---
title: "Trend — moth trap - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/moth-trap/trend"
last_updated: "2026-07-31T09:27:00.460Z"
locale: en
meta:
  description: "Niche score 74/100 · £764K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 74/100 · £764K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — moth trap - Flapen"
---

# **moth trap**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 97Conversion 97Competition 60Returns 99Price range 30Avg price 52Brand share 45Review moat 47Quality gap 96

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+193.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Incredible****14.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Incredible****4.0★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£764K**

£764K/yr · 427K searches

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Good****£12.21**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,843.32**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****£4.34–£19.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")