---
title: "Products — nippon ant killer liquid gel - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/nippon-ant-killer-liquid-gel/products"
last_updated: "2026-08-01T03:15:36.774Z"
locale: en
meta:
  description: "Niche score 59/100 · £84K/yr market · 59K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £84K/yr market · 59K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — nippon ant killer liquid gel - Flapen"
---

# **nippon ant killer liquid gel**

**Worth a look**

Shows demand growing +393.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 21Growth 100Conversion 96Competition 22Returns 100Price range 58Avg price 37Brand share 29Review moat 39Quality gap 86

**Growth**

**Incredible****+393.5%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£4.43–£29.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,576**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£10.41**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£84K**

£84K/yr · 59K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")