---
title: "Trend — fish food flakes - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/fish-food-flakes/trend"
last_updated: "2026-08-01T04:16:46.592Z"
locale: en
meta:
  description: "Niche score 41/100 · £74K/yr market · 61K searches/yr · £5.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £74K/yr market · 61K searches/yr · £5.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — fish food flakes - Flapen"
---

# **fish food flakes**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 46Conversion 100Competition 39Returns 100Price range 10Avg price 16Brand share 6Review moat 25Quality gap 23

**Conversion**

**Incredible****20.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+17.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,782.89**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£74K**

£74K/yr · 61K searches

**Avg price**

**Bad****£5.84**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£1.80–£16.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand