---
title: "Kenwood Blender — £35K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/kenwood-blender"
last_updated: "2026-08-01T04:07:38.436Z"
locale: en
meta:
description: "Niche score 38/100 · £35K/yr market · 39K searches/yr · £49.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · £35K/yr market · 39K searches/yr · £49.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Kenwood Blender — £35K/yr Amazon UK Niche (2026) - Flapen"
---
# **kenwood blender**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 9Growth 18Conversion 23Competition 61Returns 52Price range 57Avg price 93Brand share 6Review moat 47Quality gap 72
**Avg price**
**Great****£49.38**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****£19.60–£161.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****1,773.09**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-13.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£35K**
£35K/yr · 39K searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, kenwood blender is a £35K/yr Amazon United Kingdom market (39K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov. Verdict: Skip it — 38/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kenwood blender market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£25K–£37K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#39**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **78%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**114**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 97%
**Open market**
**1%**
- Kenwood59% - KENWOOD21% - Tefal13% - GEEPAS2% - PHILIPS2% - Ninja1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 78 weeks — -13.8% search growth over the last 90 days.
1K750Prime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/kenwood-blender/trend)
## **Top kenwood blender products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£2K10%£4K15%£5K20%£7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KENWOOD 0W22310083 BLP41.A0GO Blend X Plastic Compact Blender 2L Capacity Grey/Orange**KENWOOD**£41.34**5.0★1 rev](https://www.amazon.co.uk/dp/B0B9HF7HSZ) [2**Tefal Blendforce II Blender 2L Plastic Jug 1.25L Effective Capacity 600W 4 Removable Stainless Steel Blades Smoothie Ice Crush 2 Speeds + Pulse Kitchen Shakes Maker Black BL420840**Tefal**£25.91**4.4★6,225 rev](https://www.amazon.co.uk/dp/B07B9NS9SH) [3**Kenwood FDP65.860WH food processor with 9 attachments. Express Serve and Dice 1.5L Jug blender and mini chopper White**Kenwood**£67.48**4.3★465 rev](https://www.amazon.co.uk/dp/B08WM28BLD) [4**Kenwood Compact Food Processor 1.4L Bowl Blender Emulsifying Chopping Blade Shredder Disc 400W FP120 White**Kenwood**£31.42**4.5★8,472 rev](https://www.amazon.co.uk/dp/B001C3DRDG) [5**Kenwood MultiPro OneTouch FDM73.850SS Food Processor and Blender Multifunctional with 13 Accessories Variable Speed and Pulse Function Integrated Scale Dishwasher Safe 1000W Silver**Kenwood**£113.65**4.2★605 rev](https://www.amazon.co.uk/dp/B0D83ZDN8S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Blender for Kitchen 1.5L Plastic Jug 600W for smoothie and Ice Crush Black**Amazon Basics**£20.89**124 rev11mo ago](https://www.amazon.co.uk/dp/B0DBPH79BD) [**Tefal Black Collection Blender 2L Jug 2 Speeds Pulse Mode Kitchen Blender 6 Stainless Steel Removable Blades Smoothies Milkshakes protein Shakes Cocktails Ice Crush Soups 500W BL3558G0**Tefal**£27.73**222 rev1y ago](https://www.amazon.co.uk/dp/B0FDL1ZJKV) [**Kenwood MultiPro XL Weigh+ FDM72.990SS Food Processor With Integrated Digital Scales & Timer Express Dice Adjustable Slicing Disc Micro Serrated Knife Blade 1.5L ThermoResist Glass Blender Black**Kenwood**£161.48**8 rev1y ago](https://www.amazon.co.uk/dp/B0DKFKGVKK) [**Ninja Detect Power Blender Pro 1200W with 2L Jug Black TB201UK**Ninja**£85.01**159 rev2y ago](https://www.amazon.co.uk/dp/B0D8QP7NWR) [**Kenwood MultiPro OneTouch FDM73.850SS Food Processor and Blender Multifunctional with 13 Accessories Variable Speed and Pulse Function Integrated Scale Dishwasher Safe 1000W Silver**Kenwood**£113.65**605 rev2y ago](https://www.amazon.co.uk/dp/B0D83ZDN8S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Basics Blender for Kitchen 1.5L Plastic Jug 600W for smoothie and Ice Crush Black**Amazon Basics**£20.89**4.0★**▲ 285%**](https://www.amazon.co.uk/dp/B0DBPH79BD) [**KENWOOD 0W22310083 BLP41.A0GO Blend X Plastic Compact Blender 2L Capacity Grey/Orange**KENWOOD**£41.34**5.0★**▲ 256%**](https://www.amazon.co.uk/dp/B0B9HF7HSZ) [**Kenwood MultiPro XL Weigh+ FDM72.990SS Food Processor With Integrated Digital Scales & Timer Express Dice Adjustable Slicing Disc Micro Serrated Knife Blade 1.5L ThermoResist Glass Blender Black**Kenwood**£161.48**2.9★**▲ 172%**](https://www.amazon.co.uk/dp/B0DKFKGVKK) [**Tefal Blendforce II Blender 2L Glass Jug 1.25L Effective Capacity 800W 4 Removable Powelix Blades Smoothie Blender Ice Crush 2 Speeds + Pulse Black BL435840**Tefal**£35.95**4.4★**▲ 172%**](https://www.amazon.co.uk/dp/B07KYGXYWB) [**Ninja Detect Power Blender Pro 1200W with 2L Jug Black TB201UK**Ninja**£85.01**4.7★**▲ 132%**](https://www.amazon.co.uk/dp/B0D8QP7NWR)
**~~View all trending →~~**
## **What buyers say about kenwood blender**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“EXCELLENT PRODUCT”*
**Mixing/Blending**17%
*“Great Blender”*
**Value For Money**10%
*“Definitely worth the price”*
**Ease Of Cleaning**7%
*“easy clean”*
**Ease Of Use**6%
*“Ease of use”*
**Advertised Vs Actual Product**6%
*“works exactly as expected”*
**Strength**4%
*“Sturdy ideal for smoothies”*
**Durability**3%
*“Durable and works effectively”*
**Efficiency**2%
*“Does the job very well”*
**Size-Overall**2%
*“Very convenient size”*
### **What buyers complain about **
**Durability**16%
*“Broke during first use”*
**Quality-Overall**12%
*“Cheap quality”*
**Mixing/Blending**9%
*“failing to mix evenly”*
**Functionality-Overall**5%
*“didn't work properly it spins then stops”*
**Leak-Proof**5%
*“It leaks”*
**Size-Overall**5%
*“bowl is far too small on this one”*
**Strength**4%
*“Bit flimsy”*
**Value For Money**4%
*“I suspect they would be more expensive”*
**Ease Of Use**3%
*“Its just frustrating to use”*
**Instructions/User Manual/Troubleshooting**3%
*“It looks like they regard the instructions as unimportant”*
### **Top return reasons **
**Size-Overall**23%
**Functionality-Overall**20%
**Mixing/Blending**8%
**Leak-Proof**5%
**Smell**5%
**Durability**4%
**Quality-Overall**4%
**Strength**3%
**Advertised Vs Actual Product**3%
**Product Condition**2%
## **Common questions**
- **Is kenwood blender profitable to sell on Amazon United Kingdom?**
- The niche generates £35K/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.8%. Flapen's verdict: Skip it (38/100).
- **How competitive is the kenwood blender niche?**
- 7 brands and 114 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in kenwood blender?**
- Top complaints mined from reviews: Durability, Quality-Overall, Mixing/Blending. The return rate is 2.9%.
- **When does demand for kenwood blender peak?**
- Demand peaks in Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the kenwood blender niche?**
- Listings span £19.60–£161.48; the average listing price is £49.38 (sweet spot $15–$100). The average incumbent carries 1,773 reviews — the moat a new listing must climb.
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