---
title: "Egg Poacher Pan — £172K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/egg-poacher-pan"
last_updated: "2026-07-31T21:41:03.920Z"
locale: en
meta:
description: "Niche score 58/100 · £172K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · £172K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Egg Poacher Pan — £172K/yr Amazon UK Niche (2026) - Flapen"
---
# **egg poacher pan**
**Worth a look**
Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 35Growth 15Conversion 69Competition 59Returns 96Price range 55Avg price 76Brand share 74Review moat 48Quality gap 91
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****£15.41**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****£2.98–£29.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,700.94**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****£172K**
£172K/yr · 179K searches
**Growth**
**Bad****-20.4%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, egg poacher pan is a £172K/yr Amazon United Kingdom market (179K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan. Verdict: Worth a look — 58/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **egg poacher pan market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **£154K–£193K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#3,842**
- **Page quality**
- **0%**
- **Prime**
- **68%**
- **Sponsored**
- **87%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▲rising
**Sellers**
**84**
**Top-5 brand share**
**60%**
Top 20: 99%
**Top-5 click share**
**49%**
Top 20: 90%
**Open market**
**32%**
- Easy Shopping18% - Chefmate12% - Judge12% - COOKCLASSIC10% - Prestige9% - RUNZI7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.4% search growth over the last 90 days.
5K3KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/egg-poacher-pan/trend)
## **Top egg poacher pan search terms**
- **egg poacher pan**84K/yr-18.3%6.7% conv. - **poached egg pan**53K/yr-24.6%5.7% conv. - **egg poacher for induction hob**18K/yr-18.4%7.2% conv. - **egg poaching pan**11K/yr-17.4%5.2% conv. - **egg poacher pan for 4 eggs**8K/yr-18.2%7.3% conv. - **poaching pan**5K/yr-28.0%5.8% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/egg-poacher-pan/search-terms)
## **Top egg poacher pan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£7K8%£14K12%£21K16%£27K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ChefMate 20cm 4 Egg Cup Non-Stick Frying Pan and Egg Poacher - Induction Suitable - Multicolour - 0.75L - 0.97kg**Chefmate**£14.51**4.3★2,664 rev](https://www.amazon.co.uk/dp/B07Z68JPLN) [2**Easy Shopping 4 Cup Egg Poacher Pan Non Stick Egg Poaching Pan Aluminium Poached Egg Maker 20cm with Glass Lid and Grip Black Handle**Easy Shopping**£10.61**4.2★399 rev](https://www.amazon.co.uk/dp/B0DQ97K53R) [3**COOKCLASSIC Non-Stick Egg Poacher Pan 4 Cup Egg Poacher 20 cm Frying pan Tray 4 Cups with Glass Lid UK MADE Dishwasher Safe Suitable for All Hobs except Induction**COOKCLASSIC**£12.31**3.8★30 rev](https://www.amazon.co.uk/dp/B0F7S9NN58) [4**Prestige Egg Poacher Pan - 2 in 1 Poached Egg Maker with 4 Non Stick Egg Poachers Inserts & 20cm Induction Frying Pan with Lid Stay Cool Handle Dishwasher Safe Cookware**Prestige**£22.75**4.2★580 rev](https://www.amazon.co.uk/dp/B0B6FVKD3T) [5**Judge Non-Stick Egg Poacher Pan 20cm 4 Egg Poacher Cups Frying Pan Base & Glass Lid- Dishwasher Safe**Judge**£15.31**4.3★4,914 rev](https://www.amazon.co.uk/dp/B07L8MHVFK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SK COOKWARE 4 Egg Poacher Pan Non Stick Poaching Pan 20cm Aluminium with Glass Lid & Removable Cups Saucepan for Gass Easy Clean Cooking**SK COOKWARE**£14.83**41 rev7mo ago](https://www.amazon.co.uk/dp/B0GD1TJDK5) [**GRACE KITCHEN Cookware - 4 Egg Poacher Pan Non Stick Poaching Pan 20cm Aluminium with Glass Lid & Removable Cups Saucepan for Gass Easy Clean Cooking**GRACE KITCHEN Cookware**£11.87**8 rev7mo ago](https://www.amazon.co.uk/dp/B0GVFVGPFN) [**Non Stick 4 Cups Egg Poacher Pan Aluminium with Glass Lid 20cm Easy Clean Removable Egg Poaching Frying Pan for Kitchen Cooking Long Cool Touch Black Handle**Generic**£14.57**31 rev11mo ago](https://www.amazon.co.uk/dp/B0FNDN4RX1) [**COOKCLASSIC Non-Stick Egg Poacher Pan 4 Cup Egg Poacher 20 cm Frying pan Tray 4 Cups with Glass Lid UK MADE Dishwasher Safe Suitable for All Hobs except Induction**COOKCLASSIC**£12.31**30 rev1y ago](https://www.amazon.co.uk/dp/B0F7S9NN58) [**Easy Shopping 2 Cup Egg Poacher Pan Non Stick Egg Poaching Pan Aluminium Poached Egg Maker 20cm with Glass Lid and Grip Black Handle**Easy Shopping**£10.67**116 rev1y ago](https://www.amazon.co.uk/dp/B0DQDY7ZFR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**COOKCLASSIC Non-Stick Egg Poacher Pan 4 Cup Egg Poacher 20 cm Frying pan Tray 4 Cups with Glass Lid UK MADE Dishwasher Safe Suitable for All Hobs except Induction**COOKCLASSIC**£12.31**3.8★**▲ 181%**](https://www.amazon.co.uk/dp/B0F7S9NN58) [**Egg Poacher Two Cup Four Cup Replacement Cups Pan Non-Stick Cup Egg Boiler Saucepan Cookware with Plastic Lid (4 Cup Egg Poacher)**Easy Shopping**£7.31**4.0★**▲ 135%**](https://www.amazon.co.uk/dp/B078J83KZS) [**GRACE KITCHEN Cookware - 4 Egg Poacher Pan Non Stick Poaching Pan 20cm Aluminium with Glass Lid & Removable Cups Saucepan for Gass Easy Clean Cooking**GRACE KITCHEN Cookware**£11.87**3.2★**▲ 124%**](https://www.amazon.co.uk/dp/B0GVFVGPFN) [**Prestige Egg Poacher Pan - 2 in 1 Poached Egg Maker with 4 Non Stick Egg Poachers Inserts & 20cm Induction Frying Pan with Lid Stay Cool Handle Dishwasher Safe Cookware**Prestige**£22.75**4.2★**▲ 42%**](https://www.amazon.co.uk/dp/B0B6FVKD3T) [**Easy Shopping 2 Cup Egg Poacher Pan Non Stick Egg Poaching Pan Aluminium Poached Egg Maker 20cm with Glass Lid and Grip Black Handle**Easy Shopping**£10.67**4.2★**▲ 39%**](https://www.amazon.co.uk/dp/B0DQDY7ZFR)
**~~View all trending →~~**
## **What buyers say about egg poacher pan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Good quality”*
**Ease Of Use**17%
*“the little handles so useful”*
**Value For Money**13%
*“Good price”*
**Ease Of Cleaning**6%
*“Easy clean”*
**Cooking Experience**5%
*“Great placer and frying pan double”*
**Advertised Vs Actual Product**4%
*“As advertised good quality for price”*
**Baking**4%
*“Great bit of kitchen kit”*
**Efficiency**4%
*“works well”*
**Non-Stick Coating**3%
*“Great poacher and love the non stick pan which can be used for other cooking uses”*
**Size-Overall**3%
*“Good size”*
### **What buyers complain about **
**Quality-Overall**20%
*“Low quality for price”*
**Adhesion/Stickiness**12%
*“Not non stick at all”*
**Size-Overall**10%
*“Not fit for purpose”*
**Rusts/Corrodes**7%
*“it is rusting”*
**Strength**4%
*“is very flimsy”*
**Ease Of Cleaning**4%
*“hard to clean”*
**Compatibility-Overall**3%
*“Not induction hob compatible”*
**Functionality-Overall**3%
*“it cant, doesn't work”*
**Value For Money**3%
*“Expensive”*
**Ease Of Use**2%
*“Not at all easy to use”*
### **Top return reasons **
**Compatibility-Overall**20%
**Size-Overall**11%
**Functionality-Overall**9%
**Quality-Overall**9%
**Adhesion/Stickiness**6%
**Handle Quality**5%
**Advertised Vs Actual Product**5%
**Mechanism Issues**4%
**Material Quality**3%
**Product Condition**3%
## **Common questions**
- **Is egg poacher pan profitable to sell on Amazon United Kingdom?**
- The niche generates £172K/yr across 31 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -20.4%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the egg poacher pan niche?**
- 21 brands and 84 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in egg poacher pan?**
- Top complaints mined from reviews: Quality-Overall, Adhesion/Stickiness, Size-Overall. The return rate is 0.8%.
- **When does demand for egg poacher pan peak?**
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the egg poacher pan niche?**
- Listings span £2.98–£29.69; the average listing price is £15.41 (sweet spot $15–$100). The average incumbent carries 1,701 reviews — the moat a new listing must climb.
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