---
title: "Trend — koi fish food - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/koi-fish-food/trend"
last_updated: "2026-08-01T05:07:11.278Z"
locale: en
meta:
  description: "Niche score 70/100 · £371K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 70/100 · £371K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — koi fish food - Flapen"
---

# **koi fish food**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 95Conversion 95Competition 64Returns 100Price range 85Avg price 88Brand share 45Review moat 68Quality gap 24

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+121.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****11.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£20.11**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£3.88–£90.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****786.97**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£371K**

£371K/yr · 155K searches

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")