---
title: "Drawing Set — £29K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/drawing-set"
last_updated: "2026-07-31T22:24:48.171Z"
locale: en
meta:
description: "Niche score 49/100 · £29K/yr market · 63K searches/yr · £15.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £29K/yr market · 63K searches/yr · £15.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Drawing Set — £29K/yr Amazon UK Niche (2026) - Flapen"
---
# **drawing set**
**Skip it**
A small market ($29K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 18Conversion 38Competition 87Returns 98Price range 59Avg price 75Brand share 70Review moat 55Quality gap 21
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****£15.13**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****£3.32–£31.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,313.49**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£29K**
£29K/yr · 63K searches
According to Flapen's Amazon United Kingdom niche tracking, drawing set is a £29K/yr Amazon United Kingdom market (63K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **drawing set market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£30K–£38K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#182**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **4.1%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**32 **▲rising
**Sellers**
**75**
**Top-5 brand share**
**63%**
Top 20: 93%
**Top-5 click share**
**28%**
Top 20: 69%
**Open market**
**33%**
- HIFORNY30% - KALOUR18% - H & B5% - ARTISANAL STUDIO5% - Cozii4% - Drawlish4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.5×
[**Open Trend **](https://flapen.com/research/uk/home-garden/drawing-set/trend)
## **Top drawing set search terms**
- **sketching set**26K/yr-13.1%2.8% conv. - **sketch set**14K/yr-11.3%3.3% conv. - **drawing sets for adults**10K/yr-23.6%3.2% conv. - **sketching kit**5K/yr-10.4%2.4% conv. - **amazon art supplies**4K/yr-11.1%0.1% conv. - **drawing kit adults**3K/yr-16.5%3.0% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/drawing-set/search-terms)
## **Top drawing set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£5714%£1K6%£2K8%£2K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KALOUR 77pc Art Supply Set - Sketching & Drawing Kit with Tutorial Book Sketchbook & Paper - Pencils Pastels Watercolors for Beginner Artists**KALOUR**£19.79**4.7★3,818 rev](https://www.amazon.co.uk/dp/B081ZY3Y7G) [2**KALOUR 18-Piece Professional Sketch Pencil Set - Includes 5H to 14B Pencils Vinyl Eraser Kneaded Eraser Sharpener and Paper Blending Stump - Ideal for Artists and Beginners**KALOUR**£6.21**4.7★1,759 rev](https://www.amazon.co.uk/dp/B0D9VTDMRH) [3**HIFORNY 70 Pcs Drawing Set Sketching Kit - Sketch Pencils Art Supplies for Adults Artists with 3-Color Sketchbook Graphite Pastel Charcoal Pencils Blending Tools**HIFORNY**£18.29**4.6★1,449 rev](https://www.amazon.co.uk/dp/B0C3M9VH16) [4**HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)**HIFORNY**£20.29**4.8★1,104 rev](https://www.amazon.co.uk/dp/B0D8D9KQ2L) [5**KALOUR Professional Sketching Set 34 Pieces with Nylon Zip Case & Sketchbook 12 Sketching Pencils (5H-8B) Charcoal Pencils Erasers & Sharpeners for Artists Students & Beginners**KALOUR**£8.37**4.6★759 rev](https://www.amazon.co.uk/dp/B07F8X29PR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**26-Piece Sketch Pencils Set Sketching Drawing Pencil Set - 12 Graphite (6B-4H) 4 Charcoal (White/Soft/Medium/Hard) Erasers Sharpener - Non-Toxic Art Supplies for Beginners to Pros All Ages**KASAFE**£6.63**126 rev6mo ago](https://www.amazon.co.uk/dp/B0FZTQNQCQ) [**ARTISANAL STUDIO Sketching Pencils Set of 27 Pcs - Drawing Pencils for Artists and Professionals Graphite & Charcoal Art Set with Blending Stumps Sandpaper Erasers & Sharpener**ARTISANAL STUDIO**£7.53**160 rev10mo ago](https://www.amazon.co.uk/dp/B0FPPMQ4FK) [**KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£11.98**354 rev1y ago](https://www.amazon.co.uk/dp/B0FH6C21LB) [**KALOUR 113PCS Drawing Set Professional Sketching Kit with 3-Color Sketchbook Graphite & Charcoal Pencils Wooden Mannequin Art Tools in Zipper Case Art Supplies for Beginners & Artists Gift**KALOUR**£24.52**140 rev1y ago](https://www.amazon.co.uk/dp/B0FGND8VRN) [**HIFORNY 42 PCS Drawing Set Sketching Kit with Graphite and Charcoal Pencils Blending Tools Erasers & Accessories in Portable Zipped Case for Artists Students & Beginners**HIFORNY**£11.43**416 rev1y ago](https://www.amazon.co.uk/dp/B0FDQF53MQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**26-Piece Sketch Pencils Set Sketching Drawing Pencil Set - 12 Graphite (6B-4H) 4 Charcoal (White/Soft/Medium/Hard) Erasers Sharpener - Non-Toxic Art Supplies for Beginners to Pros All Ages**KASAFE**£6.63**4.6★**▲ 209%**](https://www.amazon.co.uk/dp/B0FZTQNQCQ) [**KALOUR 18-Piece Professional Sketch Pencil Set - Includes 5H to 14B Pencils Vinyl Eraser Kneaded Eraser Sharpener and Paper Blending Stump - Ideal for Artists and Beginners**KALOUR**£6.21**4.7★**▲ 172%**](https://www.amazon.co.uk/dp/B0D9VTDMRH) [**HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)**HIFORNY**£20.29**4.8★**▲ 144%**](https://www.amazon.co.uk/dp/B0D8D9KQ2L) [**HIFORNY 100 PCS Drawing Set Sketching Kit Sketch Pencils Art Supplies with Graphite Charcoal Blending Tools & Accessories Portable Zippered Travel Case for Artists & Beginners**HIFORNY**£21.80**4.7★**▲ 126%**](https://www.amazon.co.uk/dp/B0FDWC79BM) [**Winsor & Newton 490010 Studio Collection Sketching Pencils Set of 10 Graphite (2B - 8B) and Charcoal Pencils with Tools Professional Quality for Artists for Sketching Shading and Drawing**Winsor & Newton**£11.33**4.7★**▲ 123%**](https://www.amazon.co.uk/dp/B07FML92JL)
**~~View all trending →~~**
## **What buyers say about drawing set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Amazing Quality”*
**Value For Money**22%
*“Good for the price”*
**Drawing Experience**17%
*“Good drawing pencils”*
**Pen/Pencil Quality**9%
*“Good pencils”*
**Color**4%
*“very good quality loads of different colours and great price”*
**Advertised Vs Actual Product**4%
*“As described”*
**Ease Of Use**2%
*“Easy to use”*
**Gifting Purpose**2%
*“Well received present which has delighted the recipient”*
**Size-Overall**1%
*“Great size”*
**Design-Overall**1%
*“Great for intricate designs”*
### **What buyers complain about **
**Quality-Overall**25%
*“Bad quality”*
**Sharpness**10%
*“Break every single time i try to sharp it”*
**Hard Feel**7%
*“too tough to shade generally”*
**Durability**6%
*“Broken not even after 1 week”*
**Gifting Purpose**5%
*“Which spoils what would have been a great looking gift”*
**Metal Quality**4%
*“Really lovely set I wish it came in a metal tin though”*
**Wood Quality**4%
*“Some did slip the wood”*
**Value For Money**3%
*“May not be the best value out there”*
**Instructions/User Manual/Troubleshooting**2%
*“just wish it came with a little booklet giving tips or advice on each item”*
**Color**2%
*“Of course it doesn't have a great colour range as its not a colour set”*
### **Top return reasons **
**Quality-Overall**15%
**Size-Overall**13%
**Defective Material/Parts**12%
**Gifting Purpose**8%
**Value For Money**7%
**Product Condition**6%
**Functionality-Overall**6%
**Zipper Quality**4%
**Strength**4%
**Stitch/Finish/Polish**3%
## **Common questions**
- **Is drawing set profitable to sell on Amazon United Kingdom?**
- The niche generates £29K/yr across 61 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (49/100).
- **How competitive is the drawing set niche?**
- 32 brands and 75 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in drawing set?**
- Top complaints mined from reviews: Quality-Overall, Sharpness, Hard Feel. The return rate is 0.4%.
- **When does demand for drawing set peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.5× the quietest.
- **What does it cost to enter the drawing set niche?**
- Listings span £3.32–£31.67; the average listing price is £15.13 (sweet spot $15–$100). The average incumbent carries 1,313 reviews — the moat a new listing must climb.
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