---
title: "Trend — cream throw - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/cream-throw/trend"
last_updated: "2026-07-31T23:16:09.445Z"
locale: en
meta:
  description: "Niche score 53/100 · £44K/yr market · 275K searches/yr · £15.48 avg price. A small market ($44K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £44K/yr market · 275K searches/yr · £15.48 avg price. A small market ($44K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — cream throw - Flapen"
---

# **cream throw**

**Worth a look**

Shows a fragmented shelf (top 5 take 28% of clicks), but a small market ($44K/yr) keeps it on the watch list.

Market size 11Growth 54Conversion 13Competition 87Returns 79Price range 64Avg price 76Brand share 58Review moat 31Quality gap 62

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£15.48**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£4.32–£33.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+26.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,381.98**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£44K**

£44K/yr · 275K searches