---
title: "Geranium Plants — £68K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/geranium-plants"
last_updated: "2026-08-01T02:05:09.822Z"
locale: en
meta:
description: "Niche score 67/100 · £68K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 67/100 · £68K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Geranium Plants — £68K/yr Amazon UK Niche (2026) - Flapen"
---
# **geranium plants**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 17Growth 70Conversion 51Competition 85Returns 100Price range 57Avg price 62Brand share 70Review moat 94Quality gap 89
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****118.63**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Growth**
**Good****+52.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****£13.43**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£2.34–£31.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£68K**
£68K/yr · 123K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, geranium plants is a £68K/yr Amazon United Kingdom market (123K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 67/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **geranium plants market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **£67K–£81K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#799**
- **Page quality**
- **0%**
- **Prime**
- **2%**
- **Sponsored**
- **72%**
- **Out of stock**
- **33.2%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**17 **—flat
**Sellers**
**17**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**30%**
Top 20: 69%
**Open market**
**30%**
- YouGarden18% - Carbeth Plants15% - Perfect Plants12% - Whin Hill Nurseries10% - GROWTANICAL8% - Bryncir Garden Centre7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +52.6% search growth over the last 90 days.
7K5KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 21.5×
[**Open Trend **](https://flapen.com/research/uk/home-garden/geranium-plants/trend)
## **Top geranium plants search terms**
- **geranium plants**36K/yr+72.7%3.3% conv. - **geraniums garden ready plants hardy**16K/yr+270.6%5.8% conv. - **geraniums**11K/yr+109.0%5.0% conv. - **hardy geranium plants**10K/yr+97.4%2.9% conv. - **geranium**11K/yr+21.8%2.1% conv. - **hardy geraniums**7K/yr+53.1%2.0% conv. - **pelargonium plants uk**5K/yr+92.5%1.5% conv. - **geranium plug plants**14K/yr-73.5%2.8% conv. - **geraniums garden ready plants**6K/yr+146.0%4.8% conv. - **geranium plants garden ready**3K/yr+61.7%4.8% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/geranium-plants/search-terms)
## **Top geranium plants products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£1K4%£3K6%£4K8%£5K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Geranium Bedding Plants Garden Ready Mixed Colours Outdoor Blooms Spring to Summer (Pack of 4 Plants)**Bryncir Garden Centre**£14.00**3.6★26 rev](https://www.amazon.co.uk/dp/B0GZ5474WP) [2**Perfect Plants - Geranium Plants Mixed Colours - 6 Pack Bedding Plants - Garden Ready Plants**Perfect Plants**£13.36**4.4★443 rev](https://www.amazon.co.uk/dp/B08JV96CC6) [3**YouGarden Geranium Parade Mix Set of 10 Garden Ready Plants**YouGarden**£12.25**3.9★34 rev](https://www.amazon.co.uk/dp/B0BRQLB63D) [4**YouGarden 3 x Hardy Geranium Sanguineum Tiny Monster Cranesbill in a 9cm Pot. Garden Ready Plant Perfect for Patios Borders and Pots. Bedding Plants for Garden. Premium Quality Geranium Plants**YouGarden**£14.95**4.1★109 rev](https://www.amazon.co.uk/dp/B084GTBVK1) [5**Hardy Geranium sanguineum Vision Violet x 3 Large Plug Plants Hardy Perennial**GROWTANICAL**£12.49**4.1★254 rev](https://www.amazon.co.uk/dp/B07NL45H23)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**200+ Mixed Colours Geranium Rare Perennial Bedding for Indoor/Outdoor Garden**Generic**£7.47**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H2M2K6J1) [**Geranium Bedding Plants Garden Ready Mixed Colours Outdoor Blooms Spring to Summer (Pack of 4 Plants)**Bryncir Garden Centre**£14.00**26 rev2mo ago](https://www.amazon.co.uk/dp/B0GZ5474WP) [**Geranium Plants Mixed Colours - 6 Pack Bedding Plants - Ready to Plant - Not Plug Plants**Generic**£13.27**6 rev2mo ago](https://www.amazon.co.uk/dp/B0GYTVNVHG) [**Perfect Plants - Geranium Plants Mixed Colours - 12 Pack Bedding Plants - Garden Ready Plants**Perfect Plants**£20.75**443 rev4mo ago](https://www.amazon.co.uk/dp/B0GRRGBL9Q) [**Carbeth Plants Geranium Zonal Salmon Bedding Plants 1 x 6 Pack - Garden Ready Summer Flowering Pelargoniums - Easy to Grow & Drought Tolerant Blooms for Pots Borders & Hanging Baskets**Carbeth Plants**£11.61**74 rev1y ago](https://www.amazon.co.uk/dp/B0F9YTCB2L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Carbeth Plants Geranium Zonal Bullseye Scarlet 6 Pack Bedding Plants**Carbeth Plants**£11.58**3.3★**▲ 63%**](https://www.amazon.co.uk/dp/B0F8NKG7R2) [**Carbeth Plants Geranium Zonal Salmon Bedding Plants 1 x 6 Pack - Garden Ready Summer Flowering Pelargoniums - Easy to Grow & Drought Tolerant Blooms for Pots Borders & Hanging Baskets**Carbeth Plants**£11.61**3.3★**▲ 62%**](https://www.amazon.co.uk/dp/B0F9YTCB2L) [**YouGarden Geranium Parade Mix Set of 10 Garden Ready Plants**YouGarden**£12.25**3.9★**▲ 62%**](https://www.amazon.co.uk/dp/B0BRQLB63D) [**Geranium Bedding Plants Garden Ready Mixed Colours Outdoor Blooms Spring to Summer (Pack of 4 Plants)**Bryncir Garden Centre**£14.00**3.6★**▲ 62%**](https://www.amazon.co.uk/dp/B0GZ5474WP) [**200+ Mixed Colours Geranium Rare Perennial Bedding for Indoor/Outdoor Garden**Generic**£7.47**0.0★**▲ 62%**](https://www.amazon.co.uk/dp/B0H2M2K6J1)
**~~View all trending →~~**
## **What buyers say about geranium plants**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**61%
*“are growing beautifully”*
**Quality-Overall**11%
*“Excellent quality”*
**Value For Money**10%
*“Good value”*
**Color**5%
*“Nice colours”*
**Size-Overall**3%
*“great size”*
**Advertised Vs Actual Product**2%
*“As described”*
**Strength**1%
*“They are hardy, grow vigorously and flower well into autumn”*
**Smell**1%
*“Rich and colourful - mild scent”*
**Ease Of Use**1%
*“Easy to grow on”*
**Sun Shade/Wind Shield**1%
*“have spread excellent ground cover”*
### **What buyers complain about **
**Plant Growth**33%
*“Not that many seeds developing”*
**Size-Overall**25%
*“Very disappointed with the size”*
**Quality-Overall**11%
*“Poor quality”*
**Value For Money**8%
*“Disappointing and expensive”*
**Moist/Dry**8%
*“When they arrived plugs were dry”*
**Durability**3%
*“after 1 week looks awful”*
**Socket/Port/Plug**2%
*“Very disappointed with these plugs”*
**Advertised Vs Actual Product**2%
*“look nothing like the pictures”*
**Strength**1%
*“Too weak to survive”*
**Cutting/Trimming**1%
*“Poor cutting so small”*
### **Top return reasons **
**Plant Growth**47%
**Moist/Dry**13%
**Advertised Vs Actual Product**9%
**Value For Money**5%
**Defective Material/Parts**4%
**Quality-Overall**4%
**Size-Overall**4%
**Color**2%
**Pest/Insect Control**2%
**Functionality-Overall**2%
## **Common questions**
- **Is geranium plants profitable to sell on Amazon United Kingdom?**
- The niche generates £68K/yr across 57 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +52.6%. Flapen's verdict: Worth a look (67/100).
- **How competitive is the geranium plants niche?**
- 17 brands and 17 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in geranium plants?**
- Top complaints mined from reviews: Plant Growth, Size-Overall, Quality-Overall. The return rate is 0.0%.
- **When does demand for geranium plants peak?**
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 21.5× the quietest.
- **What does it cost to enter the geranium plants niche?**
- Listings span £2.34–£31.61; the average listing price is £13.43 (sweet spot $15–$100). The average incumbent carries 119 reviews — the moat a new listing must climb.
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