9752Z) [**RAINBEAN Single Serve Coffee Maker Programable Single-Serve Brewers Timer Auto Start/Off 14 Oz Single Cup Coffee Machine For Ground Coffee 700W Quick Brewing Perfect Gifts for Coffee Lovers**RAINBEAN**£22.97**254 rev1y ago](https://www.amazon.co.uk/dp/B0DHGGXDRC) [**Salter 2 In 1 Iced Coffee Maker Hot And Cold 700 W**Salter**£19.95**83 rev2y ago](https://www.amazon.co.uk/dp/B0D3M9KYVY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Morphy Richards Tazza Pour & Go Single Cup Coffee Machine Includes Travel Mug Bean To Cup 35g Integrated Grinder Easy Operation Coffee On The Go 900W Stainless Steel 162105**Morphy Richards**£67.86**3.3★**▲ 127%**](https://www.amazon.co.uk/dp/B0FWQXFS9Y) [**lakeland Digital To Go Coffee Machine With Travel Mug Automatic Filter Coffee Machine Brews 1 Cup**lakeland**£29.80**4.5★**▲ 90%**](https://www.amazon.co.uk/dp/B07VPVHHS4) [**Innoteck 450W Single Serve Coffee Maker with 400ml Travel Mug Black**Innoteck**£19.45**4.6★**▲ 74%**](https://www.amazon.co.uk/dp/B0G3B64S2Y) [**Quest One Cup Coffee Maker with 420ml Stainless Steel Travel Mug**Quest**£16.48**4.4★**▲ 64%**](https://www.amazon.co.uk/dp/B0B3DWVNQQ) [**RAINBEAN Single Serve Coffee Maker Programable Single-Serve Brewers Timer Auto Start/Off 14 Oz Single Cup Coffee Machine For Ground Coffee 700W Quick Brewing Perfect Gifts for Coffee Lovers**RAINBEAN**£22.97**4.3★**▲ 33%**](https://www.amazon.co.uk/dp/B0DHGGXDRC)
**~~View all trending →~~**
## **What buyers say about one cup coffee maker**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**23%
*“Easy to use”*
**Quality-Overall**16%
*“Excellent product”*
**Value For Money**10%
*“Good price”*
**Ease Of Cleaning**9%
*“clean after use”*
**Advertised Vs Actual Product**4%
*“As described”*
**Size-Overall**3%
*“Perfect size for me”*
**Compactness**3%
*“Small compact coffee / hot drinks machine”*
**Gifting Purpose**3%
*“Given as a gift”*
**Strength**2%
*“Sturdy and reliable”*
**Temperature Retention**2%
*“the cup keeps the coffee warm for hours”*
### **What buyers complain about **
**Durability**16%
*“After 1 month of use it stopped working”*
**Leak-Proof**9%
*“It leaks and has been thrown in the bin”*
**Heating**7%
*“Heating element stopped working this morning”*
**Quality-Overall**7%
*“Poor quality”*
**Functionality-Overall**6%
*“Doesn't work”*
**Size-Overall**5%
*“Just big enuf for one person”*
**Ease Of Cleaning**4%
*“really is a pain to clean for the next use”*
**Value For Money**4%
*“Wish I'd paid a bit more”*
**Strength**2%
*“Flimsy”*
**Instructions/User Manual/Troubleshooting**2%
*“instructions are rubbish”*
### **Top return reasons **
**Functionality-Overall**26%
**Size-Overall**14%
**Leak-Proof**9%
**Heating**6%
**Quality-Overall**4%
**Compatibility-Overall**4%
**Filtration**4%
**Product Condition**3%
**Advertised Vs Actual Product**3%
**Value For Money**2%
## **Common questions**
- **Is one cup coffee maker profitable to sell on Amazon United Kingdom?**
- The niche generates £31K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -38.3%. Flapen's verdict: Skip it (36/100).
- **How competitive is the one cup coffee maker niche?**
- 8 brands and 41 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in one cup coffee maker?**
- Top complaints mined from reviews: Durability, Leak-Proof, Heating. The return rate is 2.5%.
- **When does demand for one cup coffee maker peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the one cup coffee maker niche?**
- Listings span £16.48–£67.86; the average listing price is £27.03 (sweet spot $15–$100). The average incumbent carries 4,190 reviews — the moat a new listing must climb.
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