[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-home-garden-lawn-feed":3,"research-sidebar-rollups":909},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":53,"baselines":92,"demand":97,"seasonality":412,"brandShare":425,"products":447,"feedback":667,"searchTerms":826,"related":875,"lastUpdated":36},"ab13c26dc8094baefc19adc4f5f3e65e","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":37,"pageQuality":41,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":49,"top20BrandShare":50,"primePct":51,"oosRate":52},595577,546376,1.0218,0.6475,0.0845,0.5323,0.9044,4.31,1888,12.9,4.6,29.18,22,50000,0.8182,0.0008,3,"lawn feed","lawn-feed","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Flawn-feed","Fertilisers & Plant Food","2026-07-26T07:33:53.285336+00:00",11,12,129,[],0,40000,1250,1500,516000,645000,47,167,0.985,1,0.8636,0.0571,{"score":54,"verdict":55,"components":56},65,"watch",[57,62,65,69,72,75,78,83,86,89],{"key":58,"score":59,"weight":60,"raw":61},"marketSize",64,0.15,595577.16,{"key":63,"score":64,"weight":60,"raw":18},"growth",77,{"key":66,"score":67,"weight":68,"raw":19},"conversion",81,0.1,{"key":70,"score":71,"weight":60,"raw":20},"competition",53,{"key":73,"score":74,"weight":68,"raw":21},"brandShare",24,{"key":76,"score":77,"weight":68,"raw":22},"qualityGap",73,{"key":79,"score":80,"weight":81,"raw":82},"reviewMoat",46,0.05,1887.77,{"key":84,"score":85,"weight":68,"raw":30},"returns",100,{"key":87,"score":88,"weight":81,"raw":24},"avgPrice",58,{"key":90,"score":88,"weight":81,"raw":91},"priceRange",0.5768917819365338,{"avgRating":93,"medianPrice":94,"medianReturnRate":95,"nichesTracked":96},4.36,12.12,0.0064,27606,{"points":98,"droppedPartialWeek":411},[99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405,408],{"week":100,"volume":101},"2024-07-28",14411,{"week":103,"volume":104},"2024-08-04",14771,{"week":106,"volume":107},"2024-08-11",12367,{"week":109,"volume":110},"2024-08-18",12609,{"week":112,"volume":113},"2024-08-25",11378,{"week":115,"volume":116},"2024-09-01",11937,{"week":118,"volume":119},"2024-09-08",10874,{"week":121,"volume":122},"2024-09-15",7473,{"week":124,"volume":125},"2024-09-22",8789,{"week":127,"volume":128},"2024-09-29",5112,{"week":130,"volume":131},"2024-10-06",4835,{"week":133,"volume":134},"2024-10-13",5265,{"week":136,"volume":137},"2024-10-20",2728,{"week":139,"volume":140},"2024-10-27",2478,{"week":142,"volume":143},"2024-11-03",2059,{"week":145,"volume":146},"2024-11-10",1862,{"week":148,"volume":149},"2024-11-17",1372,{"week":151,"volume":152},"2024-11-24",1023,{"week":154,"volume":155},"2024-12-01",1077,{"week":157,"volume":158},"2024-12-08",963,{"week":160,"volume":161},"2024-12-15",733,{"week":163,"volume":164},"2024-12-22",956,{"week":166,"volume":167},"2024-12-29",962,{"week":169,"volume":170},"2025-01-05",1042,{"week":172,"volume":173},"2025-01-12",842,{"week":175,"volume":176},"2025-01-19",1895,{"week":178,"volume":179},"2025-01-26",2409,{"week":181,"volume":182},"2025-02-02",2916,{"week":184,"volume":185},"2025-02-09",3297,{"week":187,"volume":188},"2025-02-16",3548,{"week":190,"volume":191},"2025-02-23",6132,{"week":193,"volume":194},"2025-03-02",9502,{"week":196,"volume":197},"2025-03-09",18542,{"week":199,"volume":200},"2025-03-16",19075,{"week":202,"volume":203},"2025-03-23",22141,{"week":205,"volume":206},"2025-03-30",24106,{"week":208,"volume":209},"2025-04-06",27922,{"week":211,"volume":212},"2025-04-13",28299,{"week":214,"volume":215},"2025-04-20",24417,{"week":217,"volume":218},"2025-04-27",24761,{"week":220,"volume":221},"2025-05-04",30041,{"week":223,"volume":224},"2025-05-11",27984,{"week":226,"volume":227},"2025-05-18",29050,{"week":229,"volume":230},"2025-05-25",26551,{"week":232,"volume":233},"2025-06-01",20176,{"week":235,"volume":236},"2025-06-08",18973,{"week":238,"volume":239},"2025-06-15",17525,{"week":241,"volume":242},"2025-06-22",16534,{"week":244,"volume":245},"2025-06-29",14782,{"week":247,"volume":248},"2025-07-06",17250,{"week":250,"volume":251},"2025-07-13",17560,{"week":253,"volume":254},"2025-07-20",11770,{"week":256,"volume":257},"2025-07-27",9173,{"week":259,"volume":260},"2025-08-03",9564,{"week":262,"volume":263},"2025-08-10",10751,{"week":265,"volume":266},"2025-08-17",12185,{"week":268,"volume":269},"2025-08-24",11340,{"week":271,"volume":272},"2025-08-31",11762,{"week":274,"volume":275},"2025-09-07",9658,{"week":277,"volume":278},"2025-09-14",8863,{"week":280,"volume":281},"2025-09-21",6540,{"week":283,"volume":284},"2025-09-28",6785,{"week":286,"volume":287},"2025-10-05",5100,{"week":289,"volume":290},"2025-10-12",5892,{"week":292,"volume":293},"2025-10-19",4581,{"week":295,"volume":296},"2025-10-26",2787,{"week":298,"volume":299},"2025-11-02",2095,{"week":301,"volume":302},"2025-11-09",1689,{"week":304,"volume":305},"2025-11-16",1572,{"week":307,"volume":308},"2025-11-23",1354,{"week":310,"volume":311},"2025-11-30",1123,{"week":313,"volume":314},"2025-12-07",920,{"week":316,"volume":317},"2025-12-14",805,{"week":319,"volume":320},"2025-12-21",825,{"week":322,"volume":323},"2025-12-28",769,{"week":325,"volume":326},"2026-01-04",986,{"week":328,"volume":329},"2026-01-11",703,{"week":331,"volume":332},"2026-01-18",1140,{"week":334,"volume":335},"2026-01-25",1551,{"week":337,"volume":338},"2026-02-01",2204,{"week":340,"volume":341},"2026-02-08",2760,{"week":343,"volume":344},"2026-02-15",3420,{"week":346,"volume":347},"2026-02-22",4375,{"week":349,"volume":350},"2026-03-01",10060,{"week":352,"volume":353},"2026-03-08",17594,{"week":355,"volume":356},"2026-03-15",17058,{"week":358,"volume":359},"2026-03-22",22734,{"week":361,"volume":362},"2026-03-29",19005,{"week":364,"volume":365},"2026-04-05",18959,{"week":367,"volume":368},"2026-04-12",24591,{"week":370,"volume":371},"2026-04-19",19150,{"week":373,"volume":374},"2026-04-26",24694,{"week":376,"volume":377},"2026-05-03",27622,{"week":379,"volume":380},"2026-05-10",25486,{"week":382,"volume":383},"2026-05-17",20972,{"week":385,"volume":386},"2026-05-24",21185,{"week":388,"volume":389},"2026-05-31",22151,{"week":391,"volume":392},"2026-06-07",17360,{"week":394,"volume":395},"2026-06-14",15624,{"week":397,"volume":398},"2026-06-21",19427,{"week":400,"volume":401},"2026-06-28",17347,{"week":403,"volume":404},"2026-07-05",16893,{"week":406,"volume":407},"2026-07-12",16694,{"week":409,"volume":410},"2026-07-19",13975,false,[413,414,415,416,417,418,419,420,421,422,423,424],0.11874886012884109,0.3219523410684666,1.6164317775766706,2.166346422295577,2.3076771925214654,1.5756072998237383,1.3228452221354983,1.0660029939415276,0.7594074004925491,0.37829287709098824,0.14132203061342186,0.08000490954933276,{"top":426,"otherBrandCount":445,"otherClickShare":446},[427,430,433,436,439,442],{"brand":428,"clickShare":429},"Miracle-Gro",0.5021,{"brand":431,"clickShare":432},"Westland",0.19120000000000004,{"brand":434,"clickShare":435},"Garden Lawncare Guy",0.1567,{"brand":437,"clickShare":438},"GBW Grass Seed",0.0275,{"brand":440,"clickShare":441},"pronto seed",0.0268,{"brand":443,"clickShare":444},"Flower Power",0.0259,5,0.06979999999999986,[448,459,470,480,490,500,509,518,528,538,547,554,564,574,582,591,602,613,624,635,645,656],{"asin":449,"title":450,"brand":428,"imageUrl":451,"price":452,"rating":453,"reviews":454,"clickShare90":455,"clickShare360":456,"launchDate":457,"amazonUrl":458},"B004RG2PD8","Miracle-Gro EverGreen Fast Green Spray & Feed Liquid Lawn Food 1 Litre","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Y66xM1kRL.jpg",8.85,4.3,4258,0.1343,0.1249,"2000-01-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB004RG2PD8",{"asin":460,"title":461,"brand":428,"imageUrl":462,"price":463,"rating":464,"reviews":465,"clickShare90":466,"clickShare360":467,"launchDate":468,"amazonUrl":469},"B0G3PT35T9","Miracle-Gro Complete 4 in 1 Lawn Food 80 m handheld spreader Lawn Food Weed & Moss Control","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51LtoHo6+wL.jpg",9.76,4.4,350,0.1292,0.0923,"2025-11-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G3PT35T9",{"asin":471,"title":472,"brand":434,"imageUrl":473,"price":474,"rating":453,"reviews":475,"clickShare90":476,"clickShare360":477,"launchDate":478,"amazonUrl":479},"B0BLLYGFWS","Dark Green Lawn Fertiliser Spring\u002FSummer Grass Feed 1.25kg","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41aGxktrSmL.jpg",11.71,1634,0.1259,0.1322,"2021-12-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BLLYGFWS",{"asin":481,"title":482,"brand":428,"imageUrl":483,"price":484,"rating":25,"reviews":485,"clickShare90":486,"clickShare360":487,"launchDate":488,"amazonUrl":489},"B0CTQXMBBT","Miracle-Gro Fast Green Lawn Food Concentrated Liquid 1 litre concentrate 100 m coverage","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41dw6z86VvL.jpg",5.7,581,0.0736,0.0751,"2024-02-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CTQXMBBT",{"asin":491,"title":492,"brand":428,"imageUrl":493,"price":25,"rating":494,"reviews":495,"clickShare90":496,"clickShare360":497,"launchDate":498,"amazonUrl":499},"B000TAUHN6","Miracle-Gro Water Soluble Lawn Food 1 kg","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51MxkpFHnuL.jpg",4.5,6997,0.0693,0.0763,"2007-07-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB000TAUHN6",{"asin":501,"title":502,"brand":431,"imageUrl":503,"price":504,"rating":453,"reviews":167,"clickShare90":505,"clickShare360":506,"launchDate":507,"amazonUrl":508},"B0CMDWRNCX","Westland Aftercut All In One Lawn Feed Weed & Moss Killer 80m2+25% Extra Free Box UK","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51OOkRN-rXL.jpg",7.32,0.0674,0.0588,"2023-11-03","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CMDWRNCX",{"asin":510,"title":511,"brand":431,"imageUrl":512,"price":513,"rating":453,"reviews":514,"clickShare90":515,"clickShare360":516,"launchDate":507,"amazonUrl":517},"B0CMDM528Z","Westland Ultra Green 80m2 Box","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51vAJ6KGLZL.jpg",6.92,163,0.0555,0.0469,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CMDM528Z",{"asin":519,"title":520,"brand":431,"imageUrl":521,"price":522,"rating":464,"reviews":523,"clickShare90":524,"clickShare360":525,"launchDate":526,"amazonUrl":527},"B06XGKM1KG","Westland Safe Lawn Child and Pet Friendly Lawn Care 400m2 (14 kg)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51deTjiaCyL.jpg",21.5,1714,0.0397,0.0506,"2017-02-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB06XGKM1KG",{"asin":529,"title":530,"brand":428,"imageUrl":531,"price":532,"rating":494,"reviews":533,"clickShare90":534,"clickShare360":535,"launchDate":536,"amazonUrl":537},"B0BS6373C7","Miracle-Gro Evergreen Complete 4-in-1 Lawn Food Weed & Moss Control 360 m2 Yellow","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51QKl9I8bLL.jpg",21.87,2903,0.0361,0.081,"2023-01-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BS6373C7",{"asin":539,"title":540,"brand":428,"imageUrl":531,"price":541,"rating":464,"reviews":542,"clickShare90":543,"clickShare360":544,"launchDate":545,"amazonUrl":546},"B0FZC3X2F1","Miracle-Gro COMPLETE 4IN1 360M2",21.46,211,0.0338,0.0226,"2025-11-03","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FZC3X2F1",{"asin":548,"title":549,"brand":434,"imageUrl":473,"price":550,"rating":453,"reviews":475,"clickShare90":551,"clickShare360":552,"launchDate":478,"amazonUrl":553},"B09NHNY4MP","Dark Green Lawn Fertiliser Spring\u002FSummer Grass Feed 2.5kg",17.53,0.0308,0.0316,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09NHNY4MP",{"asin":555,"title":556,"brand":431,"imageUrl":557,"price":558,"rating":559,"reviews":560,"clickShare90":561,"clickShare360":562,"launchDate":507,"amazonUrl":563},"B0CMF2P3Y7","Westland Lawn Thickener 80m2 Box","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51K+iZt6G3L.jpg",6.66,4,347,0.0286,0.0315,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CMF2P3Y7",{"asin":565,"title":566,"brand":437,"imageUrl":567,"price":568,"rating":569,"reviews":570,"clickShare90":438,"clickShare360":571,"launchDate":572,"amazonUrl":573},"B0GDRCRRB1","Premium Lawn Fertiliser 1kg - Fast Acting - Delivers Lush Green Grass - Deep Roots & Rich Soil - Pet Safe - Tailored to UK Climate - 100% Refund (1kg)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51ajidEyTBL.jpg",12.19,3.7,8,0.0174,"2026-01-02","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GDRCRRB1",{"asin":575,"title":576,"brand":443,"imageUrl":577,"price":26,"rating":494,"reviews":578,"clickShare90":444,"clickShare360":579,"launchDate":580,"amazonUrl":581},"B085YBHLSW","Flower Power Lawn Magic Premium Lawn Feed 5L Double Action Formula for Greener Grass and Stronger Roots","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61ek1M37w6L.jpg",1855,0.0272,"2022-09-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB085YBHLSW",{"asin":583,"title":584,"brand":428,"imageUrl":585,"price":586,"rating":494,"reviews":495,"clickShare90":587,"clickShare360":588,"launchDate":589,"amazonUrl":590},"B000TASZTE","Miracle-Gro Water Soluble Lawn Food 2kg","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51ep2Ugn4EL.jpg",11.34,0.0258,0.0263,"2007-07-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB000TASZTE",{"asin":592,"title":593,"brand":594,"imageUrl":595,"price":596,"rating":494,"reviews":597,"clickShare90":598,"clickShare360":599,"launchDate":600,"amazonUrl":601},"B00KM88CU0","A1 Lawn Ultimate Spring Summer Lawn Fertiliser - Revitalizes Grass High Nitrogen 10-4-4 DEFRA Certified 10kg","A1Lawn","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41K00Gq0l+L.jpg",26.82,765,0.0257,0.0273,"2024-06-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00KM88CU0",{"asin":603,"title":604,"brand":605,"imageUrl":606,"price":607,"rating":608,"reviews":609,"clickShare90":610,"clickShare360":438,"launchDate":611,"amazonUrl":612},"B08CL4W8GX","Greenforce G21086 Green Force Lawn Feed Weed Moss Killer 400m2 Fertilizer Grey 30.0 cm*21.0 cm*11.0 cm","Greenforce","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51xTI5uurjL.jpg",12.68,4.2,1522,0.0194,"2020-07-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08CL4W8GX",{"asin":614,"title":615,"brand":440,"imageUrl":616,"price":617,"rating":618,"reviews":619,"clickShare90":620,"clickShare360":621,"launchDate":622,"amazonUrl":623},"B09JT14KK9","Pronto Seed Plush Lawn 1.2 kg - Fast-Growing Grass Seed & Conditioner Mix - Covers 30m2 for Lawn Repair & Restoration - DEFRA Approved Eco-Friendly & Pet Safe (1.2kg)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51sY3rNTnTL.jpg",8.49,3.8,708,0.0165,0.0139,"2021-10-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09JT14KK9",{"asin":625,"title":626,"brand":440,"imageUrl":627,"price":628,"rating":629,"reviews":630,"clickShare90":631,"clickShare360":632,"launchDate":633,"amazonUrl":634},"B0DSLX746R","Pronto Seed Ultra Patch Grass Seed & Fertiliser 800g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51MmkxO5CmL.jpg",7.98,4.1,360,0.0103,0.0104,"2025-01-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DSLX746R",{"asin":636,"title":637,"brand":638,"imageUrl":639,"price":640,"rating":453,"reviews":64,"clickShare90":641,"clickShare360":642,"launchDate":643,"amazonUrl":644},"B0DS6FMT5W","Grassias Pre Seed 696 Lawn Fertiliser Granules High Phosphorus Lawn Starter & Pre-Seed Feed for Grass Growth & Strong Roots Ideal for Pre-Turf & Garden Lawns (1.25kg)","Grasscias","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ANQAEceQL.jpg",10.12,0.0097,0.0144,"2025-01-03","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DS6FMT5W",{"asin":646,"title":647,"brand":648,"imageUrl":649,"price":650,"rating":464,"reviews":651,"clickShare90":652,"clickShare360":653,"launchDate":654,"amazonUrl":655},"B07SRG53KT","Elixir Gardens UK Spring & Summer Lawn Food\u002FFeed & Granular Compound Turf Fertiliser with added Iron + Magnesium | 1kg-25kg Weights | NPK:12-3-9 + 2% Fe & 2% MgO | 1kg Bag Treats 40m","Elixir Gardens","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F511XUGTcjRL.jpg",9.7,193,0.0077,0.0049,"2019-06-06","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07SRG53KT",{"asin":657,"title":658,"brand":659,"imageUrl":660,"price":661,"rating":25,"reviews":662,"clickShare90":663,"clickShare360":664,"launchDate":665,"amazonUrl":666},"B06X1953WZ","envii SeaFeed Xtra Organic Seaweed Fertiliser Liquid Outdoor Plant Food Ideal for all Plants Lawns Gardens and House Plants Rich in Additional Nutrients - 1 Litre Makes up to 500L","envii","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F418oYjAvxuL.jpg",11.41,7292,0.0073,0.0066,"2017-02-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB06X1953WZ",{"love":668,"hate":739,"returnReasons":802},[669,676,683,690,697,704,711,718,725,732],{"topic":670,"percentOfMentions":671,"verbatims":672},"Quality-Overall",0.2519,[673,674,675],"Excellent product","Good reliable product","Great product gives you a perfect lawn",{"topic":677,"percentOfMentions":678,"verbatims":679},"Value For Money",0.17370000000000002,[680,681,682],"Fair price","Decent price","Excellent Value",{"topic":684,"percentOfMentions":685,"verbatims":686},"Advertised Vs Actual Product",0.1402,[687,688,689],"As advertised","Does what it promises","As described",{"topic":691,"percentOfMentions":692,"verbatims":693},"Plant Growth",0.1211,[694,695,696],"its growing well","Miracle grow","the grass is growing well",{"topic":698,"percentOfMentions":699,"verbatims":700},"Ease Of Use",0.0836,[701,702,703],"Easy to use","Simple to apply","Its easy to mix",{"topic":705,"percentOfMentions":706,"verbatims":707},"Efficiency",0.0518,[708,709,710],"Successful results","Effective","it works really well",{"topic":712,"percentOfMentions":713,"verbatims":714},"Color",0.0364,[715,716,717],"improves the colour","Green","excellent lawn colour",{"topic":719,"percentOfMentions":720,"verbatims":721},"Instructions\u002FUser Manual\u002FTroubleshooting",0.0169,[722,723,724],"Instructions are clear","Followed instructions carefully","Good instructions",{"topic":726,"percentOfMentions":727,"verbatims":728},"Thickness",0.014499999999999999,[729,730,731],"it is soo thick","The grass looks thicker","Use this every year it thickens the lawn",{"topic":733,"percentOfMentions":734,"verbatims":735},"Pest\u002FInsect Control",0.0106,[736,737,738],"I love miracle grow it doesnt kill all the insects in the lawn","Kills weeds","Fast and effective weed control",[740,746,753,759,765,772,778,784,791,796],{"topic":691,"percentOfMentions":741,"verbatims":742},0.1928,[743,744,745],"Poor germination","Still no growth :","Slow growth",{"topic":747,"percentOfMentions":748,"verbatims":749},"Functionality-Overall",0.1419,[750,751,752],"Not effective","Did not work","unfortunately not worked very well at all",{"topic":677,"percentOfMentions":754,"verbatims":755},0.0909,[756,757,758],"a bit pricey","Going back to pricer","a little expensive",{"topic":670,"percentOfMentions":760,"verbatims":761},0.0565,[762,763,764],"Absolutely rubbish","Terrible quality","Absolute rubbish and waste of money",{"topic":766,"percentOfMentions":767,"verbatims":768},"Durability",0.041299999999999996,[769,770,771],"seems extremely temporary","Working after 3 days","Will not last 6 weeks",{"topic":712,"percentOfMentions":773,"verbatims":774},0.037200000000000004,[775,776,777],"Does not quite give the deep green colour you get with the big brands","makes it go very black","green as the rest",{"topic":779,"percentOfMentions":773,"verbatims":780},"Leak-Proof",[781,782,783],"Bottle leaks","the measuring cup leaks","leaking water from",{"topic":785,"percentOfMentions":786,"verbatims":787},"Smell",0.0331,[788,789,790],"It doesn't smell at all","Smells","a slight odour on application which disappeared after 1 or two days",{"topic":684,"percentOfMentions":786,"verbatims":792},[793,794,795],"I received 1x80m2 ad was very misleading","Not happy, the item arrived in grey plastic bag so you don't know what you're getting very misleading","Not true to description",{"topic":719,"percentOfMentions":797,"verbatims":798},0.028900000000000002,[799,800,801],"fooled instruction carefully not one grass sprout","However, there's no instructions and it isn't that intuitive","Im not happy this time followed instructions very little results did not kill weeds",[803,805,808,810,812,814,817,819,822,823],{"reason":779,"pct":804},0.2575,{"reason":806,"pct":807},"Defective Material\u002FParts",0.2506,{"reason":747,"pct":809},0.098,{"reason":684,"pct":811},0.0712,{"reason":677,"pct":813},0.061,{"reason":815,"pct":816},"Size-Overall",0.0512,{"reason":691,"pct":818},0.0281,{"reason":820,"pct":821},"Spray\u002FFlow",0.0175,{"reason":698,"pct":821},{"reason":824,"pct":825},"Maintenance And Repair",0.0141,[827,831,836,841,846,851,856,861,866,871],{"term":32,"volume":828,"growthQoq":829,"conversionRate":830},189671,0.9286,0.0884,{"term":832,"volume":833,"growthQoq":834,"conversionRate":835},"grass feed",87280,0.964,0.0984,{"term":837,"volume":838,"growthQoq":839,"conversionRate":840},"lawn fertiliser",63435,0.4265,0.0475,{"term":842,"volume":843,"growthQoq":844,"conversionRate":845},"grass fertilizer for lawn",39998,0.3534,0.073,{"term":847,"volume":848,"growthQoq":849,"conversionRate":850},"lawn care",24651,-0.0536,0.0334,{"term":852,"volume":853,"growthQoq":854,"conversionRate":855},"lawn",21375,0.1283,0.0083,{"term":857,"volume":858,"growthQoq":859,"conversionRate":860},"lawn fertilizer",16897,0.4658,0.0482,{"term":862,"volume":863,"growthQoq":864,"conversionRate":865},"nitrogen fertilizer for lawns",13058,1.2849,0.0407,{"term":867,"volume":868,"growthQoq":869,"conversionRate":870},"lawn food",12277,0.5823,0.0874,{"term":872,"volume":873,"growthQoq":874,"conversionRate":860},"grass fertiliser",11649,0.3554,[876,882,889,894,899,904],{"title":877,"href":878,"score":879,"verdict":55,"marketSize":880,"growth90":881},"mole repellent","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fmole-repellent",79,163396.94,0.914,{"title":883,"href":884,"score":885,"verdict":886,"marketSize":887,"growth90":888},"sun lounger","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fsun-lounger",80,"launch",2470990.46,2.9989,{"title":890,"href":891,"score":885,"verdict":55,"marketSize":892,"growth90":893},"fly repellent fan","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Ffly-repellent-fan",301927.34,14.9724,{"title":895,"href":896,"score":885,"verdict":886,"marketSize":897,"growth90":898},"ice maker","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fice-maker",2878212.99,3.7144,{"title":900,"href":901,"score":885,"verdict":886,"marketSize":902,"growth90":903},"parasol base","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fparasol-base",1136108.92,9.0445,{"title":905,"href":906,"score":885,"verdict":886,"marketSize":907,"growth90":908},"air conditioner","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fair-conditioner",39308962.49,53.5682,[910,913,920,927,934,941,948,955,962,969,976,983,990,997,1004,1011,1018,1025,1032],{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":911,"marketSizeTotal":912},5777,1496729572,{"nodeId":914,"label":915,"slug":916,"href":917,"nichesTracked":918,"marketSizeTotal":919},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":921,"label":922,"slug":923,"href":924,"nichesTracked":925,"marketSizeTotal":926},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":928,"label":929,"slug":930,"href":931,"nichesTracked":932,"marketSizeTotal":933},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":935,"label":936,"slug":937,"href":938,"nichesTracked":939,"marketSizeTotal":940},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":942,"label":943,"slug":944,"href":945,"nichesTracked":946,"marketSizeTotal":947},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":949,"label":950,"slug":951,"href":952,"nichesTracked":953,"marketSizeTotal":954},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":956,"label":957,"slug":958,"href":959,"nichesTracked":960,"marketSizeTotal":961},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":963,"label":964,"slug":965,"href":966,"nichesTracked":967,"marketSizeTotal":968},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":970,"label":971,"slug":972,"href":973,"nichesTracked":974,"marketSizeTotal":975},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":977,"label":978,"slug":979,"href":980,"nichesTracked":981,"marketSizeTotal":982},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":984,"label":985,"slug":986,"href":987,"nichesTracked":988,"marketSizeTotal":989},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":991,"label":992,"slug":993,"href":994,"nichesTracked":995,"marketSizeTotal":996},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":998,"label":999,"slug":1000,"href":1001,"nichesTracked":1002,"marketSizeTotal":1003},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":1005,"label":1006,"slug":1007,"href":1008,"nichesTracked":1009,"marketSizeTotal":1010},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":1012,"label":1013,"slug":1014,"href":1015,"nichesTracked":1016,"marketSizeTotal":1017},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":1019,"label":1020,"slug":1021,"href":1022,"nichesTracked":1023,"marketSizeTotal":1024},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":1026,"label":1027,"slug":1028,"href":1029,"nichesTracked":1030,"marketSizeTotal":1031},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":1033,"label":1034,"slug":1035,"href":1036,"nichesTracked":1037,"marketSizeTotal":1038},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]