---
title: "Trend — dessert plates - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/dessert-plates/trend"
last_updated: "2026-07-31T23:22:45.955Z"
locale: en
meta:
  description: "Niche score 47/100 · £42K/yr market · 118K searches/yr · £14.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £42K/yr market · 118K searches/yr · £14.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — dessert plates - Flapen"
---

# **dessert plates**

**Skip it**

A small market ($42K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 13Conversion 30Competition 75Returns 75Price range 57Avg price 74Brand share 76Review moat 65Quality gap 45

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****£14.86**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****880.89**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£7.55–£24.73**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-24.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£42K**

£42K/yr · 118K searches