---
title: "Ghost Decorations — £2K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/ghost-decorations"
last_updated: "2026-08-01T02:04:36.208Z"
locale: en
meta:
description: "Niche score 50/100 · £2K/yr market · 68K searches/yr · £14.68 avg price. A small market ($2K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £2K/yr market · 68K searches/yr · £14.68 avg price. A small market ($2K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ghost Decorations — £2K/yr Amazon UK Niche (2026) - Flapen"
---
# **ghost decorations**
**Worth a look**
Shows demand growing +125.0% this quarter, but a small market ($2K/yr) keeps it on the watch list.
Market size 1Growth 95Conversion 3Competition 19Returns 91Price range 67Avg price 72Brand share 34Review moat 80Quality gap 89
**Growth**
**Incredible****+125.0%**
90-day search growth — must beat 0% to launch
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****406.22**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****£14.68**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£4.18–£37.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£2K**
£2K/yr · 68K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, ghost decorations is a £2K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ghost decorations market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£37K–£44K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#1,515**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **56%**
- **Out of stock**
- **37.0%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **207 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**6%**
- Gonggi27% - JOYIN26% - Somerway12% - Generic10% - Riceel10% - POBEC9% - Open — no brand owns it (1 brand, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 60 weeks — +125.0% search growth over the last 90 days.
13K8KSpike '25Prime Day '25 seasonNovDecJanJunJulAugSepOctNovDecJanMayJul
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 207.6×
[**Open Trend **](https://flapen.com/research/uk/home-garden/ghost-decorations/trend)
## **Top ghost decorations search terms**
- **ghost decorations**14K/yr+51.4%1.0% conv. - **halloween ghost**10K/yr+236.2%0.0% conv. - **hanging ghost decoration**7K/yr+335.3%0.0% conv. - **halloween ceiling decorations**8K/yr+227.6%0.0% conv. - **halloween ghosts**4K/yr+105.6%1.8% conv. - **hanging ghost**4K/yr+182.1%0.9% conv. - **ghost halloween decorations**4K/yr+206.1%0.0% conv. - **hanging ghosts**7K/yr+76.0%1.1% conv. - **halloween decorations ghost**4K/yr+26.7%0.0% conv. - **hanging halloween decorations outdoor**7K/yr-27.7%0.0% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/ghost-decorations/search-terms)
## **Top ghost decorations products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£22820%£45630%£68440%£9121101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Halloween Swinging Ghost Hanging Decorations Outdoor Light Up Large Spooky Tree Decor Kit with String Lights Scary Halloween Party Decoration for Outside Garden Yard Lawn Home**Gonggi**£20.97**1.0★1 rev](https://www.amazon.co.uk/dp/B0FPQT9X1B) [2**JOYIN 3 Pack Halloween Party Decoration 27.5 Hanging Ghosts Cute Flying Ghost for Front Yard Patio Lawn Garden Party Décor and Holiday Decorations**JOYIN**£8.81**4.4★3,421 rev](https://www.amazon.co.uk/dp/B07GJYKL9Y) [3**Halloween Ghost Decorations 3 FT Hanging Swing Ghost with LED Lighted**Somerway**£13.37**5.0★2 rev](https://www.amazon.co.uk/dp/B0FQV34FHD) [4**Halloween Decor Scary Hanging Lighted Ghost Halloween Light Up Ghost DIY Any Shape Ornaments Spooky Outdoor Ghosts Lights Glowing for Halloweens Tree Decorations**Riceel**£4.18**5.0★4 rev](https://www.amazon.co.uk/dp/B0FG2459V2) [5**Halloween Decorations Halloween Decorations Outdoor Decor Hanging Lighted Glowing Ghost Scary Ghosts Decor for Yard Tree Lawn Garden Party 2PACK**POBEC**£8.59**4.3★28 rev](https://www.amazon.co.uk/dp/B0DBR88DJ3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Light Up Ghost Decor 3 Pack Halloween Yard Lights**Generic**£37.15**0 rev2w ago](https://www.amazon.co.uk/dp/B0H87FXGNN) [**Halloween Decorations Outdoor - 5 FT Large Hanging Swing Ghost Halloween Decor with String Lights Spooky Cute Ghosts Decorations for Front Porch Yard Tree**Generic**£8.24**0 rev1mo ago](https://www.amazon.co.uk/dp/B0H5HP7SZN) [**Halloween Ghost Decorations 3 FT Hanging Swing Ghost with LED Lighted**Somerway**£13.37**2 rev10mo ago](https://www.amazon.co.uk/dp/B0FQV34FHD) [**Halloween Swinging Ghost Hanging Decorations Outdoor Light Up Large Spooky Tree Decor Kit with String Lights Scary Halloween Party Decoration for Outside Garden Yard Lawn Home**Gonggi**£20.97**1 rev10mo ago](https://www.amazon.co.uk/dp/B0FPQT9X1B) [**Zodight Ghosts of Halloween String Lights 3M 10LED Hanging Ghosts 8 Modes Fairy Light with Remote Control Battery Operated Decoration Indoor Outdoor for Halloween Decoration**Zodight**£11.66**40 rev1y ago](https://www.amazon.co.uk/dp/B0FHW37TSM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Halloween Ghost Decorations 3 FT Hanging Swing Ghost with LED Lighted**Somerway**£13.37**5.0★**▲ 756%**](https://www.amazon.co.uk/dp/B0FQV34FHD) [**Light Up Ghost Decor 3 Pack Halloween Yard Lights**Generic**£37.15**0.0★**▲ 754%**](https://www.amazon.co.uk/dp/B0H87FXGNN) [**Halloween Decorations Outdoor - 5 FT Large Hanging Swing Ghost Halloween Decor with String Lights Spooky Cute Ghosts Decorations for Front Porch Yard Tree**Generic**£8.24**0.0★**▲ 754%**](https://www.amazon.co.uk/dp/B0H5HP7SZN) [**Halloween Swinging Ghost Hanging Decorations Outdoor Light Up Large Spooky Tree Decor Kit with String Lights Scary Halloween Party Decoration for Outside Garden Yard Lawn Home**Gonggi**£20.97**1.0★**▲ 681%**](https://www.amazon.co.uk/dp/B0FPQT9X1B) [**Halloween Decor Scary Hanging Lighted Ghost Halloween Light Up Ghost DIY Any Shape Ornaments Spooky Outdoor Ghosts Lights Glowing for Halloweens Tree Decorations**Riceel**£4.18**5.0★**▲ 96%**](https://www.amazon.co.uk/dp/B0FG2459V2)
**~~View all trending →~~**
## **What buyers say about ghost decorations**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**50%
*“it was a really good product”*
**Assembly/Installation**13%
*“Easy to hang up”*
**Value For Money**13%
*“Brilliant effect and great value”*
**Material Quality**13%
*“Good quality materials”*
**Storage Capacity**13%
*“has the added bonus that it folds flat which is great for storing save space”*
### **Top return reasons **
**Functionality-Overall**100%
## **Common questions**
- **Is ghost decorations profitable to sell on Amazon United Kingdom?**
- The niche generates £2K/yr across 9 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +125.0%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the ghost decorations niche?**
- 7 brands and 12 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 84% of demand.
- **When does demand for ghost decorations peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 207.6× the quietest.
- **What does it cost to enter the ghost decorations niche?**
- Listings span £4.18–£37.15; the average listing price is £14.68 (sweet spot $15–$100). The average incumbent carries 406 reviews — the moat a new listing must climb.
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