---
title: "Funeral Flowers — £45K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/funeral-flowers"
last_updated: "2026-08-01T02:15:57.732Z"
locale: en
meta:
description: "Niche score 42/100 · £45K/yr market · 143K searches/yr · £26.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £45K/yr market · 143K searches/yr · £26.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Funeral Flowers — £45K/yr Amazon UK Niche (2026) - Flapen"
---
# **funeral flowers**
**Skip it**
A small market ($45K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 15Conversion 15Competition 52Returns 99Price range 85Avg price 95Brand share 34Review moat 85Quality gap 24
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****£26.07**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****296.8**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****£9.00–£54.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-20.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£45K**
£45K/yr · 143K searches
According to Flapen's Amazon United Kingdom niche tracking, funeral flowers is a £45K/yr Amazon United Kingdom market (143K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan. Verdict: Skip it — 42/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **funeral flowers market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£13K–£20K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#1,189**
- **Page quality**
- **0%**
- **Prime**
- **32%**
- **Sponsored**
- **56%**
- **Out of stock**
- **14.3%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 94%
**Open market**
**12%**
- mySilkFlowers49% - beautiful bouquets21% - Generic9% - CNSJ4% - Daily Flowers3% - Smithers Oasis3% - Open — no brand owns it (7 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.
4K3KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/uk/home-garden/funeral-flowers/trend)
## **Top funeral flowers search terms**
- **funeral flowers**89K/yr-25.9%0.3% conv. - **artificial funeral flowers**11K/yr+14.8%0.4% conv. - **funeral wreath**11K/yr-19.1%0.7% conv. - **funeral flowers letters**7K/yr+3.0%0.1% conv. - **funeral flowers wreaths**7K/yr+1.0%0.2% conv. - **artificial wreaths for graves**14K/yr-27.7%0.3% conv. - **dad funeral flowers tribute**4K/yr-62.0%0.5% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/funeral-flowers/search-terms)
## **Top funeral flowers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£2K10%£5K15%£7K20%£9K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Wreath Funeral Flowers open Heart Grave Artificial Silk Funeral Flower Tribute Memorial wreath grave Artificial Silk Funeral mum**beautiful bouquets**£20.82**4.8★84 rev](https://www.amazon.co.uk/dp/B0C1X8ZHXB) [2**Artificial Silk Heart Funeral Flower Tribute Letters Wreath Memorial Dad Mum Nan Wife Bro**mySilkFlowers**£32.48**4.7★270 rev](https://www.amazon.co.uk/dp/B07YGQSR4Z) [3**Artificial Silk Funeral Flowers For Cemetary Coffin Spray - 2ft or 3ft**mySilkFlowers**£44.12**4.7★196 rev](https://www.amazon.co.uk/dp/B089YWQZ2T) [4**DAD Artificial Silk Funeral Flowers Tribute Letters Wreath Memorial**mySilkFlowers**£49.74**4.6★234 rev](https://www.amazon.co.uk/dp/B093QFDDP4) [5**mySilkFlowers MUM Artificial Silk Funeral Flowers Name Letter Tribute Memorial**mySilkFlowers**£49.55**4.8★216 rev](https://www.amazon.co.uk/dp/B089WKG76H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**25 Pcs Memorial Rose Pin Badge Forever in Our Hearts Rose Flower Enamel Lapel Pin Brooch Funeral Favours for Guest Bereavement Remembrance Mourning Event**CNSJ**£9.00**2 rev8mo ago](https://www.amazon.co.uk/dp/B0FYNS6QJY) [**Funeral Flowers Wreath Heart Fathers day flowers Memorial Tribute Artificial tribute mum dad grandad**Generic**£21.95**4 rev1y ago](https://www.amazon.co.uk/dp/B0F8NY2ZXG) [**Grave Funeral Flowers Wreath Heart flowers Memorial Tribute Artificial tribute mum dad blue**Generic**£22.85**8 rev1y ago](https://www.amazon.co.uk/dp/B0DTJGVP6K) [**Memobloom Artificial Flowers for Graves Pots: Purple Yellow Roses Grave Flower Pots Spring Silk Cemetery Ornaments for Outdoor Decoration - Fake Funeral Memorial Bouquet with Holders for Graveside**Memobloom**£15.42**318 rev1y ago](https://www.amazon.co.uk/dp/B0DNSBJ1WM) [**Grave wreath Funeral Flowers Wreath Heart flowers Memorial Tribute Artificial tribute mum dad gran nan pink**Generic**£21.71**28 rev1y ago](https://www.amazon.co.uk/dp/B0DKQ4472T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**30 Set Forget Me Not Memorial Pin Flower Lapel Brooch Funeral Favor with Memorial Poem Cards and Organza Bags for Memorial Remembrance Presents**CNSJ**£12.60**4.7★**▲ 269%**](https://www.amazon.co.uk/dp/B0DGXL5MPY) [**Rose & Freesia Bouquet With White Roses Lilac Freesia & Foliage - Gift For Birthday Anniversary Thanks**All Occasions**£17.32**3.6★**▲ 128%**](https://www.amazon.co.uk/dp/B0D6LPL391) [**25 Pcs Memorial Rose Pin Badge Forever in Our Hearts Rose Flower Enamel Lapel Pin Brooch Funeral Favours for Guest Bereavement Remembrance Mourning Event**CNSJ**£9.00**5.0★**▲ 120%**](https://www.amazon.co.uk/dp/B0FYNS6QJY) [**Floralsecret 12 Pcs Artificial Silk Rose Flower Bouquet Faux FlowersWhite&Blue**Floralsecret**£10.98**4.4★**▲ 116%**](https://www.amazon.co.uk/dp/B08BHZYDFB) [**Artificial Silk Heart Funeral Flower Tribute Letters Wreath Memorial Dad Mum Nan Wife Bro**mySilkFlowers**£32.48**4.7★**▲ 71%**](https://www.amazon.co.uk/dp/B07YGQSR4Z)
**~~View all trending →~~**
## **What buyers say about funeral flowers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**34%
*“Great quality and arrived on time”*
**Value For Money**22%
*“not expensive”*
**Color**12%
*“Lovely bright colour”*
**Advertised Vs Actual Product**7%
*“Just like photo”*
**Durability**5%
*“extremely durable”*
**Gifting Purpose**3%
*“Get well gift”*
**Embellishment/Embroidery Quality**2%
*“Beautiful Floral Tribute”*
**Size-Overall**2%
*“the size is perfect”*
**Design-Overall**2%
*“Beautifully made”*
**Smell**1%
*“Fabulous fresh and scented long stemmed bouquet, a lovely surprise or sentiment for any occasion”*
### **What buyers complain about **
**Advertised Vs Actual Product**32%
*“False advertising”*
**Quality-Overall**19%
*“Poor quality”*
**Value For Money**10%
*“thought at price be rubbish”*
**Size-Overall**8%
*“Too small”*
**Durability**7%
*“Disappointing and wont last”*
**Gifting Purpose**5%
*“Also the gift option which I selected even paid extra for packaging ect didnt arrive nor even have the correct names I put down”*
**Moist/Dry**5%
*“The greenery and flowers were very dry and starting to wither and brown already”*
**Color**5%
*“Brown awful”*
**Display-Overall**1%
*“Unfortunately very disappointed with the condition of these flowers look nothing like the display”*
**Frame Quality**1%
*“Flowers came on the inside of the frame spent the morning of my father in laws funeral trying to get the flowers off the inside to fix them the stand fell apart ruined my father in laws funeral flowers”*
### **Top return reasons **
**Advertised Vs Actual Product**34%
**Quality-Overall**21%
**Color**13%
**Size-Overall**7%
**Moist/Dry**6%
**Value For Money**4%
**Durability**4%
**Gifting Purpose**4%
**Brightness/Shine/Glow**1%
**Functionality-Overall**1%
## **Common questions**
- **Is funeral flowers profitable to sell on Amazon United Kingdom?**
- The niche generates £45K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (42/100).
- **How competitive is the funeral flowers niche?**
- 13 brands and 19 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in funeral flowers?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Value For Money. The return rate is 0.2%.
- **When does demand for funeral flowers peak?**
- Demand peaks in Jan; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the funeral flowers niche?**
- Listings span £9.00–£54.96; the average listing price is £26.07 (sweet spot $15–$100). The average incumbent carries 297 reviews — the moat a new listing must climb.
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