---
title: "Erigeron Plants — £20K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/erigeron-plants"
last_updated: "2026-08-01T00:00:36.070Z"
locale: en
meta:
description: "Niche score 58/100 · £20K/yr market · 34K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · £20K/yr market · 34K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Erigeron Plants — £20K/yr Amazon UK Niche (2026) - Flapen"
---
# **erigeron plants**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 5Growth 88Conversion 69Competition 34Returns 100Price range 33Avg price 29Brand share 54Review moat 97Quality gap 90
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****68.71**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Growth**
**Great****+91.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****6.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****£2.99–£21.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£9.52**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£20K**
£20K/yr · 34K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, erigeron plants is a £20K/yr Amazon United Kingdom market (34K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 58/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **erigeron plants market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£19K–£24K**
- units × avg price
- **Conversion rate**
- **6.3%**
- **Avg BSR**
- **#823**
- **Page quality**
- **0%**
- **Prime**
- **18%**
- **Sponsored**
- **65%**
- **Out of stock**
- **23.1%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**22%**
- GROWTANICAL29% - Plant theory14% - Thompson & Morgan12% - Plantalaya9% - Park Farm Plants8% - GardenersDream6%
## **Demand & seasonality**
Weekly Amazon search volume, last 60 weeks — +91.9% search growth over the last 90 days.
2K1KSpike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Apr, May, Jun · busiest ÷ quietest = 37.4×
[**Open Trend **](https://flapen.com/research/uk/home-garden/erigeron-plants/trend)
## **Top erigeron plants search terms**
- **erigeron plants**14K/yr+124.0%5.8% conv. - **erigeron**10K/yr+37.5%4.3% conv. - **mexican fleabane**5K/yr+213.1%5.3% conv. - **erigeron karvinskianus**5K/yr+71.3%6.2% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/erigeron-plants/search-terms)
## **Top erigeron plants products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£4K30%£6K40%£8K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Erigeron Karvinskianus Mexican Fleabane Perennial Daisy X 5 Plug Plants for Potting on**GROWTANICAL**£12.48**4.5★297 rev](https://www.amazon.co.uk/dp/B09BD4NJRL) [2**Plant Theory 9cm Pot Erigeron Karvinskianus Mexican Fleabane Outdoor Perennial with Pink and White Flowers**Plant theory**£5.29**4.7★14 rev](https://www.amazon.co.uk/dp/B0F9FP8MYW) [3**Erigeron Karvinskianus Profusion Seeds Mexican Fleabane Hardy Perennial Easy Grow Long Flowering Garden Daisy Seeds**Plantalaya**£6.51**2.3★59 rev](https://www.amazon.co.uk/dp/B0GQCMHW4V) [4**6X Erigeron karvinskianus Sea of Blossom ERIGERON karvinskianus Large Perennial Plug Plants.**Park Farm Plants**£10.82**4.0★84 rev](https://www.amazon.co.uk/dp/B09L8H5LCX) [5**Erigeron Stallone Garden Plant Hardy Perennial Flowering Garden Plants Easy to Grow Your Own 12x Garden Ready Plug Plants by Thompson and Morgan**Thompson & Morgan**£14.12**4.0★17 rev](https://www.amazon.co.uk/dp/B083F1CJ29)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Erigeron Karvinskianus Profusion Seeds Mexican Fleabane Hardy Perennial Easy Grow Long Flowering Garden Daisy Seeds**Plantalaya**£6.51**59 rev5mo ago](https://www.amazon.co.uk/dp/B0GQCMHW4V) [**Gypsophila Creeping Babys Breath Seeds Flower Seeds that Attract Bees & Butterflies Easy-to-Grow Perennial Colourful Ground Cover for Gardens & Patios**Simply Garden**£3.15**96 rev7mo ago](https://www.amazon.co.uk/dp/B0G64QF5H9) [**Carbeth Plants Erigeron karvinskianus Profusion in 1L Pot**Carbeth Plants**£9.40**17 rev1y ago](https://www.amazon.co.uk/dp/B0FDG7KC2X) [**Plant Theory 9cm Pot Erigeron Karvinskianus Mexican Fleabane Outdoor Perennial with Pink and White Flowers**Plant theory**£5.29**14 rev1y ago](https://www.amazon.co.uk/dp/B0F9FP8MYW) [**Erigeron Profusion - Real Outdoor Perennial Daisy Plant - Hardy Mexican Fleabane for Garden Borders Rockeries & Pots - Long-Flowering Ground Cover - Bee & Butterfly Friendly (2 Litre Pot 25-35cm)**GardenersDream**£12.38**8 rev1y ago](https://www.amazon.co.uk/dp/B0F3JH9SLY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Erigeron Karvinskianus Profusion Seeds Mexican Fleabane Hardy Perennial Easy Grow Long Flowering Garden Daisy Seeds**Plantalaya**£6.51**2.3★**▲ 61%**](https://www.amazon.co.uk/dp/B0GQCMHW4V) [**Erigeron Stallone Garden Plant Hardy Perennial Flowering Garden Plants Easy to Grow Your Own 12x Garden Ready Plug Plants by Thompson and Morgan**Thompson & Morgan**£14.12**4.0★**▲ 40%**](https://www.amazon.co.uk/dp/B083F1CJ29) [**Erigeron Karvinskianus Mexican Fleabane Perennial Daisy X 5 Plug Plants for Potting on**GROWTANICAL**£12.48**4.5★**▲ 39%**](https://www.amazon.co.uk/dp/B09BD4NJRL) [**Erigeron Profusion - Real Outdoor Perennial Daisy Plant - Hardy Mexican Fleabane for Garden Borders Rockeries & Pots - Long-Flowering Ground Cover - Bee & Butterfly Friendly (2 Litre Pot 25-35cm)**GardenersDream**£12.38**4.8★**▲ 34%**](https://www.amazon.co.uk/dp/B0F3JH9SLY) [**Carbeth Plants Erigeron karvinskianus Profusion in 1L Pot**Carbeth Plants**£9.40**4.0★**▲ 27%**](https://www.amazon.co.uk/dp/B0FDG7KC2X)
**~~View all trending →~~**
## **What buyers say about erigeron plants**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Plant Growth**54%
*“Well established plants”*
**Quality-Overall**12%
*“Excellent quality”*
**Value For Money**9%
*“Good value”*
**Size-Overall**6%
*“A good size”*
**Advertised Vs Actual Product**4%
*“As described and seller very helpful when I had issues with my delivery”*
**Ease Of Use**3%
*“they seemed like a really easy option”*
**Instructions/User Manual/Troubleshooting**1%
*“the instructions on the back were very simple to follow”*
**Color**1%
*“Full colour print with simple instructions on the back”*
**Smell**1%
*“looks natural with no fake tan smell”*
**Moist/Dry**1%
*“Hydrates skin better than expensive moisturisers with the added benefit of a bit of colour”*
### **What buyers complain about **
**Plant Growth**32%
*“Poor germination”*
**Value For Money**24%
*“I think the price is a little steep”*
**Size-Overall**22%
*“so much bigger than I was expecting”*
**Quality-Overall**3%
*“Terrible”*
**Advertised Vs Actual Product**3%
*“Not as shown”*
**Strength**2%
*“fragile on arrival”*
**Functionality-Overall**1%
*“No sign of these germinating yet despite regular watering”*
**Durability**1%
*“ordered 3 plants one looks like it won't last after planting a week ago”*
**Instructions/User Manual/Troubleshooting**0%
*“The instructions on the packet are not the best”*
**Ease Of Use**0%
*“easy to miss”*
### **Top return reasons **
**Advertised Vs Actual Product**35%
**Size-Overall**25%
**Plant Growth**20%
**Value For Money**10%
**Charging**10%
## **Common questions**
- **Is erigeron plants profitable to sell on Amazon United Kingdom?**
- The niche generates £20K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +91.9%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the erigeron plants niche?**
- 13 brands and 13 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in erigeron plants?**
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.0%.
- **When does demand for erigeron plants peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 37.4× the quietest.
- **What does it cost to enter the erigeron plants niche?**
- Listings span £2.99–£21.03; the average listing price is £9.52 (sweet spot $15–$100). The average incumbent carries 69 reviews — the moat a new listing must climb.
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