---
title: "Search terms — green wool - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/green-wool/search-terms"
last_updated: "2026-08-01T03:40:12.902Z"
locale: en
meta:
  description: "Niche score 41/100 · £56K/yr market · 129K searches/yr · £6.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £56K/yr market · 129K searches/yr · £6.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — green wool - Flapen"
---

# **green wool**

**Skip it**

Soft demand (-37.9% this quarter) — this niche doesn't clear our bar today.

Market size 14Growth 6Conversion 70Competition 55Returns 97Price range 81Avg price 19Brand share 25Review moat 25Quality gap 38

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Price range**

**Great****£1.25–£81.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****4,248.87**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£6.80**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£56K**

£56K/yr · 129K searches

**Growth**

**Bad****-37.9%**

90-day search growth — must beat 0% to launch