---
title: "Dog Treat Jar — £70K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/dog-treat-jar"
last_updated: "2026-07-31T22:33:03.651Z"
locale: en
meta:
description: "Niche score 55/100 · £70K/yr market · 234K searches/yr · £12.57 avg price. Soft demand (-20.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · £70K/yr market · 234K searches/yr · £12.57 avg price. Soft demand (-20.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Dog Treat Jar — £70K/yr Amazon UK Niche (2026) - Flapen"
---
# **dog treat jar**
**Worth a look**
Shows low returns (0.8%), but soft demand (-20.3% this quarter) keeps it on the watch list.
Market size 18Growth 15Conversion 30Competition 89Returns 96Price range 44Avg price 55Brand share 92Review moat 82Quality gap 63
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****43%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Review moat**
**Great****358.62**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****£12.57**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£6.29–£21.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£70K**
£70K/yr · 234K searches
**Growth**
**Bad****-20.3%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, dog treat jar is a £70K/yr Amazon United Kingdom market (234K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dog treat jar market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **£63K–£75K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#218**
- **Page quality**
- **0%**
- **Prime**
- **73%**
- **Sponsored**
- **70%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**43 **▼falling
**Sellers**
**75**
**Top-5 brand share**
**43%**
Top 20: 84%
**Top-5 click share**
**26%**
Top 20: 70%
**Open market**
**52%**
- YöL16% - Widdop and Co9% - Pearhead7% - Premier6% - RSW5% - OTTENON5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.3% search growth over the last 90 days.
6K4KSpike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/dog-treat-jar/trend)
## **Top dog treat jar search terms**
- **dog treat jar**50K/yr-9.8%2.2% conv. - **dog treat tin**46K/yr-22.5%2.3% conv. - **dog treat storage**27K/yr-23.0%1.8% conv. - **dog treat container**27K/yr-24.3%1.7% conv. - **dog treat tin with lid**9K/yr-16.2%2.9% conv. - **dog treat jar with lid**9K/yr-25.5%2.0% conv. - **treat jar**8K/yr-24.0%0.5% conv. - **dog treat storage containers**6K/yr-27.3%2.3% conv. - **dog biscuit tin**7K/yr-30.2%3.5% conv. - **dog treats storage**5K/yr-6.0%1.1% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/dog-treat-jar/search-terms)
## **Top dog treat jar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£1K4%£3K6%£4K8%£6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Premier Housewares Adore Pets Good Dog Food Storage Canister 1.2 L - Natural**Premier**£9.74**4.4★313 rev](https://www.amazon.co.uk/dp/B01DDM9CZK) [2**RSW Smart Choice Dog Treat Tin Biscuit Storage Tin Grey Puppy Food Storage Container Jar With Lid (SC1347)**RSW**£8.31**3.7★159 rev](https://www.amazon.co.uk/dp/B09TFF9JFN) [3**OTTENON Dog Treat Container Dog Treat Container Airtight Set of 2 Dog Treat Jars with Lids Airtight Dog Treat Jars for Kitchen Counter Dog Treat Canister Pet Treat Container (White)**OTTENON**£16.57**4.6★224 rev](https://www.amazon.co.uk/dp/B0DSWMLGBS) [4**YöL Dog Food Bin With Scoop And Treat Tin Container Grey Illustrated Pet Feeding Set**YöL**£12.53**4.2★170 rev](https://www.amazon.co.uk/dp/B0B2PZYJRH) [5**PERFNIQUE Dog Treat Container Dog Treat Tin with 2 Airtight Lids Kitchen Counter and Pet Treat Containers 7.8 x 6.2 & 7.3 x 5.5 (White)**PERFNIQUE**£19.27**4.5★534 rev](https://www.amazon.co.uk/dp/B0C9CD46BR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kiswleon Dog Food Storage Container Set of 2 Ceramic Dog Treat Jar with Airtight Lid Pet Food Storage Container to Keep Treats Fresh and Dry**Kiswleon**£16.16**3 rev4mo ago](https://www.amazon.co.uk/dp/B0GSG5H18W) [**YöL Pet Treat Storage Tin with Lid Grey Dog Print Design Durable Metal Container Biscuits Snacks Training Rewards Compact Kitchen and Pet Feeding Organisation Solution 25 x 18 x 10cm**YöL**£8.27**9 rev6mo ago](https://www.amazon.co.uk/dp/B0GHZ7R9DJ) [**Banbury & Co Ceramic Dog Treat Jar | 1.6L Pet Food Storage Container | Airtight Lid Keeps Treats Fresh | Stylish Dog Print Design | 13.8 × 13.8 × 19.3cm**Banbury & Co**£16.93**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G6FV8BL9) [**Dog Treat Container Set Wood Pet Food Storage Container with 3 Airtight Plastic Jars Stickers Pen and Scoop Farmhouse Decorative Dog Snack Organizer for Dogs Cats Small Animal (Black)**Anihet**£13.27**13 rev9mo ago](https://www.amazon.co.uk/dp/B0FXXDD5KH) [**ZooZoo Dog Food Storage Container 3 Airtight Stackable Bins & Scoop**ZooZoo**£14.88**51 rev1y ago](https://www.amazon.co.uk/dp/B0FGBCWDVH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Banbury & Co Ceramic Dog Treat Jar | 1.6L Pet Food Storage Container | Airtight Lid Keeps Treats Fresh | Stylish Dog Print Design | 13.8 × 13.8 × 19.3cm**Banbury & Co**£16.93**5.0★**▲ 414%**](https://www.amazon.co.uk/dp/B0G6FV8BL9) [**Kiswleon Dog Food Storage Container Set of 2 Ceramic Dog Treat Jar with Airtight Lid Pet Food Storage Container to Keep Treats Fresh and Dry**Kiswleon**£16.16**5.0★**▲ 410%**](https://www.amazon.co.uk/dp/B0GSG5H18W) [**ZooZoo Dog Food Storage Container 3 Airtight Stackable Bins & Scoop**ZooZoo**£14.88**4.5★**▲ 261%**](https://www.amazon.co.uk/dp/B0FGBCWDVH) [**Sutowe Dog Treat Container with 3 Treat Jars Cute Plastic Dog Food Container with Wooden Holder Reusable for Dogs/Cats Black**Sutowe**£14.45**4.6★**▲ 167%**](https://www.amazon.co.uk/dp/B0DK38KC33) [**Dog Treat Container Set Wood Pet Food Storage Container with 3 Airtight Plastic Jars Stickers Pen and Scoop Farmhouse Decorative Dog Snack Organizer for Dogs Cats Small Animal (Black)**Anihet**£13.27**4.7★**▲ 141%**](https://www.amazon.co.uk/dp/B0FXXDD5KH)
**~~View all trending →~~**
## **What buyers say about dog treat jar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Very nice product as described”*
**Size-Overall**13%
*“Good size to be able to get treats out”*
**Storage Capacity**12%
*“Nice storage option”*
**Ease Of Use**9%
*“Pretty and useful”*
**Advertised Vs Actual Product**7%
*“As described”*
**Design-Overall**5%
*“Well made, look nice, compact size”*
**Strength**4%
*“Doesn't feel too flimsy”*
**Portability**2%
*“Perfect for carrying treats for your furry friend when out and about”*
**Value For Money**2%
*“Great value”*
**Ease Of Cleaning**2%
*“the simple white ceramic with the wooden lid gives them a clean”*
### **What buyers complain about **
**Size-Overall**29%
*“1 jar is slight smaller than the other 2”*
**Strength**14%
*“Does not feel very sturdy so bought a metal one”*
**Quality-Overall**11%
*“showing lack of quality control”*
**Durability**8%
*“However, it only lasted a month before the clip fell off which for some reason - Once that's off, no matter how often you reattach it, it will fall off after about 5 minutes of wear again”*
**Value For Money**5%
*“not worth the money at all”*
**Water Resistance**3%
*“Not waterproof”*
**Design-Overall**3%
*“Poor design”*
**Adhesion/Stickiness**3%
*“sticky stuff remover it ruined the item”*
**Thickness**2%
*“The only downside was that it's quite thin so it was dented in transit”*
**Material Quality**2%
*“Flimsy material and poor catch”*
### **Top return reasons **
**Size-Overall**62%
**Defective Material/Parts**11%
**Quality-Overall**5%
**Strength**3%
**Ease Of Use**2%
**Functionality-Overall**2%
**Scratch Resistance**2%
**Add-Ons/Attachments**2%
**Locking Mechanism**2%
**Paint Quality**1%
## **Common questions**
- **Is dog treat jar profitable to sell on Amazon United Kingdom?**
- The niche generates £70K/yr across 63 tracked products. 0 of 12 products launched in the last 360 days are still selling. 90-day search growth is -20.3%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the dog treat jar niche?**
- 43 brands and 75 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 43% of demand.
- **What do buyers complain about in dog treat jar?**
- Top complaints mined from reviews: Size-Overall, Strength, Quality-Overall. The return rate is 0.8%.
- **When does demand for dog treat jar peak?**
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the dog treat jar niche?**
- Listings span £6.29–£21.83; the average listing price is £12.57 (sweet spot $15–$100). The average incumbent carries 359 reviews — the moat a new listing must climb.
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