---
title: "Long Spoon — £75K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/long-spoon"
last_updated: "2026-08-01T01:28:40.538Z"
locale: en
meta:
description: "Niche score 48/100 · £75K/yr market · 139K searches/yr · £4.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £75K/yr market · 139K searches/yr · £4.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Long Spoon — £75K/yr Amazon UK Niche (2026) - Flapen"
---
# **long spoon**
**Skip it**
Prices mostly outside the sweet spot ($2.55–$12.28) — this niche doesn't clear our bar today.
Market size 19Growth 18Conversion 90Competition 52Returns 97Price range 0Avg price 14Brand share 77Review moat 71Quality gap 42
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****657.87**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£75K**
£75K/yr · 139K searches
**Growth**
**Bad****-13.6%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£4.98**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.55–£12.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, long spoon is a £75K/yr Amazon United Kingdom market (139K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **long spoon market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **£75K–£100K**
- units × avg price
- **Conversion rate**
- **10.8%**
- **Avg BSR**
- **#62**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **83%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▼falling
**Sellers**
**46**
**Top-5 brand share**
**58%**
Top 20: 98%
**Top-5 click share**
**54%**
Top 20: 96%
**Open market**
**37%**
- tiokin31% - Dehov9% - AOOSY7% - Berglander6% - EVOKK5% - P Store4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -13.6% search growth over the last 90 days.
4K3KSpike '24Black Friday '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/home-garden/long-spoon/trend)
## **Top long spoon search terms**
- **latte spoons**33K/yr-16.1%8.5% conv. - **sundae spoons**14K/yr+14.8%9.4% conv. - **long teaspoons**17K/yr-17.4%11.4% conv. - **long spoon**13K/yr-1.0%5.1% conv. - **long handled teaspoons**12K/yr-36.0%11.8% conv. - **latte spoons long handle**7K/yr-4.4%11.3% conv. - **long spoons**6K/yr-14.6%8.8% conv. - **long handled spoon**6K/yr-21.3%6.1% conv. - **long spoons for latte glasses**6K/yr-20.3%11.4% conv. - **long handle spoon**4K/yr+0.4%4.3% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/long-spoon/search-terms)
## **Top long spoon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£7K20%£15K30%£22K40%£30K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**tiokin Latte Spoons Long Handle Coffee Spoons Teaspoons Set of 6 Stainless Steel 7.8Inches Tea Spoon Mixing Stirring Spoon for Latte Coffee Espresso Iced Tea Milk Shake Ice Cream Sundeas Cool Drinking**tiokin**£5.24**4.8★1,875 rev](https://www.amazon.co.uk/dp/B0CGPTWKRR) [2**DEHOV 7.5 Inches Stainless Steel Latte Spoons Set of 8 Long Stirring Spoons for Coffee Cocktail Ice Cream Long Handle Iced Teaspoons for Bar**Dehov**£5.26**4.7★808 rev](https://www.amazon.co.uk/dp/B0F2HYJ8Z6) [3**tiokin Latte Spoons Long Handle Coffee Spoons Teaspoons Set of 2 Stainless Steel 9 inches Mixing Ice Cream Stirring Spoon Ideal for Iced Coffee Iced Tea Milk Shake Ice Cream Sundeas Cool Drinking**tiokin**£4.19**4.7★205 rev](https://www.amazon.co.uk/dp/B0DLFV2D7C) [4**AOOSY Latte Spoons Long Handle Teaspoons Set of 6 Stainless Steel 9 inches Mixing Ice Cream Stirring Spoon Ideal for iced Coffee Iced Tea Milk Shake Ice Cream Sundeas Cool Drinking**AOOSY**£5.38**4.7★2,100 rev](https://www.amazon.co.uk/dp/B07SBJKQ9H) [5**Berglander Latte Spoons 12 Pieces 19.8cm Stainless Steel Coffee Spoon Ice Cream Spoons Long Handle Iced Tea Spoons for Mothers Milks Tea Mixing Cocktail Stirring Coffee Milkshake Cold Drink**Berglander**£6.12**4.7★68 rev](https://www.amazon.co.uk/dp/B0GW7DPCMZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Berglander Latte Spoons 12 Pieces 19.8cm Stainless Steel Coffee Spoon Ice Cream Spoons Long Handle Iced Tea Spoons for Mothers Milks Tea Mixing Cocktail Stirring Coffee Milkshake Cold Drink**Berglander**£6.12**68 rev3mo ago](https://www.amazon.co.uk/dp/B0GW7DPCMZ) [**Latte Spoons Set of 4 7.2 Stainless Steel Long Handle Coffee Spoons with Round Bowl for Espresso Yoghurt Ice Cream & Honey | Dessert Teaspoons Mirror Polished Silver Dishwasher Safe**Letingoo**£3.24**8 rev4mo ago](https://www.amazon.co.uk/dp/B0GHQKS33Q) [**Latte Spoons Set of 4 7.7 Stainless Steel Long Handle Stirring Spoons with Pointed Teardrop Head | Silver Long Teaspoons for Espresso Iced Tea Sundae & Dessert | Mirror Polished Dishwasher Safe**CiiVii**£3.88**7 rev4mo ago](https://www.amazon.co.uk/dp/B0GJSK3RT9) [**lulir Stainless Steel Spoons Long Handle 6 Pcs Durable 7.6in/19.3cm Long Premium Coffee Spoons for Iced Tea Milk Shake Ice Cream Sundeas Cool Elegant Long Handled Teaspoons for Home and Cafe**lulir**£4.46**77 rev6mo ago](https://www.amazon.co.uk/dp/B0GFNPQZRP) [**5PCS Stainless Steel Latte Spoons Long Handle Set Multicolored Long Handled Teaspoons Tea Spoons and Hot Chocolate Spoon (Silver Gold Rose Gold Rainbow Black)**nuneoeuo**£5.08**11 rev7mo ago](https://www.amazon.co.uk/dp/B0G4S4YJW1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Berglander Latte Spoons 12 Pieces 19.8cm Stainless Steel Coffee Spoon Ice Cream Spoons Long Handle Iced Tea Spoons for Mothers Milks Tea Mixing Cocktail Stirring Coffee Milkshake Cold Drink**Berglander**£6.12**4.7★**▲ 282%**](https://www.amazon.co.uk/dp/B0GW7DPCMZ) [**Homquen Stainless Steel Latte Spoons Long Handle Coffee Spoons Teaspoons Set of 6 7.8/19.8cm Mixing Stirring Spoon Ideal for Latte Coffee Espresso Iced Tea Cool Drinking (Silver)**HOMQUEN**£4.67**4.7★**▲ 279%**](https://www.amazon.co.uk/dp/B099KCXJ66) [**Latte Spoons Set of 4 7.7 Stainless Steel Long Handle Stirring Spoons with Pointed Teardrop Head | Silver Long Teaspoons for Espresso Iced Tea Sundae & Dessert | Mirror Polished Dishwasher Safe**CiiVii**£3.88**4.8★**▲ 249%**](https://www.amazon.co.uk/dp/B0GJSK3RT9) [**Latte Spoons Set of 4 7.2 Stainless Steel Long Handle Coffee Spoons with Round Bowl for Espresso Yoghurt Ice Cream & Honey | Dessert Teaspoons Mirror Polished Silver Dishwasher Safe**Letingoo**£3.24**4.6★**▲ 240%**](https://www.amazon.co.uk/dp/B0GHQKS33Q) [**lulir Stainless Steel Spoons Long Handle 6 Pcs Durable 7.6in/19.3cm Long Premium Coffee Spoons for Iced Tea Milk Shake Ice Cream Sundeas Cool Elegant Long Handled Teaspoons for Home and Cafe**lulir**£4.46**4.6★**▲ 153%**](https://www.amazon.co.uk/dp/B0GFNPQZRP)
**~~View all trending →~~**
## **What buyers say about long spoon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**40%
*“Very Happy with the quality of these spoons”*
**Value For Money**12%
*“Excellent Spoons for the price”*
**Advertised Vs Actual Product**11%
*“As described”*
**Strength**7%
*“sturdy”*
**Ease Of Use**6%
*“feel comfortable both to hold”*
**Size-Overall**5%
*“Good size”*
**Mixing/Blending**4%
*“It blends perfectly with modern tableware”*
**Weight Heavy**2%
*“Nice and heavy”*
**Design-Overall**2%
*“Lovely elegant spoons”*
**Shape/Style**2%
*“Good shape, ideal length and fit for use in long mugs etc”*
### **What buyers complain about **
**Strength**22%
*“A bit flimsy”*
**Quality-Overall**21%
*“Very poor quality with rough cheap looking edges”*
**Size-Overall**18%
*“longer”*
**Handle Quality**7%
*“Handle too short”*
**Thin**5%
*“Ok. V thin and cheap looking”*
**Advertised Vs Actual Product**5%
*“Don't be fooled by the images”*
**Sharpness**2%
*“Quite sharp edges”*
**Thickness**2%
*“The metal is pretty thin”*
**Material Quality**2%
*“The main issue for me is the material quality”*
**Adhesion/Stickiness**2%
*“two of the spoons had a sticky mess on them like tape had been stuck on them”*
### **Top return reasons **
**Quality-Overall**26%
**Size-Overall**20%
**Handle Quality**13%
**Advertised Vs Actual Product**10%
**Thin**9%
**Sharpness**9%
**Thickness**3%
**Weight Heavy**2%
**Strength**2%
**Ergonomics**1%
## **Common questions**
- **Is long spoon profitable to sell on Amazon United Kingdom?**
- The niche generates £75K/yr across 23 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the long spoon niche?**
- 22 brands and 46 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in long spoon?**
- Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 0.6%.
- **When does demand for long spoon peak?**
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the long spoon niche?**
- Listings span £2.55–£12.28; the average listing price is £4.98 (sweet spot $15–$100). The average incumbent carries 658 reviews — the moat a new listing must climb.
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