---
title: "Search terms — front door wreaths for summer - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/front-door-wreaths-for-summer/search-terms"
last_updated: "2026-08-01T01:41:11.176Z"
locale: en
meta:
  description: "Niche score 62/100 · £54K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £54K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — front door wreaths for summer - Flapen"
---

# **front door wreaths for summer**

**Worth a look**

Shows a thin review moat (136 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 14Growth 53Conversion 25Competition 81Returns 82Price range 58Avg price 79Brand share 87Review moat 93Quality gap 91

**Review moat**

**Great****136.36**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Avg price**

**Great****£16.51**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£6.08–£27.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+25.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£54K**

£54K/yr · 162K searches