---
title: "Trend — clay beads - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/clay-beads/trend"
last_updated: "2026-07-31T20:44:38.993Z"
locale: en
meta:
  description: "Niche score 42/100 · £156K/yr market · 364K searches/yr · £10.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · £156K/yr market · 364K searches/yr · £10.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — clay beads - Flapen"
---

# **clay beads**

**Skip it**

Prices mostly outside the sweet spot ($4.48–$16.60) — this niche doesn't clear our bar today.

Market size 33Growth 24Conversion 52Competition 38Returns 97Price range 13Avg price 33Brand share 42Review moat 66Quality gap 27

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****877.25**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£156K**

£156K/yr · 364K searches

**Avg price**

**Okay****£10.00**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.2%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£4.48–£16.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100