---
title: "Delonghi Air Conditioner — £121K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/delonghi-air-conditioner"
last_updated: "2026-07-31T17:32:51.134Z"
locale: en
meta:
description: "Niche score 57/100 · £121K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £121K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Delonghi Air Conditioner — £121K/yr Amazon UK Niche (2026) - Flapen"
---
# **delonghi air conditioner**
**Worth a look**
Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 28Growth 100Conversion 1Competition 70Returns 95Price range 7Avg price 7Brand share 30Review moat 86Quality gap 97
**Growth**
**Incredible****>1,000%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Incredible****3.9★**
avg incumbent rating — lower means beatable quality
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****289.92**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****£121K**
£121K/yr · 297K searches
**Avg price**
**Bad****£453.70**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£20.53–£1167.80**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, delonghi air conditioner is a £121K/yr Amazon United Kingdom market (297K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **delonghi air conditioner market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **£454K–£567K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#496**
- **Page quality**
- **0%**
- **Prime**
- **58%**
- **Sponsored**
- **56%**
- **Out of stock**
- **25.4%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**88**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 84%
**Open market**
**9%**
- De'Longhi60% - DREO13% - Bosch Thermotechnik6% - Temprium4% - SereneLife4% - Belaco4% - Open — no brand owns it (7 brands, 9%)
## **Top delonghi air conditioner search terms**
- **delonghi air conditioner**108K/yr>1,000%0.3% conv. - **delonghi pinguino**36K/yr>1,000%0.3% conv. - **delonghi pinguino compact pac es72 classic**29K/yr>1,000%0.4% conv. - **pinguino air conditioner**19K/yr>1,000%0.3% conv. - **delonghi pinguino air conditioner**18K/yr>1,000%0.1% conv. - **de longhi air conditioner**15K/yr>1,000%0.4% conv. - **de longhi pinguino portable air con**10K/yr>1,000%0.3% conv. - **air conditioning unit delonghi**8K/yr>1,000%0.3% conv. - **delonghi pinguino pac el92hp**14K/yr+630.8%0.3% conv. - **delonghi portable air conditioner**8K/yr>1,000%0.2% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/delonghi-air-conditioner/search-terms)
## **Top delonghi air conditioner products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£4K6%£7K9%£11K12%£15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DeLonghi Pinguino Compact PACES72 Classic Compact Portable 8 300 BTU Air Conditioner 3 in 1 Air Conditioning Unit Rooms up to 60m A Energy Efficiency Window Kit Included Energy Class A White**De'Longhi**£367.52**4.1★81 rev](https://www.amazon.co.uk/dp/B0BX3R4674) [2**DeLonghi Pinguino PACEM82 | Portable Air Conditioner | 80m cube 9 400 BTU A Energy Efficiency White**De'Longhi**£457.82**3.6★43 rev](https://www.amazon.co.uk/dp/B08ZD29H6L) [3**Dreo Smart 3-in-1 Portable Air Conditioner 12000 BTU Drainage-Free Cooling AC Unit Silent Mobile Air Conditioner for Bedroom APP/Voice/Remote Control 24h Timer with Fan & Dehumidifier AC516S**DREO**£473.22**4.2★70 rev](https://www.amazon.co.uk/dp/B0DRNM26TR) [4**DeLonghi Pinguino PACEX100 Silent | Portable Air Conditioner with Real Feel Technology | 110m 10 000 BTU A++ Energy Efficiency**De'Longhi**£690.33**3.9★570 rev](https://www.amazon.co.uk/dp/B01C74K9SY) [5**DeLonghi Tasciugo AriaDry Multi - Portable Home Dehumidifier with 3-Action Filtration 16L/Day Moisture Removal Laundry Function Mould Absorber Quiet White (DEXD216RF)**De'Longhi**£225.28**4.6★198 rev](https://www.amazon.co.uk/dp/B0CJFZMZS5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DREO 12000 BTU Portable Air Conditioner 3-in-1 Cool/Fan/Dry Quiet AC Unit for Bedroom/Office Smart App/Voice/Remote Control Drainage-Free Universal Window Kit 3.6L/H Dehumidification AC516S**DREO**£491.07**280 rev3mo ago](https://www.amazon.co.uk/dp/B0GT4DRFQS) [**DREO 7500 BTU Portable Air Conditioner 3-in-1 Cool/Fan/Dry Quiet AC Unit for Bedroom/Office Smart App/Voice/Remote Control Drainage-Free Universal Window Kit 2.5L/H Dehumidification AC318S**DREO**£322.85**187 rev3mo ago](https://www.amazon.co.uk/dp/B0GVJXQ9J5) [**DeLonghi Pinguino AP130i Portable Air Conditioning Unit for Rooms Up to 120m3 13000 BTU A+ Energy Efficiency Castors for Easy Movement Exhaust Hose and Window Kit Included**De'Longhi**£754.62**9 rev4mo ago](https://www.amazon.co.uk/dp/B0GTMNT7PT) [**Bosch Cool 5100 Portable Air Conditioner For Rooms up to 46 m**Bosch Thermotechnik**£578.24**38 rev6mo ago](https://www.amazon.co.uk/dp/B0GHZVCB53) [**Air Conditioning Unit - 12000 BTU Portable Air Conditioner 4-in-1 Modes & Smart App/Remote Control AC Digital Display Quiet Operation<41dB 24-Hour Timer Covers Up to 218 sq.ft (35)**Temprium**£444.42**155 rev6mo ago](https://www.amazon.co.uk/dp/B0GFV4HFBM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DeLonghi Tasciugo AriaDry - Portable Home Dehumidifier with 3-Action Filtration System 12L/Day Moisture Removal Laundry Function Mould Absorber Quiet White (DEX212SF)**De'Longhi**£145.46**4.5★**▲ 11%**](https://www.amazon.co.uk/dp/B0CJFX1VC4) [**LEENON 14000 BTU Air Conditioning Unit Portable Air Conditioner Powerful 4-in-1 AC Unit Dehumidifier Fan & Sleep Mode Aircon Unit with 24H Timer Auto-Swing Remote Control Exhaust Hose**LEENON**£406.71**3.7★**▲ 11%**](https://www.amazon.co.uk/dp/B0GD6V8GKN) [**Air Conditioning Unit - 12000 BTU Portable Air Conditioner 4-in-1 Modes & Smart App/Remote Control AC Digital Display Quiet Operation<41dB 24-Hour Timer Covers Up to 218 sq.ft (35)**Temprium**£444.42**4.3★**▲ 11%**](https://www.amazon.co.uk/dp/B0GFV4HFBM) [**DREO 12000 BTU Portable Air Conditioner 3-in-1 Cool/Fan/Dry Quiet AC Unit for Bedroom/Office Smart App/Voice/Remote Control Drainage-Free Universal Window Kit 3.6L/H Dehumidification AC516S**DREO**£491.07**4.4★**▲ 11%**](https://www.amazon.co.uk/dp/B0GT4DRFQS) [**DeLonghi Tasciugo AriaDry Multi - Portable Home Dehumidifier with 3-Action Filtration 16L/Day Moisture Removal Laundry Function Mould Absorber Quiet White (DEXD216RF)**De'Longhi**£225.28**4.6★**▲ 11%**](https://www.amazon.co.uk/dp/B0CJFZMZS5)
**~~View all trending →~~**
## **What buyers say about delonghi air conditioner**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Great build quality”*
**Value For Money**11%
*“Excellent value for money”*
**Noise Level**9%
*“Not too noisy”*
**Assembly/Installation**7%
*“All was set up and working fine”*
**Ease Of Use**5%
*“The controls are very easy to use”*
**Efficiency**5%
*“Really does work”*
**Heating**4%
*“Has worked brilliantly during heatwaves”*
**Advertised Vs Actual Product**3%
*“Better than you'd expect”*
**Size-Overall**2%
*“Easy to fit and use generally”*
**Remote Control**2%
*“Remote works fine”*
### **What buyers complain about **
**Noise Level**25%
*“Too loud”*
**Value For Money**10%
*“not for this price”*
**Durability**8%
*“Broke after only a few weeks”*
**Quality-Overall**6%
*“Poor quality”*
**Weight Heavy**4%
*“bulky and heavy”*
**Size-Overall**4%
*“Small”*
**Functionality-Overall**3%
*“However, it barely does anything”*
**Heating**2%
*“when the heat strikes like now its not enough”*
**Assembly/Installation**2%
*“Too difficult to assemble”*
**Instructions/User Manual/Troubleshooting**2%
*“The instructions are terrible”*
### **Top return reasons **
**Noise Level**21%
**Functionality-Overall**17%
**Defective Material/Parts**11%
**Size-Overall**10%
**Durability**7%
**Compatibility-Overall**5%
**Leak-Proof**4%
**Strength**3%
**Value For Money**3%
**Quality-Overall**2%
## **Common questions**
- **Is delonghi air conditioner profitable to sell on Amazon United Kingdom?**
- The niche generates £121K/yr across 36 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the delonghi air conditioner niche?**
- 13 brands and 88 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in delonghi air conditioner?**
- Top complaints mined from reviews: Noise Level, Value For Money, Durability. The return rate is 1.0%.
- **What does it cost to enter the delonghi air conditioner niche?**
- Listings span £20.53–£1167.80; the average listing price is £453.70 (sweet spot $15–$100). The average incumbent carries 290 reviews — the moat a new listing must climb.
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