[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-home-garden-cream-toaster":3,"research-sidebar-rollups":904},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":54,"baselines":90,"demand":95,"seasonality":407,"brandShare":420,"products":442,"feedback":693,"searchTerms":850,"related":870,"lastUpdated":37},"d929c684-96da-4975-a778-14cb32bf801f","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":32,"amazonNicheId":4,"title":33,"slug":34,"href":35,"leafCategoryName":36,"scrapedAt":37,"brandCount":38,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":50,"top20BrandShare":51,"primePct":52,"oosRate":53},72707,64376,1.9564,-0.2863,0.0448,0.5535,0.7722,4.23,1467,25.21,15.48,41.4,24,2500,0.9167,0.0209,2,6,"cream toaster","cream-toaster","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fcream-toaster","Small Kitchen Appliances","2026-07-28T11:55:10.190467+00:00",14,72,[],693,0,2000,100,250,50420,63025,46,173,0.9694,1,0.875,0.0256,{"score":55,"verdict":56,"components":57},49,"skip",[58,63,66,70,72,74,77,82,85,88],{"key":59,"score":60,"weight":61,"raw":62},"marketSize",18,0.15,72706.77,{"key":64,"score":65,"weight":61,"raw":18},"growth",11,{"key":67,"score":68,"weight":69,"raw":19},"conversion",54,0.1,{"key":71,"score":55,"weight":61,"raw":20},"competition",{"key":73,"score":48,"weight":69,"raw":21},"brandShare",{"key":75,"score":76,"weight":69,"raw":22},"qualityGap",80,{"key":78,"score":79,"weight":80,"raw":81},"reviewMoat",51,0.05,1466.5,{"key":83,"score":84,"weight":69,"raw":30},"returns",73,{"key":86,"score":87,"weight":80,"raw":24},"avgPrice",95,{"key":89,"score":87,"weight":80,"raw":51},"priceRange",{"avgRating":91,"medianPrice":92,"medianReturnRate":93,"nichesTracked":94},4.36,12.12,0.0064,27606,{"points":96,"droppedPartialWeek":406},[97,100,103,106,109,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,373,376,379,382,385,388,391,394,397,400,403],{"week":98,"volume":99},"2024-08-04",1623,{"week":101,"volume":102},"2024-08-11",1688,{"week":104,"volume":105},"2024-08-18",2137,{"week":107,"volume":108},"2024-08-25",1977,{"week":110,"volume":108},"2024-09-01",{"week":112,"volume":113},"2024-09-08",1630,{"week":115,"volume":116},"2024-09-15",1489,{"week":118,"volume":119},"2024-09-22",1538,{"week":121,"volume":122},"2024-09-29",1728,{"week":124,"volume":125},"2024-10-06",1794,{"week":127,"volume":128},"2024-10-13",4237,{"week":130,"volume":131},"2024-10-20",1932,{"week":133,"volume":134},"2024-10-27",2056,{"week":136,"volume":137},"2024-11-03",2156,{"week":139,"volume":140},"2024-11-10",2085,{"week":142,"volume":143},"2024-11-17",1964,{"week":145,"volume":146},"2024-11-24",3041,{"week":148,"volume":149},"2024-12-01",3769,{"week":151,"volume":152},"2024-12-08",2556,{"week":154,"volume":155},"2024-12-15",2113,{"week":157,"volume":158},"2024-12-22",2386,{"week":160,"volume":161},"2024-12-29",2251,{"week":163,"volume":164},"2025-01-05",3033,{"week":166,"volume":167},"2025-01-12",2312,{"week":169,"volume":170},"2025-01-19",2192,{"week":172,"volume":173},"2025-01-26",2078,{"week":175,"volume":176},"2025-02-02",2362,{"week":178,"volume":179},"2025-02-09",2379,{"week":181,"volume":182},"2025-02-16",1976,{"week":184,"volume":185},"2025-02-23",2201,{"week":187,"volume":188},"2025-03-02",2320,{"week":190,"volume":191},"2025-03-09",2128,{"week":193,"volume":194},"2025-03-16",1925,{"week":196,"volume":197},"2025-03-23",2089,{"week":199,"volume":200},"2025-03-30",2377,{"week":202,"volume":203},"2025-04-06",2008,{"week":205,"volume":43},"2025-04-13",{"week":207,"volume":208},"2025-04-20",1987,{"week":210,"volume":211},"2025-04-27",2422,{"week":213,"volume":214},"2025-05-04",1572,{"week":216,"volume":217},"2025-05-11",1487,{"week":219,"volume":220},"2025-05-18",1359,{"week":222,"volume":223},"2025-05-25",1371,{"week":225,"volume":226},"2025-06-01",1618,{"week":228,"volume":229},"2025-06-08",1593,{"week":231,"volume":232},"2025-06-15",1381,{"week":234,"volume":235},"2025-06-22",1333,{"week":237,"volume":238},"2025-06-29",1251,{"week":240,"volume":241},"2025-07-06",1565,{"week":243,"volume":244},"2025-07-13",2949,{"week":246,"volume":247},"2025-07-20",1809,{"week":249,"volume":250},"2025-07-27",1692,{"week":252,"volume":253},"2025-08-03",1156,{"week":255,"volume":256},"2025-08-10",1492,{"week":258,"volume":259},"2025-08-17",1378,{"week":261,"volume":262},"2025-08-24",1698,{"week":264,"volume":265},"2025-08-31",1825,{"week":267,"volume":268},"2025-09-07",2016,{"week":270,"volume":271},"2025-09-14",1852,{"week":273,"volume":274},"2025-09-21",1875,{"week":276,"volume":277},"2025-09-28",1902,{"week":279,"volume":280},"2025-10-05",2218,{"week":282,"volume":283},"2025-10-12",3382,{"week":285,"volume":286},"2025-10-19",1937,{"week":288,"volume":289},"2025-10-26",2030,{"week":291,"volume":292},"2025-11-02",2169,{"week":294,"volume":295},"2025-11-09",2345,{"week":297,"volume":298},"2025-11-16",2104,{"week":300,"volume":301},"2025-11-23",2915,{"week":303,"volume":304},"2025-11-30",3280,{"week":306,"volume":307},"2025-12-07",2542,{"week":309,"volume":310},"2025-12-14",2165,{"week":312,"volume":313},"2025-12-21",2064,{"week":315,"volume":316},"2025-12-28",1953,{"week":318,"volume":319},"2026-01-04",2544,{"week":321,"volume":322},"2026-01-11",2246,{"week":324,"volume":325},"2026-01-18",2389,{"week":327,"volume":328},"2026-01-25",2147,{"week":330,"volume":331},"2026-02-01",2254,{"week":333,"volume":334},"2026-02-08",2313,{"week":336,"volume":337},"2026-02-15",2264,{"week":339,"volume":340},"2026-02-22",2025,{"week":342,"volume":343},"2026-03-01",2129,{"week":345,"volume":346},"2026-03-08",2141,{"week":348,"volume":349},"2026-03-15",2486,{"week":351,"volume":352},"2026-03-22",1940,{"week":354,"volume":355},"2026-03-29",2242,{"week":357,"volume":358},"2026-04-05",2808,{"week":360,"volume":361},"2026-04-12",2402,{"week":363,"volume":364},"2026-04-19",2168,{"week":366,"volume":367},"2026-04-26",1861,{"week":369,"volume":370},"2026-05-03",1789,{"week":372,"volume":250},"2026-05-10",{"week":374,"volume":375},"2026-05-17",1653,{"week":377,"volume":378},"2026-05-24",1429,{"week":380,"volume":381},"2026-05-31",1161,{"week":383,"volume":384},"2026-06-07",1573,{"week":386,"volume":387},"2026-06-14",1540,{"week":389,"volume":390},"2026-06-21",1588,{"week":392,"volume":393},"2026-06-28",2363,{"week":395,"volume":396},"2026-07-05",909,{"week":398,"volume":399},"2026-07-12",946,{"week":401,"volume":402},"2026-07-19",752,{"week":404,"volume":405},"2026-07-26",960,false,[408,409,410,411,412,413,414,415,416,417,418,419],1.1730520037349697,1.1007774834689483,1.0789526840330048,1.0934695199801818,0.7438983851126313,0.7839201512620344,0.7172951959906245,0.824327271418378,0.8811945127283276,1.212998075347295,1.2143605770146921,1.2000474281854698,{"top":421,"otherBrandCount":440,"otherClickShare":441},[422,425,428,431,434,437],{"brand":423,"clickShare":424},"Breville",0.2584,{"brand":426,"clickShare":427},"Morphy Richards",0.1995,{"brand":429,"clickShare":430},"Swan",0.1389,{"brand":432,"clickShare":433},"HADEN",0.1033,{"brand":435,"clickShare":436},"Bosch",0.0721,{"brand":438,"clickShare":439},"Russell Hobbs",0.06670000000000001,8,0.16110000000000002,[443,454,464,475,485,495,505,516,527,537,547,557,566,577,587,599,610,620,631,642,652,663,671,682],{"asin":444,"title":445,"brand":423,"imageUrl":446,"price":447,"rating":448,"reviews":449,"clickShare90":450,"clickShare360":451,"launchDate":452,"amazonUrl":453},"B0942M5B2Y","Breville Bold 2 Slice Toaster with High-Lift & Wide Slots | Cream & Silver Chrome [VTR003]","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Y2ctQji5L.jpg",20.46,4.3,8677,0.1978,0.2459,"2021-05-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0942M5B2Y",{"asin":455,"title":456,"brand":426,"imageUrl":457,"price":458,"rating":448,"reviews":459,"clickShare90":460,"clickShare360":461,"launchDate":462,"amazonUrl":463},"B08LHGXCFZ","Morphy Richards Equip 2 Slice Toaster Defrost and Reheat Browning Controls Variable Wide Slots Removable Crumb Tray 800W Cream 222065","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21LdMQJCUKL.jpg",21.64,4201,0.1336,0.1169,"2020-10-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08LHGXCFZ",{"asin":465,"title":466,"brand":429,"imageUrl":467,"price":468,"rating":469,"reviews":470,"clickShare90":471,"clickShare360":472,"launchDate":473,"amazonUrl":474},"B0FLY3YPRG","Swan Wave 2-Slice Toaster 7 Browning Levels Defrost Cancel & Reheat Functions Removable Crumb Tray Hidden Cord Storage Non-Slip Feet Cream ST19034CRM","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31sPLBTWgKL.jpg",17.29,4.4,132,0.0956,0.0914,"2025-08-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FLY3YPRG",{"asin":476,"title":477,"brand":426,"imageUrl":478,"price":479,"rating":469,"reviews":480,"clickShare90":481,"clickShare360":482,"launchDate":483,"amazonUrl":484},"B092R2C7X5","Morphy Richards Hive 2 Slice Toaster Variable Browning Removable Crumb Tray Cancel Defrost Reheat Anti-jam feature Gloss Finish 850W Cream 220032","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31P9zKbtA+L.jpg",18.31,1189,0.0659,0.0572,"2021-04-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB092R2C7X5",{"asin":486,"title":487,"brand":423,"imageUrl":488,"price":489,"rating":469,"reviews":490,"clickShare90":491,"clickShare360":492,"launchDate":493,"amazonUrl":494},"B0D2J1M9W4","Breville Zen 4 Slice Toaster with High Lift & Wide Slots | Cream & Silver Chrome [VTR028]","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41qWX5+t4bL.jpg",31.69,1017,0.0606,0.0738,"2024-04-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D2J1M9W4",{"asin":496,"title":497,"brand":432,"imageUrl":498,"price":499,"rating":469,"reviews":500,"clickShare90":501,"clickShare360":502,"launchDate":503,"amazonUrl":504},"B08G8VJVDJ","Haden Salcombe Cream Toaster 4 Slice - 6 Adjustable Browning Levels - Stainless Steel Housing - Defrost\u002FCancel\u002FReheat Functions - Self-centering Function - Easy to Use and Clean - 1900-2300W","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ks55WE0JL.jpg",27.61,1488,0.0549,0.0298,"2020-07-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08G8VJVDJ",{"asin":506,"title":507,"brand":432,"imageUrl":508,"price":509,"rating":510,"reviews":511,"clickShare90":512,"clickShare360":513,"launchDate":514,"amazonUrl":515},"B0B7BDP7DL","Haden Devon Cream 4 Slice Toaster - 6 Browning Settings 4 Slice Toaster with Wide Slots Toaster 4 Slice with Defrost Reheat And Cancel Settings","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ObdKLOgLL.jpg",29.43,4.2,434,0.0484,0.0423,"2022-07-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B7BDP7DL",{"asin":517,"title":518,"brand":435,"imageUrl":519,"price":520,"rating":521,"reviews":522,"clickShare90":523,"clickShare360":524,"launchDate":525,"amazonUrl":526},"B0CJK3NJGD","Bosch MyMoment Delight Compact 2-Slice Toaster TAT2M127GB Cream","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31w17VBemPL.jpg",23.91,4.1,817,0.0444,0.0611,"2023-09-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CJK3NJGD",{"asin":528,"title":529,"brand":530,"imageUrl":531,"price":25,"rating":521,"reviews":532,"clickShare90":533,"clickShare360":534,"launchDate":535,"amazonUrl":536},"B0FB8BFVG5","Huogary Toaster 2 Slices Toasters Wide Slot Bread Toaster with Cancel Reheat Defrost Function Toasters with Removable Tray & 7 Temperature Settings (800-950W) Beige","Huogary","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31IDkf4CfuL.jpg",69,0.043,0.0316,"2025-05-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FB8BFVG5",{"asin":538,"title":539,"brand":438,"imageUrl":540,"price":541,"rating":448,"reviews":542,"clickShare90":543,"clickShare360":544,"launchDate":545,"amazonUrl":546},"B0F1DJ7FNH","Russell Hobbs 2 Slice Toaster [980W Frozen\u002FCancel\u002FReheat function with Indicator light] Brontë Stone (Extra wide slots 6 Browning levels Lift & Look function Lift high feature) 26761","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41btmoHAmbL.jpg",29.51,116,0.0291,0.03,"2025-03-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F1DJ7FNH",{"asin":548,"title":549,"brand":435,"imageUrl":550,"price":551,"rating":448,"reviews":552,"clickShare90":553,"clickShare360":554,"launchDate":555,"amazonUrl":556},"B0CJK23XST","Bosch MyMoment Infuse Compact 2 Slice Toaster TAT3M127GB Cream","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31olD9mb0fL.jpg",25.43,332,0.0277,0.0246,"2023-12-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CJK23XST",{"asin":558,"title":559,"brand":438,"imageUrl":560,"price":26,"rating":561,"reviews":562,"clickShare90":563,"clickShare360":564,"launchDate":545,"amazonUrl":565},"B0F1DHZWXJ","Russell Hobbs 4 Slice Toaster [1960W Frozen\u002FCancel\u002FReheat function with Indicator light] Brontë Stone (Extra wide slots 6 Browning levels Lift & Look function Lift high feature) 26771","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41YbqmDP4JL.jpg",4.5,139,0.0263,0.0173,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F1DHZWXJ",{"asin":567,"title":568,"brand":429,"imageUrl":569,"price":570,"rating":571,"reviews":572,"clickShare90":573,"clickShare360":574,"launchDate":575,"amazonUrl":576},"B0G2S319TS","Swan Hexton Variable Width 2 Slice Toaster 7 Browning Levels Cancel\u002FReheat\u002FDefrost Removable Crumb Tray Cord Storage 900W Cream with Chrome Accents ST19037CRM","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31fnwkGUvBL.jpg",19.53,3.8,26,0.0249,0.0069,"2025-11-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G2S319TS",{"asin":578,"title":579,"brand":429,"imageUrl":580,"price":581,"rating":510,"reviews":582,"clickShare90":583,"clickShare360":584,"launchDate":585,"amazonUrl":586},"B0FDGNSDB5","Swan ST19028C Retro 2 Slice Toaster with 6 Browning Levels for Toast Bagels Breakfast Muffins Defrost\u002FReheat\u002FCancel Hidden Cord Storage Non-Slip Feet 930W Cream and Stainless Steel","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F319sVrMNk-L.jpg",24.28,188,0.0184,0.0161,"2025-06-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FDGNSDB5",{"asin":588,"title":589,"brand":590,"imageUrl":591,"price":592,"rating":593,"reviews":594,"clickShare90":595,"clickShare360":596,"launchDate":597,"amazonUrl":598},"B0D9LRQMTQ","Salter Retro 4-Slice Toaster Wide Slot Cream","Salter","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31wqRmBD6lL.jpg",37.14,4,158,0.0181,0.0212,"2024-07-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D9LRQMTQ",{"asin":600,"title":601,"brand":602,"imageUrl":603,"price":604,"rating":605,"reviews":31,"clickShare90":606,"clickShare360":607,"launchDate":608,"amazonUrl":609},"B0H29P33H2","Tefal Morning 2 Slice Toaster 850W Extra-Wide Slots Cream","Tefal","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Tpu5GZgfL.jpg",17.65,3.5,0.017,0.0039,"2026-06-02","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0H29P33H2",{"asin":611,"title":612,"brand":590,"imageUrl":613,"price":614,"rating":615,"reviews":38,"clickShare90":616,"clickShare360":617,"launchDate":618,"amazonUrl":619},"B0GP9FYQBH","Salter Retro Cream 2-Slice Toaster - Wide Slots Plastic 6 Browning Levels Defrost Reheat & Cancel High-Lift Eject Removable Crumb Tray Self-Centring Anti-Jam Function Vintage Design 815W","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31bPZLi0JhL.jpg",21.92,3.6,0.0156,0.0158,"2026-02-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GP9FYQBH",{"asin":621,"title":622,"brand":623,"imageUrl":624,"price":625,"rating":448,"reviews":626,"clickShare90":627,"clickShare360":628,"launchDate":629,"amazonUrl":630},"B0DR9DQBT5","Andrew James Toaster Ivory Toaster with Wooden Effect Stylish & Compact Adjustable Browning Control Removable Crumb Tray Ideal for Breakfast Modern Kitchen Appliance (Ivory 2)","andrew james","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41tHsK3WFeL.jpg",24.15,43,0.0136,0.024,"2024-12-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DR9DQBT5",{"asin":632,"title":633,"brand":634,"imageUrl":635,"price":636,"rating":561,"reviews":637,"clickShare90":638,"clickShare360":639,"launchDate":640,"amazonUrl":641},"B0F4DLYCR8","Cello 850W Cream 2 Slice Toaster with Wide Slots & 7 Browning Levels High Lift Crumb Tray Cord Storage Bread Toaster with Illuminated Cancel-Reheat-Defrost Controls","Cello","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Ey0tD7OoL.jpg",18.02,37,0.0119,0.0311,"2025-04-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F4DLYCR8",{"asin":643,"title":644,"brand":438,"imageUrl":645,"price":646,"rating":469,"reviews":647,"clickShare90":648,"clickShare360":649,"launchDate":650,"amazonUrl":651},"B07RS7P3TP","Russell Hobbs Inspire 4 Slice Toaster (Extra wide slots High lift feature 6 Browning levels Frozen\u002FCancel\u002FReheat function with Blue LED illumination 1800W Cream textured high gloss) 24384","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41PUC1xa8RL.jpg",35.27,14413,0.0113,0.0177,"2019-05-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07RS7P3TP",{"asin":653,"title":654,"brand":655,"imageUrl":656,"price":657,"rating":658,"reviews":659,"clickShare90":648,"clickShare360":660,"launchDate":661,"amazonUrl":662},"B0FX2MGSVQ","GEEPAS NordiQ 2 Slice Toaster | Matte Finish with Wood Accents | 6 Browning Levels Defrost Reheat & Cancel | High Lift Removable Crumb Tray Cool Touch Cord Storage | 2 Year Warranty 850W Cream","GEEPAS","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31iAZF-7CQL.jpg",32.23,5,7,0.0066,"2025-11-06","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FX2MGSVQ",{"asin":664,"title":665,"brand":590,"imageUrl":666,"price":667,"rating":593,"reviews":594,"clickShare90":668,"clickShare360":668,"launchDate":669,"amazonUrl":670},"B0FPN9SJ69","Salter Retro 2-Slice Toaster Cream Wide Slots 6 Browning Levels","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F312wuRHf0gL.jpg",28.66,0.0105,"2025-09-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FPN9SJ69",{"asin":672,"title":673,"brand":674,"imageUrl":675,"price":676,"rating":521,"reviews":677,"clickShare90":678,"clickShare360":679,"launchDate":680,"amazonUrl":681},"B0D46Z194Q","Aigostar Retro Toaster 2 Slice - Wide Slots & High Lift Stainless Steel","Aigostar","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lNcSwLJIL.jpg",28.15,1275,0.0102,0.0093,"2024-05-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D46Z194Q",{"asin":683,"title":684,"brand":685,"imageUrl":686,"price":687,"rating":469,"reviews":688,"clickShare90":689,"clickShare360":690,"launchDate":691,"amazonUrl":692},"B0DCKBHKYH","Tower T20082MSH Solitaire 2 Slice Toaster Browning Control 850W Latte with Chrome Accents","Tower","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ugblEmq7L.jpg",15.88,264,0.0099,0.0148,"2024-08-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DCKBHKYH",{"love":694,"hate":764,"returnReasons":826},[695,702,709,716,723,730,737,744,750,757],{"topic":696,"percentOfMentions":697,"verbatims":698},"Toasting",0.5228,[699,700,701],"Toasts nicely","Happy with toaster","Best toaster",{"topic":703,"percentOfMentions":704,"verbatims":705},"Quality-Overall",0.1103,[706,707,708],"Good quality from a trusted brand","This is really solid quality","Excellent product",{"topic":710,"percentOfMentions":711,"verbatims":712},"Value For Money",0.0723,[713,714,715],"Good for the price","good value for money","Excellent value",{"topic":717,"percentOfMentions":718,"verbatims":719},"Design-Overall",0.0338,[720,721,722],"it feels well put together","Design great","The design looks very modern",{"topic":724,"percentOfMentions":725,"verbatims":726},"Advertised Vs Actual Product",0.0288,[727,728,729],"does the job","As described","Just what we needed",{"topic":731,"percentOfMentions":732,"verbatims":733},"Ease Of Use",0.0236,[734,735,736],"Ease of Use","controls are easy","easy to control",{"topic":738,"percentOfMentions":739,"verbatims":740},"Color",0.0182,[741,742,743],"Love the colour","Lovely colour combination","a great neutral colour",{"topic":745,"percentOfMentions":739,"verbatims":746},"Cooking Experience",[747,748,749],"So far has toasted quickly and evenly","A great addition to your kitchen","best cut in half & cook",{"topic":751,"percentOfMentions":752,"verbatims":753},"Size-Overall",0.015600000000000001,[754,755,756],"Fit for purpose","Right bread size","Our bread has fitted fine",{"topic":758,"percentOfMentions":759,"verbatims":760},"Strength",0.013600000000000001,[761,762,763],"Good performance","sturdiness are fine","Its sturdy and classy looking",[765,771,778,784,790,797,804,810,816,821],{"topic":696,"percentOfMentions":766,"verbatims":767},0.3046,[768,769,770],"Toaster only toasts one side of the bread","Only 1 side of the toaster works","only toasts one side of bread",{"topic":772,"percentOfMentions":773,"verbatims":774},"Durability",0.1843,[775,776,777],"Broke after 2 months","after four months it just started shorting out completely","Failed within 10 months",{"topic":703,"percentOfMentions":779,"verbatims":780},0.11109999999999999,[781,782,783],"the quality is subpar","Lasted less than gour months so certainly not quality","Not good quality",{"topic":751,"percentOfMentions":785,"verbatims":786},0.069,[787,788,789],"Not fit for purpose","Small slots","Too small",{"topic":791,"percentOfMentions":792,"verbatims":793},"Functionality-Overall",0.0383,[794,795,796],"or misused in any way - it simply stopped working for no apparent reason","Times did not work","Not functional",{"topic":798,"percentOfMentions":799,"verbatims":800},"Flammable",0.023,[801,802,803],"Caught on fire","ALWAYS BURNS MY BREAD AN TRIGGERS SMOKE ALARM","Worked until yesterday when smoke started billowing out of base of toaster",{"topic":745,"percentOfMentions":805,"verbatims":806},0.021099999999999997,[807,808,809],"Poor toasting of both sides equally","However, I would mention one point - I found that the crumpets tend to stick in the base of the slots, so need to be helped out with a fork or similar when the toasting is done","the other side is hardly toasted at all",{"topic":811,"percentOfMentions":812,"verbatims":813},"Color Fading\u002FDiscoloration",0.0172,[814,815],"why does the metal on top of the toaster where the bread pops up always discolour after a few uses","I had to return the first one is it browned very unevenly",{"topic":758,"percentOfMentions":812,"verbatims":817},[818,819,820],"Very flimsy not a durable item","Flimsy","Flimsy, really dislike it and wish Id stuck with my old model",{"topic":822,"percentOfMentions":823,"verbatims":824},"Time Taken",0.0115,[825],"Takes forever and one side of bread never the same level of toasting, should have returned it",[827,829,831,833,835,837,839,842,844,847],{"reason":696,"pct":828},0.2983,{"reason":738,"pct":830},0.24670000000000003,{"reason":751,"pct":832},0.1168,{"reason":791,"pct":834},0.0861,{"reason":703,"pct":836},0.0421,{"reason":838,"pct":563},"Heating",{"reason":840,"pct":841},"Material Quality",0.0226,{"reason":724,"pct":843},0.0219,{"reason":845,"pct":846},"Product Condition",0.018500000000000003,{"reason":848,"pct":849},"Smell",0.0131,[851,855,860,865],{"term":33,"volume":852,"growthQoq":853,"conversionRate":854},38303,-0.307,0.0373,{"term":856,"volume":857,"growthQoq":858,"conversionRate":859},"cream toaster 2 slice",13560,-0.2994,0.0501,{"term":861,"volume":862,"growthQoq":863,"conversionRate":864},"toaster cream",7521,-0.1942,0.0355,{"term":866,"volume":867,"growthQoq":868,"conversionRate":869},"beige toaster",4992,-0.2191,0.0134,[871,878,884,889,894,899],{"title":872,"href":873,"score":874,"verdict":875,"marketSize":876,"growth90":877},"mole repellent","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fmole-repellent",79,"watch",163396.94,0.914,{"title":879,"href":880,"score":76,"verdict":881,"marketSize":882,"growth90":883},"sun lounger","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fsun-lounger","launch",2470990.46,2.9989,{"title":885,"href":886,"score":76,"verdict":875,"marketSize":887,"growth90":888},"fly repellent fan","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Ffly-repellent-fan",301927.34,14.9724,{"title":890,"href":891,"score":76,"verdict":881,"marketSize":892,"growth90":893},"ice maker","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fice-maker",2878212.99,3.7144,{"title":895,"href":896,"score":76,"verdict":881,"marketSize":897,"growth90":898},"parasol base","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fparasol-base",1136108.92,9.0445,{"title":900,"href":901,"score":76,"verdict":881,"marketSize":902,"growth90":903},"air conditioner","\u002Fresearch\u002Fuk\u002Fhome-garden\u002Fair-conditioner",39308962.49,53.5682,[905,908,915,922,928,935,942,949,956,963,970,977,984,991,998,1005,1012,1019,1026],{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":906,"marketSizeTotal":907},5777,1496729572,{"nodeId":909,"label":910,"slug":911,"href":912,"nichesTracked":913,"marketSizeTotal":914},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":916,"label":917,"slug":918,"href":919,"nichesTracked":920,"marketSizeTotal":921},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":923,"label":924,"slug":925,"href":926,"nichesTracked":500,"marketSizeTotal":927},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",662299037,{"nodeId":929,"label":930,"slug":931,"href":932,"nichesTracked":933,"marketSizeTotal":934},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":936,"label":937,"slug":938,"href":939,"nichesTracked":940,"marketSizeTotal":941},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":943,"label":944,"slug":945,"href":946,"nichesTracked":947,"marketSizeTotal":948},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":950,"label":951,"slug":952,"href":953,"nichesTracked":954,"marketSizeTotal":955},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":957,"label":958,"slug":959,"href":960,"nichesTracked":961,"marketSizeTotal":962},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":964,"label":965,"slug":966,"href":967,"nichesTracked":968,"marketSizeTotal":969},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":971,"label":972,"slug":973,"href":974,"nichesTracked":975,"marketSizeTotal":976},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":978,"label":979,"slug":980,"href":981,"nichesTracked":982,"marketSizeTotal":983},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":985,"label":986,"slug":987,"href":988,"nichesTracked":989,"marketSizeTotal":990},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":992,"label":993,"slug":994,"href":995,"nichesTracked":996,"marketSizeTotal":997},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":999,"label":1000,"slug":1001,"href":1002,"nichesTracked":1003,"marketSizeTotal":1004},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":1006,"label":1007,"slug":1008,"href":1009,"nichesTracked":1010,"marketSizeTotal":1011},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":1013,"label":1014,"slug":1015,"href":1016,"nichesTracked":1017,"marketSizeTotal":1018},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":1020,"label":1021,"slug":1022,"href":1023,"nichesTracked":1024,"marketSizeTotal":1025},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":1027,"label":1028,"slug":1029,"href":1030,"nichesTracked":1031,"marketSizeTotal":1032},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]