---
title: "Search terms — deadfast ant killer plus bait station - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/deadfast-ant-killer-plus-bait-station/search-terms"
last_updated: "2026-07-31T21:44:07.374Z"
locale: en
meta:
  description: "Niche score 55/100 · £16K/yr market · 18K searches/yr · £9.08 avg price. A small market ($16K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £16K/yr market · 18K searches/yr · £9.08 avg price. A small market ($16K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — deadfast ant killer plus bait station - Flapen"
---

# **deadfast ant killer plus bait station**

**Worth a look**

Shows demand growing +659.2% this quarter, but a small market ($16K/yr) keeps it on the watch list.

Market size 4Growth 100Conversion 86Competition 30Returns 100Price range 11Avg price 26Brand share 28Review moat 54Quality gap 90

**Growth**

**Incredible****+659.2%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,341.56**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****£9.08**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.17–£16.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****£16K**

£16K/yr · 18K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")