---
title: "Search terms — cigar case - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/cigar-case/search-terms"
last_updated: "2026-07-31T22:27:26.036Z"
locale: en
meta:
  description: "Niche score 53/100 · £27K/yr market · 123K searches/yr · £17.17 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £27K/yr market · 123K searches/yr · £17.17 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — cigar case - Flapen"
---

# **cigar case**

**Worth a look**

Shows a thin review moat (164 avg reviews), but a small market ($27K/yr) keeps it on the watch list.

Market size 7Growth 40Conversion 16Competition 76Returns 77Price range 67Avg price 80Brand share 67Review moat 92Quality gap 67

**Review moat**

**Great****163.59**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£17.17**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£3.81–£37.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+11.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£27K**

£27K/yr · 123K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")