---
title: "Name Stickers — £80K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/name-stickers"
last_updated: "2026-08-01T02:12:59.411Z"
locale: en
meta:
description: "Niche score 49/100 · £80K/yr market · 298K searches/yr · £4.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £80K/yr market · 298K searches/yr · £4.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Name Stickers — £80K/yr Amazon UK Niche (2026) - Flapen"
---
# **name stickers**
**Skip it**
Prices mostly outside the sweet spot ($2.01–$11.25) — this niche doesn't clear our bar today.
Market size 20Growth 41Conversion 62Competition 63Returns 100Price range 0Avg price 14Brand share 65Review moat 40Quality gap 48
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+12.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****2,451.57**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£80K**
£80K/yr · 298K searches
**Avg price**
**Bad****£4.87**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.01–£11.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, name stickers is a £80K/yr Amazon United Kingdom market (298K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 49/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **name stickers market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **£39K–£49K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#133**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **97%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 88%
**Open market**
**30%**
- STUCK2U32% - Sticky Art UK16% - Double Dragon7% - Dotty about Paper6% - LuenHego5% - QuoteMyWall4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +12.6% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/uk/home-garden/name-stickers/trend)
## **Top name stickers search terms**
- **name stickers**146K/yr+13.9%4.4% conv. - **personalised name stickers**51K/yr+12.8%2.0% conv. - **name stickers for water bottles**16K/yr+18.1%1.4% conv. - **name**14K/yr+4.1%0.1% conv. - **name labels stickers**15K/yr+14.6%3.6% conv. - **name sticker**13K/yr+9.8%2.2% conv. - **name tag stickers**12K/yr+6.0%3.2% conv. - **sticky name labels**10K/yr+11.6%4.7% conv. - **personalised name sticker**7K/yr+8.7%1.0% conv. - **water bottle name stickers**5K/yr+38.9%2.1% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/name-stickers/search-terms)
## **Top name stickers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£4K10%£8K15%£12K20%£16K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**70 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Nurserys Washing Machine Proof Dishwasher Proof Kids**STUCK2U**£4.77**4.4★471 rev](https://www.amazon.co.uk/dp/B0D58DYP8N) [2**44 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Washing Machine Proof Dishwasher Proof (Unicorn)**STUCK2U**£4.97**4.4★75 rev](https://www.amazon.co.uk/dp/B0F5N1HQR2) [3**Personalised Name/Word Vinyl Stickers - 2 Height Options 21 Beautiful Colours. Perfect for Weddings Glass Box Wine Bottles Label Decal Either 1inch or 1.5inch Height Width Will Vary**Sticky Art UK**£3.00**4.5★228 rev](https://www.amazon.co.uk/dp/B09VZNXY7H) [4**Double Dragon Address Labels | 250 Labels/Roll | 89mm x 36mm | Self-Adhesive White Stickers | BPA-Free | Handwriting Laser & Inkjet Printer Compatible | For Shipping Filing Storage & Food Container**Double Dragon**£3.10**4.7★500 rev](https://www.amazon.co.uk/dp/B0DN1S8DQM) [5**Name Labels 96PCS Name Stickers for Water Bottles Lunch Box Pencil Case Multicolour**LuenHego**£3.33**4.5★74 rev](https://www.amazon.co.uk/dp/B0CHDQPWDF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Personalised Glass Name/Word Vinyl Stickers - Multiple Choice of Height Options 25 Beautiful Colours. Suitable for Weddings Glass Hen and Stag Parties Toy Box Wine Bottles Label Decal**Generic**£2.01**18 rev5mo ago](https://www.amazon.co.uk/dp/B0GNNHM774) [**60 Personalised Stick on Name Labels for Clothes No Iron Just Peel**Papa Prints**£4.23**259 rev1y ago](https://www.amazon.co.uk/dp/B0F6VC7G4Y) [**Personalised Name Word Vinyl Stickers - Height Options 21 Beautiful Colours. Perfect for Weddings Glass Box Wine Bottles Label Decal Either 1inch or 1.5inch Height Width Will Vary**Sticky Art UK**£2.45**7 rev1y ago](https://www.amazon.co.uk/dp/B0F32WDT7Z) [**L LIKED Hello My Name is 5 Colors 89 mm x 57 mm 200 Name Tags Stickers for Party Office Meeting School**L LIKED**£5.07**673 rev1y ago](https://www.amazon.co.uk/dp/B0DHCGJDPN) [**12 PCS Letter Stickers Vinyl Waterproof Alphabet Sticker Large Vinyl Name Letter Stickers for Scrapbooking Alphabet Stick on Wall**LongHoneySong**£5.00**24 rev1y ago](https://www.amazon.co.uk/dp/B0DF73KX8D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Personalised Vinyl Name Sticker - Script Font - Several Height and Colour Options - School Custom Crafts Wedding Wine Gin Glass Water Bottle**Sticky Art UK**£2.23**4.2★**▲ 185%**](https://www.amazon.co.uk/dp/B0BGXX3PNQ) [**70 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Nurserys Washing Machine Proof Dishwasher Proof Kids**STUCK2U**£4.77**4.4★**▲ 173%**](https://www.amazon.co.uk/dp/B0D58DYP8N) [**L LIKED Hello My Name is 5 Colors 89 mm x 57 mm 200 Name Tags Stickers for Party Office Meeting School**L LIKED**£5.07**4.7★**▲ 140%**](https://www.amazon.co.uk/dp/B0DHCGJDPN) [**44 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Washing Machine Proof Dishwasher Proof (Unicorn)**STUCK2U**£4.97**4.4★**▲ 132%**](https://www.amazon.co.uk/dp/B0F5N1HQR2) [**Personalised Glass Name/Word Vinyl Stickers - Multiple Choice of Height Options 25 Beautiful Colours. Suitable for Weddings Glass Hen and Stag Parties Toy Box Wine Bottles Label Decal**Generic**£2.01**4.6★**▲ 123%**](https://www.amazon.co.uk/dp/B0GNNHM774)
**~~View all trending →~~**
## **What buyers say about name stickers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“They are reliable”*
**Adhesion/Stickiness**15%
*“Good adhesive”*
**Advertised Vs Actual Product**13%
*“As advertised”*
**Value For Money**13%
*“Good Value”*
**Ease Of Use**11%
*“Easy to use”*
**Durability**4%
*“Very durable”*
**Size-Overall**4%
*“Great size”*
**Color**3%
*“bright colours”*
**Design-Overall**3%
*“Nice label designs”*
**Print Quality**2%
*“the print stays clear”*
### **What buyers complain about **
**Adhesion/Stickiness**28%
*“Not particularly adhesive”*
**Quality-Overall**11%
*“Cheap”*
**Durability**10%
*“Doesn't work fell off after one use”*
**Size-Overall**8%
*“theyre both very big”*
**Value For Money**8%
*“Overpriced”*
**Functionality-Overall**4%
*“Do not do what they are supposed to”*
**Print Quality**4%
*“Print size is very small”*
**Paper Quality**3%
*“They are more paper feel so likely will fade or come off in time”*
**Advertised Vs Actual Product**3%
*“Misleading”*
**Ease Of Cleaning**1%
*“it needs heavy scraping”*
### **Top return reasons **
**Size-Overall**38%
**Adhesion/Stickiness**15%
**Advertised Vs Actual Product**13%
**Functionality-Overall**8%
**Value For Money**8%
**Paint Quality**4%
**Defective Material/Parts**4%
**Quality-Overall**4%
**Paper Compatibility**2%
**Water Resistance**2%
## **Common questions**
- **Is name stickers profitable to sell on Amazon United Kingdom?**
- The niche generates £80K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the name stickers niche?**
- 19 brands and 89 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in name stickers?**
- Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Durability. The return rate is 0.0%.
- **When does demand for name stickers peak?**
- Demand peaks in Aug–Sep; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the name stickers niche?**
- Listings span £2.01–£11.25; the average listing price is £4.87 (sweet spot $15–$100). The average incumbent carries 2,452 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)