---
title: "Crochet Kit — £707K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/crochet-kit"
last_updated: "2026-07-31T21:33:11.756Z"
locale: en
meta:
description: "Niche score 55/100 · £707K/yr market · 2.5M searches/yr · £13.46 avg price. Soft demand (-34.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · £707K/yr market · 2.5M searches/yr · £13.46 avg price. Soft demand (-34.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Crochet Kit — £707K/yr Amazon UK Niche (2026) - Flapen"
---
# **crochet kit**
**Worth a look**
Shows low returns (0.6%), but soft demand (-34.5% this quarter) keeps it on the watch list.
Market size 69Growth 8Conversion 26Competition 72Returns 97Price range 55Avg price 62Brand share 62Review moat 63Quality gap 48
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****£707K**
£707K/yr · 2.5M searches
**Review moat**
**Good****990.95**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****£13.46**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£6.57–£25.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-34.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, crochet kit is a £707K/yr Amazon United Kingdom market (2.5M searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **crochet kit market data**
- **Units sold / yr**
- **50K–60K**
- avg 750–1,000/product
- **Revenue / yr**
- **£673K–£808K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **8.5%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**40**
**Top-5 brand share**
**68%**
Top 20: 96%
**Top-5 click share**
**42%**
Top 20: 80%
**Open market**
**29%**
- Reessy21% - YINVA18% - Aeelike10% - Knitiss10% - AOTWAN9% - CROCHET BOX3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -34.5% search growth over the last 90 days.
120K80KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/uk/home-garden/crochet-kit/trend)
## **Top crochet kit search terms**
- **crochet kit**850K/yr-11.0%1.7% conv. - **crochet**565K/yr-30.1%0.4% conv. - **crochet kits for beginners adults**320K/yr-77.9%1.7% conv. - **knitting kit**119K/yr-43.3%0.7% conv. - **crochet kits**94K/yr-40.2%0.6% conv. - **crochet kit for beginners**73K/yr-19.0%1.3% conv. - **beginners crochet kit**79K/yr-37.7%1.9% conv. - **knitting & crochet**56K/yr-12.7%0.1% conv. - **crochet set**55K/yr-32.3%1.3% conv. - **crochet for beginners**33K/yr-28.2%1.5% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/crochet-kit/search-terms)
## **Top crochet kit products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£28K8%£57K12%£85K16%£113K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YINVA Crochet Kits for Beginners Adults Crochet Kit 15Pcsx25g Crochet Yarns Ergonomic Metal Crochet Hooks 2mm-8mm Knitting Accessories Tools Storage Case Needles Crochet Starter Kit-Grey**YINVA**£12.65**4.5★1,388 rev](https://www.amazon.co.uk/dp/B0BXWBMHMM) [2**AOTWAN Crochet Kits for Beginners Adults Crochet Hooks Set 12Pcsx25g Crochet Yarns Include Ergonomic Metal Crochet Hooks 2-6.5mm Knitting Kit Accessories Tools Storage Case Crochet Starter Kit-Grey**AOTWAN**£12.64**4.4★204 rev](https://www.amazon.co.uk/dp/B0F3C39BB9) [3**Knitiss Crochet Kits for Beginners Adults All in One Crochet Starter Kit with 12 Pcs Crochet Yarn 9 Size Ergonomic Crochet Hooks 2.0mm~6.0mm**Knitiss**£13.50**4.5★409 rev](https://www.amazon.co.uk/dp/B0D89L5YHQ) [4**Reessy Crochet Kits for Beginners Adults 88 PCS Crochet Kit include Instructions Crochet Hooks 15Pcs × 25g Yarn Storage Bag and Knitting Accessories Complete Beginners Crochet Kit - Grey**Reessy**£15.17**4.4★254 rev](https://www.amazon.co.uk/dp/B0F6V3RWHJ) [5**Aeelike Crochet Kits for Beginners Adults Knitting Starter Kit for Adults Include 0.6-6.0 mm Metal Crochet Hooks Wool Case and Knitting Accessories Crochet Hook Set Kids Crochet Starter Kit UK**Aeelike**£12.56**4.5★4,855 rev](https://www.amazon.co.uk/dp/B0B5RBBGC9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ENCHOL Crochet Kit Cute Daisy Potted Crochet Kits for Beginners Adults**ENCHOL**£11.69**2 rev7mo ago](https://www.amazon.co.uk/dp/B0G4WCSX9X) [**hobby hive Crochet Kits for Beginners Adults 60PCS Starter Set Includes Instructions Ergonomic Crochet Hooks Set Knitting Accessories Yarn & Storage Case**hobby hive**£15.01**28 rev10mo ago](https://www.amazon.co.uk/dp/B0FSZW818T) [**Reessy Crochet Kits for Beginners Adults Crochet Kit include Instructions 10 Size Crochet Hooks 15Pcs×25g Yarn Storage Bag and Crochet Accessories Complete Beginners Crochet Kit - Grey**Reessy**£13.95**159 rev1y ago](https://www.amazon.co.uk/dp/B0FGX4B7CV) [**Reessy Crochet Kit Crochet Kits for Beginners Adults include Instructions 10 Size Crochet Hooks 15Pcs×25g Yarn Storage Bag and Crochet Accessories Complete Crochet Start Kit - Pink**Reessy**£14.87**159 rev1y ago](https://www.amazon.co.uk/dp/B0FGX73TGV) [**Crochet Kit for Beginners Amigurumi Crochet Animal Kit Crochet Starter Kit Step-by-Step Video Tutorials Beginner Crochet Kit for Adults Crocheting Kit-Penguin-Bee-Bunny**CrochZepiany**£14.13**154 rev1y ago](https://www.amazon.co.uk/dp/B0F7PK5FFV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ENCHOL Crochet Kit Cute Daisy Potted Crochet Kits for Beginners Adults**ENCHOL**£11.69**5.0★**▲ 377%**](https://www.amazon.co.uk/dp/B0G4WCSX9X) [**hobby hive Crochet Kits for Beginners Adults 60PCS Starter Set Includes Instructions Ergonomic Crochet Hooks Set Knitting Accessories Yarn & Storage Case**hobby hive**£15.01**4.7★**▲ 154%**](https://www.amazon.co.uk/dp/B0FSZW818T) [**41Pack Crochet Hooks Set Knitting Accessories Tools with Case Aluminum Knitting Needle Ergonomic Soft Grip Handles 2.0mm-8.0mm**YINVA**£6.57**4.8★**▲ 123%**](https://www.amazon.co.uk/dp/B0777DN9NW) [**Reessy Crochet Kit Crochet Kits for Beginners Adults include Instructions 10 Size Crochet Hooks 15Pcs×25g Yarn Storage Bag and Crochet Accessories Complete Crochet Start Kit - Pink**Reessy**£14.87**4.4★**▲ 90%**](https://www.amazon.co.uk/dp/B0FGX73TGV) [**YINVA Crochet Kits for Beginners Adults Crochet Kit 15Pcsx25g Crochet Yarns Ergonomic Metal Crochet Hooks 2mm-8mm Knitting Accessories Tools Storage Case Needles Crochet Starter Kit-Grey**YINVA**£12.65**4.5★**▲ 65%**](https://www.amazon.co.uk/dp/B0BXWBMHMM)
**~~View all trending →~~**
## **What buyers say about crochet kit**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**22%
*“Amazing value”*
**Quality-Overall**20%
*“Good quality kit”*
**Instructions/User Manual/Troubleshooting**8%
*“Instructions are good”*
**Gifting Purpose**6%
*“Gift”*
**Ease Of Use**4%
*“Easy to use”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Color**3%
*“The colours are generally vibrant”*
**Grip**3%
*“Comfortable to grip”*
**Add-Ons/Attachments**2%
*“Great value accessories that came with the pack where invaluable”*
**Size-Overall**2%
*“everything fits in nice small case”*
### **What buyers complain about **
**Size-Overall**15%
*“Difficult te the size”*
**Instructions/User Manual/Troubleshooting**15%
*“the instructions dont make sense”*
**Quality-Overall**9%
*“Rubbish”*
**Material Quality**8%
*“Wool is poor quality”*
**Ease Of Use**7%
*“Not easy”*
**Value For Money**5%
*“But a bit cheap”*
**Comfort-Overall**3%
*“Not comfy”*
**Thickness**2%
*“it's quite thin so it's really difficult to see your stitches”*
**Advertised Vs Actual Product**2%
*“Box that arrived is differed to the one in the image”*
**Functionality-Overall**2%
*“That it doesnt work”*
### **Top return reasons **
**Quality-Overall**20%
**Size-Overall**16%
**Material Quality**13%
**Advertised Vs Actual Product**7%
**Instructions/User Manual/Troubleshooting**6%
**Gifting Purpose**4%
**Thin**4%
**Grip**3%
**Functionality-Overall**3%
**Ease Of Use**2%
## **Common questions**
- **Is crochet kit profitable to sell on Amazon United Kingdom?**
- The niche generates £707K/yr across 38 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -34.5%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the crochet kit niche?**
- 25 brands and 40 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in crochet kit?**
- Top complaints mined from reviews: Size-Overall, Instructions/User Manual/Troubleshooting, Quality-Overall. The return rate is 0.6%.
- **When does demand for crochet kit peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the crochet kit niche?**
- Listings span £6.57–£25.46; the average listing price is £13.46 (sweet spot $15–$100). The average incumbent carries 991 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)