---
title: "Garden Twine — £173K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/garden-twine"
last_updated: "2026-08-01T02:16:16.080Z"
locale: en
meta:
description: "Niche score 58/100 · £173K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · £173K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Garden Twine — £173K/yr Amazon UK Niche (2026) - Flapen"
---
# **garden twine**
**Worth a look**
Shows searches that convert (28.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 35Growth 96Conversion 100Competition 55Returns 99Price range 0Avg price 13Brand share 50Review moat 40Quality gap 27
**Conversion**
**Incredible****28.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+162.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****75%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,472**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****£173K**
£173K/yr · 131K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£4.64**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.97–£7.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, garden twine is a £173K/yr Amazon United Kingdom market (131K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in May–Jun–Dec. Verdict: Worth a look — 58/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **garden twine market data**
- **Units sold / yr**
- **30K–40K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **£139K–£186K**
- units × avg price
- **Conversion rate**
- **28.4%**
- **Avg BSR**
- **#1,873**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **59%**
- **Out of stock**
- **12.2%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**33**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 98%
**Open market**
**19%**
- ANSIO31% - NAEEM SONS19% - Vivifying13% - tenn well6% - Sricam6% - Draper5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +162.1% search growth over the last 90 days.
15K10KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Dec · busiest ÷ quietest = 5.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/garden-twine/trend)
## **Top garden twine search terms**
- **garden string**70K/yr+181.7%23.0% conv. - **garden twine natural**21K/yr+205.7%24.9% conv. - **garden string twine**9K/yr+338.6%20.9% conv. - **jute**16K/yr+0.4%2.5% conv. - **gardening string**6K/yr+180.6%22.4% conv. - **plant string**4K/yr+171.4%13.9% conv. - **twine for plants**2K/yr+30.3%18.5% conv. - **twine for gift wrapping**3K/yr-64.2%3.8% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/garden-twine/search-terms)
## **Top garden twine products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£17K20%£35K30%£52K40%£69K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ANSIO Natural Jute Twine 101 m / 333 ft 2 mm 3-ply Rustic Brown Garden Twine String for Crafts Floristry Gift Wrapping & Plant Tying - Pack of 1**ANSIO**£3.63**4.6★7,498 rev](https://www.amazon.co.uk/dp/B0847JDJ6X) [2**100m Garden Twine String Rope for Wrapping and Gardening Green Twine String for Climbing Plants Crafting & DIY Projects (pack of 1) (d green)**NAEEM SONS**£3.42**4.7★136 rev](https://www.amazon.co.uk/dp/B0FBKGBLD6) [3**Vivifying 200m/656 Feet Green Garden Twine 2mm Garden String for Climbing Plants Gardening Tomatoes Vines Floristry Bundling and Crafts**Vivifying**£5.75**4.6★785 rev](https://www.amazon.co.uk/dp/B078GWNLGW) [4**80m Garden Twine String Rope for Wrapping and Gardening Green Twine String for Climbing Plants Crafting & DIY Projects (pack of 1)**NAEEM SONS**£3.36**4.7★136 rev](https://www.amazon.co.uk/dp/B0GXWV1RDZ) [5**ARVO Natural Jute Twine 50 m / 164 ft 2 mm 3-ply Rustic Brown Garden Twine String for Crafts Floristry Gift Wrapping & Plant Tying**ANSIO**£2.98**4.6★7,498 rev](https://www.amazon.co.uk/dp/B0DT9L5Z9V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**80m Garden Twine String Rope for Wrapping and Gardening Green Twine String for Climbing Plants Crafting & DIY Projects (pack of 1)**NAEEM SONS**£3.36**136 rev3mo ago](https://www.amazon.co.uk/dp/B0GXWV1RDZ) [**Zuvo Jute Twine 100m - Natural Garden String 2mm 3-Ply Brown Biodegradable**Zuvo**£4.20**13 rev3mo ago](https://www.amazon.co.uk/dp/B0GW8MCTM5) [**3x Jute Twine string Garden Twine Jute Rope for Decoration Garden DIY Crafts Gift Wrapping Bundling Packing Floristry (40M x 3) 120M /393 Feet (pack of 3)**NAEEM SONS**£3.35**159 rev7mo ago](https://www.amazon.co.uk/dp/B0G62958BN) [**100m Garden Twine String Rope for Wrapping and Gardening Green Twine String for Climbing Plants Crafting & DIY Projects (pack of 1) (d green)**NAEEM SONS**£3.42**136 rev1y ago](https://www.amazon.co.uk/dp/B0FBKGBLD6) [**PerkHomy Garden Twine 122m / 400ft 2mm String Natural Jute Brown for Gardening Tomato Climbing Plant Tie Floristry Crafts Gift Wrapping Packing Decor (Brown 2mm * 400feet)**PH PERKHOMY**£3.50**604 rev1y ago](https://www.amazon.co.uk/dp/B0DS8YWXHF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Zuvo Jute Twine 100m - Natural Garden String 2mm 3-Ply Brown Biodegradable**Zuvo**£4.20**4.4★**▲ 67%**](https://www.amazon.co.uk/dp/B0GW8MCTM5) [**80m Garden Twine String Rope for Wrapping and Gardening Green Twine String for Climbing Plants Crafting & DIY Projects (pack of 1)**NAEEM SONS**£3.36**4.7★**▲ 66%**](https://www.amazon.co.uk/dp/B0GXWV1RDZ) [**Absofine 100M Garden Cord Jute Twine String 4mm Thick Strong Natural Jute Rope Roll Stronger Craft Cord for Household Garden DIY Crafts Decoration**ABSOFINE**£7.23**4.5★**▲ 58%**](https://www.amazon.co.uk/dp/B07KZWL72M) [**ANSIO Natural Jute Twine 101 m / 333 ft 2 mm 3-ply Rustic Brown Garden Twine String for Crafts Floristry Gift Wrapping & Plant Tying - Pack of 2**ANSIO**£5.00**4.6★**▲ 45%**](https://www.amazon.co.uk/dp/B08DNXZF94) [**3x Jute Twine string Garden Twine Jute Rope for Decoration Garden DIY Crafts Gift Wrapping Bundling Packing Floristry (40M x 3) 120M /393 Feet (pack of 3)**NAEEM SONS**£3.35**4.5★**▲ 39%**](https://www.amazon.co.uk/dp/B0G62958BN)
**~~View all trending →~~**
## **What buyers say about garden twine**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“this twine is quality”*
**Value For Money**18%
*“Excellent value for money”*
**Advertised Vs Actual Product**17%
*“As advertised”*
**Strength**14%
*“Extremely strong”*
**Ease Of Use**4%
*“It's easy to use”*
**Durability**4%
*“Strong and durable”*
**Thickness**3%
*“its a nice thickness”*
**Plant Growth**3%
*“Perfect for garden”*
**Color**2%
*“The colour is natural”*
**Smell**2%
*“A natural product with a natural smell”*
### **What buyers complain about **
**Thickness**20%
*“its not that thick”*
**Size-Overall**14%
*“Size of balls were a bit smaller than expected”*
**Durability**12%
*“Breakable”*
**Advertised Vs Actual Product**8%
*“Misleading”*
**Color**6%
*“the standard brown colour means it doesn't stand out when used outside of the greenhouse”*
**Value For Money**5%
*“WASTE money”*
**Material Quality**5%
*“Not as strong as I'd expect nylon twine to be”*
**Ease Of Use**4%
*“Pull it hard it hard enough”*
**Plant Growth**3%
*“Almost killed my plant”*
**Weather Proof**2%
*“it's not particularly weather resistant”*
### **Top return reasons **
**Thin**27%
**Size-Overall**18%
**Color**12%
**Thickness**10%
**Strength**8%
**Value For Money**7%
**Advertised Vs Actual Product**6%
**Quality-Overall**6%
**Strap/String Quality**1%
**Durability**1%
## **Common questions**
- **Is garden twine profitable to sell on Amazon United Kingdom?**
- The niche generates £173K/yr across 22 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +162.1%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the garden twine niche?**
- 16 brands and 33 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in garden twine?**
- Top complaints mined from reviews: Thickness, Size-Overall, Durability. The return rate is 0.2%.
- **When does demand for garden twine peak?**
- Demand peaks in May–Jun–Dec; the busiest month runs 5.7× the quietest.
- **What does it cost to enter the garden twine niche?**
- Listings span £2.97–£7.32; the average listing price is £4.64 (sweet spot $15–$100). The average incumbent carries 2,472 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)