---
title: "Trend — christmas card making kits - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/christmas-card-making-kits/trend"
last_updated: "2026-07-31T23:29:08.521Z"
locale: en
meta:
  description: "Niche score 61/100 · £60K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · £60K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — christmas card making kits - Flapen"
---

# **christmas card making kits**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 15Growth 88Conversion 56Competition 81Returns 98Price range 73Avg price 51Brand share 32Review moat 94Quality gap 37

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****114.25**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Great****+92.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Price range**

**Good****£2.95–£47.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****£12.06**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****£60K**

£60K/yr · 107K searches