---
title: "Laundry Pen — £71K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/laundry-pen"
last_updated: "2026-08-01T02:45:24.905Z"
locale: en
meta:
description: "Niche score 45/100 · £71K/yr market · 78K searches/yr · £4.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £71K/yr market · 78K searches/yr · £4.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Laundry Pen — £71K/yr Amazon UK Niche (2026) - Flapen"
---
# **laundry pen**
**Skip it**
Prices mostly outside the sweet spot ($1.64–$8.26) — this niche doesn't clear our bar today.
Market size 18Growth 40Conversion 100Competition 17Returns 99Price range 0Avg price 13Brand share 28Review moat 30Quality gap 88
**Conversion**
**Incredible****19.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+12.4%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****3,509.75**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****£71K**
£71K/yr · 78K searches
**Competition**
**Bad****80%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£4.75**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£1.64–£8.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, laundry pen is a £71K/yr Amazon United Kingdom market (78K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 45/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **laundry pen market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£71K–£95K**
- units × avg price
- **Conversion rate**
- **19.4%**
- **Avg BSR**
- **#85**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **75%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **—flat
**Sellers**
**66**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**80%**
Top 20: 100%
**Open market**
**9%**
- STAEDTLER37% - Helix19% - Artline18% - PILOT9% - HowseHold4% - Just stationery3% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +12.4% search growth over the last 90 days.
6K4KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/uk/home-garden/laundry-pen/trend)
## **Top laundry pen search terms**
- **laundry pen**17K/yr+29.5%17.9% conv. - **laundry marker pen**15K/yr+13.1%18.6% conv. - **laundry pens permanent for clothes**9K/yr-7.9%21.0% conv. - **laundry marker**8K/yr+5.3%12.8% conv. - **laundry marker pens permanent for clothes**7K/yr-15.3%20.3% conv. - **clothes marker pen wash resistant**6K/yr+10.9%18.3% conv. - **laundry pen for labelling clothes**4K/yr+23.5%22.7% conv. - **clothes pen**3K/yr+58.7%11.2% conv. - **clothes marker pen**3K/yr+16.1%16.2% conv. - **clothes pens for labelling uniform**5K/yr+92.1%22.3% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/laundry-pen/search-terms)
## **Top laundry pen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£7K20%£14K30%£21K40%£29K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**STAEDTLER 319 LM F-9 Lumocolor Permanent Laundry Marker - 0.6mm Fine Line Width Black (Pack of 1)**STAEDTLER**£3.21**4.3★3,068 rev](https://www.amazon.co.uk/dp/B004KQ8BW4) [2**Helix Dual Tip Fabric and Laundry Permanent Marker Pen - Black**Helix**£3.00**4.3★2,364 rev](https://www.amazon.co.uk/dp/B0050O6F78) [3**Pilot Laundry Tec Fabric Marker 1.0 mm Tip - Black Single Pen**PILOT**£1.64**4.5★4,486 rev](https://www.amazon.co.uk/dp/B00FA2FQSY) [4**Artline Fabric Pens for Clothes Black Laundry Marker Pen & White Marker for Dark Materials Quick-Dry Ink 0.7mm & 1.2mm Bullet Tips Ideal for Labelling & Design Genuine Fabric Markers**Artline**£6.19**4.2★344 rev](https://www.amazon.co.uk/dp/B0F6V4CFQT) [5**Artline MARKING_PEN**Artline**£5.95**4.2★1,454 rev](https://www.amazon.co.uk/dp/B079K2FJ52)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2PCS Fabric Pens for Clothes Black & White Laundry Marker Pen Set White Marker Pen for Dark Materials & Black Fabric P/en Waterproof Marker P/en for Clothing Art Painting & Labelling Widely Use**Cuikaan**£4.29**8 rev5mo ago](https://www.amazon.co.uk/dp/B0GKZ7JFT6) [**HowseHold Laundry Marker Pens (Pack of 2) Black and White Fabric Permanent Markers for Clothes School Uniform Dark and Light Farbics Fine Nibs**HowseHold**£5.07**66 rev10mo ago](https://www.amazon.co.uk/dp/B0FPD72KC5) [**Artline Fabric Pens for Clothes Black Laundry Marker Pen & White Marker for Dark Materials Quick-Dry Ink 0.7mm & 1.2mm Bullet Tips Ideal for Labelling & Design Genuine Fabric Markers**Artline**£6.19**344 rev1y ago](https://www.amazon.co.uk/dp/B0F6V4CFQT) [**Artline Pack of 2 Laundry Marker Pens (Black). Wash Resistant Fabric Pens Permanent for Clothes & Light Linen Fast Drying No Fade After Washing - Genuine Fabric Markers**Artline**£7.10**344 rev1y ago](https://www.amazon.co.uk/dp/B0F6TWNZYL) [**Artline MARKING_PEN**Artline**£5.95**1,454 rev8y ago](https://www.amazon.co.uk/dp/B079K2FJ52)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2PCS Fabric Pens for Clothes Black & White Laundry Marker Pen Set White Marker Pen for Dark Materials & Black Fabric P/en Waterproof Marker P/en for Clothing Art Painting & Labelling Widely Use**Cuikaan**£4.29**2.9★**▲ 351%**](https://www.amazon.co.uk/dp/B0GKZ7JFT6) [**STAEDTLER 319 LM F-9 Lumocolor Permanent Laundry Marker - 0.6mm Fine Line Width Black (Pack of 1)**STAEDTLER**£3.21**4.3★**▲ 94%**](https://www.amazon.co.uk/dp/B004KQ8BW4) [**Sharpie Rub-a Dub Laundry Markers Black 2pk**Sharpie**£8.26**4.6★**▲ 87%**](https://www.amazon.co.uk/dp/B000XF2SHU) [**Just stationery Permanent Fabric Marker Pen (Pack of 2) black**Just stationery**£2.51**4.2★**▲ 32%**](https://www.amazon.co.uk/dp/B007NG9NCU) [**HowseHold Laundry Marker Pens (Pack of 2) Black and White Fabric Permanent Markers for Clothes School Uniform Dark and Light Farbics Fine Nibs**HowseHold**£5.07**3.2★**▲ 16%**](https://www.amazon.co.uk/dp/B0FPD72KC5)
**~~View all trending →~~**
## **What buyers say about laundry pen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**20%
*“Just right”*
**Ease Of Use**10%
*“Easy to use”*
**Value For Money**10%
*“So that's pretty good value”*
**Color**9%
*“The black one is very good”*
**Nib/Tip Quality**6%
*“Easy to use with a fine nib”*
**Pen/Pencil Quality**5%
*“Nice Pen”*
**Quick Drying**5%
*“Once it is dry it holds steady”*
**Thickness**4%
*“worked great on the kids clothes good thickness”*
**Writing Experience**4%
*“The pens are easy enough to use when writing”*
**Durability**2%
*“lasts reasonably long”*
### **What buyers complain about **
**Nib/Tip Quality**16%
*“The nib had fallen out”*
**Functionality-Overall**16%
*“Didnt work”*
**Ink Leakage**11%
*“then the ink bled so couldnt see my child name waste of money”*
**Color**10%
*“white one is even worse”*
**Writing Experience**7%
*“Struggle to do neat writing”*
**Dry/Empty Ink**7%
*“Pen Came Dry”*
**Quality-Overall**4%
*“Quality Issue as per review”*
**Leak-Proof**3%
*“One arrived ok the second was leaking”*
**Rope/Wire Tangling**3%
*“All in a knot couldnt undo”*
**Durability**2%
*“Regarding durability, I would not expect them to last as they were poor from the very start and I would not repurchase or recommend them”*
### **Top return reasons **
**Functionality-Overall**29%
**Dry/Empty Ink**21%
**Color**11%
**Ink Refill**6%
**Advertised Vs Actual Product**4%
**Nib/Tip Quality**4%
**Quality-Overall**3%
**Size-Overall**3%
**Cartridge/Ink Quality**3%
**Material Quality**2%
## **Common questions**
- **Is laundry pen profitable to sell on Amazon United Kingdom?**
- The niche generates £71K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +12.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the laundry pen niche?**
- 10 brands and 66 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in laundry pen?**
- Top complaints mined from reviews: Nib/Tip Quality, Functionality-Overall, Ink Leakage. The return rate is 0.2%.
- **When does demand for laundry pen peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the laundry pen niche?**
- Listings span £1.64–£8.26; the average listing price is £4.75 (sweet spot $15–$100). The average incumbent carries 3,510 reviews — the moat a new listing must climb.
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