---
title: "Burgundy Candles — £16K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/burgundy-candles"
last_updated: "2026-07-31T13:47:37.270Z"
locale: en
meta:
description: "Niche score 33/100 · £16K/yr market · 37K searches/yr · £10.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · £16K/yr market · 37K searches/yr · £10.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burgundy Candles — £16K/yr Amazon UK Niche (2026) - Flapen"
---
# **burgundy candles**
**Skip it**
A small market ($16K/yr) — this niche doesn't clear our bar today.
Market size 4Growth 4Conversion 51Competition 19Returns 87Price range 47Avg price 38Brand share 5Review moat 51Quality gap 78
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,453.79**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****£3.92–£24.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£10.57**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****£16K**
£16K/yr · 37K searches
**Growth**
**Bad****-41.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, burgundy candles is a £16K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 33/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burgundy candles market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£21K–£26K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#286**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **86%**
- **Out of stock**
- **24.0%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**0%**
- BOLSIUS68% - Kunstindustrien20% - CANDWAX4% - Homtim3% - Bolosa3% - Spaas2%
## **Demand**
Weekly Amazon search volume, last 30 weeks — -41.7% search growth over the last 90 days.
2K1KSpike '26Dec '25Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/home-garden/burgundy-candles/trend)
## **Top burgundy candles search terms**
- **burgundy candles**18K/yr-39.1%2.1% conv. - **burgundy candle**4K/yr-16.4%1.3% conv. - **burgundy taper candles**4K/yr-43.5%7.4% conv. - **dark red candles**4K/yr-49.2%3.5% conv. - **burgundy candlesticks**6K/yr-67.0%3.4% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/burgundy-candles/search-terms)
## **Top burgundy candles products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£3K30%£5K40%£6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bolsius Smooth Tapered Candles - Metallic Red - Set of 4 in Box - 24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Natural Plant Wax - Without Palm Oil**BOLSIUS**£3.92**4.2★48 rev](https://www.amazon.co.uk/dp/B0F8JJVM81) [2**Kunstindustrien Tapered Candles Made in Denmark 42 Colours Available Dripless & Smokeless Dinner Candles Candles Long Burning 15 Hours Unscented Candle Gift Set 4pcs. 2.2x35cm (Light Bordeaux)**Kunstindustrien**£11.81**4.5★437 rev](https://www.amazon.co.uk/dp/B09NBYPJP4) [3**Bolsius Rustic Dinner Candles - Dark Red - Pack of 9 - Long Burning Time of 13 Hours - Interior Decoration - Unscented - Includes Natural Vegan Wax - 27 x 2.3 cm**BOLSIUS**£9.32**4.1★1,516 rev](https://www.amazon.co.uk/dp/B0BXLTFK2L) [4![BOLSIUS TAPERED CANDLES - WINE RED [1 PACK OF 10]](https://m.media-amazon.com/images/I/41-nbIJ2eLL.jpg)**BOLSIUS TAPERED CANDLES - WINE RED \[1 PACK OF 10\]**BOLSIUS**£10.13**4.5★25 rev](https://www.amazon.co.uk/dp/B01M30FJ0N) [5**Bolsius Smooth Tapered Candles - Bordeaux Red - Pack of 50-24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Contains Natural Plant Wax - Without Palm Oil**BOLSIUS**£24.65**3.6★6 rev](https://www.amazon.co.uk/dp/B0FYFL9L97)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Red Candles 10 Inch Metallic Red Taper Candles Pack of 4 Dripless Tall Twisted Candle Unscented Dinner Candle for Candlesticks Wedding Christmas Birthday Party Decoration**Homtim**£5.52**8 rev8mo ago](https://www.amazon.co.uk/dp/B0G3LX6MB3) [**Bolsius Smooth Tapered Candles - Bordeaux Red - Pack of 50-24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Contains Natural Plant Wax - Without Palm Oil**BOLSIUS**£24.65**6 rev8mo ago](https://www.amazon.co.uk/dp/B0FYFL9L97) [**10 Long Tapered Candles Pack of 4 Twisted Gradient Dinner Candles Non Drip Non Scented Spiral Coloured Candle for Candlesticks Table Dinner Christmas Halloween Home Decor**Bolosa**£6.50**23 rev12mo ago](https://www.amazon.co.uk/dp/B0FKGB1H1W) [**Bolsius - Tapered Candle XL Rustic - 23 x 3 cm - Bordeaux Red - in Box of 9 - Length Burning Time 15 Hours - Unscented - Contains Natural Plant Wax - Without Palm Oil**BOLSIUS**£10.04**102 rev1y ago](https://www.amazon.co.uk/dp/B0F8JCCRFP) [**Bolsius Smooth Tapered Candles - Metallic Red - Set of 4 in Box - 24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Natural Plant Wax - Without Palm Oil**BOLSIUS**£3.92**48 rev1y ago](https://www.amazon.co.uk/dp/B0F8JJVM81)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bolsius Smooth Tapered Candles - Bordeaux Red - Pack of 50-24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Contains Natural Plant Wax - Without Palm Oil**BOLSIUS**£24.65**3.6★**▲ 985%**](https://www.amazon.co.uk/dp/B0FYFL9L97) [**Bolsius Pillar Candles - Dark Red - 4-Pack - 15 x 6 cm - Decorative Household Candles - Long Burning Time of 42 Hours - Unscented - Includes Natural Vegan Wax - Without Palm Oil**BOLSIUS**£8.21**4.4★**▲ 337%**](https://www.amazon.co.uk/dp/B0C6TXPCMW) [**10 Long Tapered Candles Pack of 4 Twisted Gradient Dinner Candles Non Drip Non Scented Spiral Coloured Candle for Candlesticks Table Dinner Christmas Halloween Home Decor**Bolosa**£6.50**4.0★**▲ 293%**](https://www.amazon.co.uk/dp/B0FKGB1H1W) [**Red Candles 10 Inch Metallic Red Taper Candles Pack of 4 Dripless Tall Twisted Candle Unscented Dinner Candle for Candlesticks Wedding Christmas Birthday Party Decoration**Homtim**£5.52**3.8★**▲ 105%**](https://www.amazon.co.uk/dp/B0G3LX6MB3) [**Bolsius Smooth Tapered Candles - Metallic Red - Set of 4 in Box - 24.5 cm - Decorative Household Candles - Burning Time 7 Hours - Unscented - Natural Plant Wax - Without Palm Oil**BOLSIUS**£3.92**4.2★**▲ 72%**](https://www.amazon.co.uk/dp/B0F8JJVM81)
**~~View all trending →~~**
## **What buyers say about burgundy candles**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**38%
*“Good quality”*
**Color**13%
*“Nice colour”*
**Advertised Vs Actual Product**13%
*“As described”*
**Brightness/Shine/Glow**13%
*“Great candles”*
**Fire Resistance**13%
*“Beautiful and well burning candles”*
**Weather Proof**6%
*“Great to make the room rustic and wintery”*
**Size-Overall**6%
*“Nice size too”*
### **What buyers complain about **
**Quality-Overall**50%
*“Poor”*
**Color**33%
*“Color is not the same as it shows on the photo is lighter than that”*
**Durability**17%
*“Only lasts a little over four hours”*
### **Top return reasons **
**Size-Overall**35%
**Color**24%
**Advertised Vs Actual Product**8%
**Quality-Overall**8%
**Thin**5%
**Defective Material/Parts**5%
**Smell**3%
**Display Colors**3%
**Brightness/Shine/Glow**3%
**Value For Money**3%
## **Common questions**
- **Is burgundy candles profitable to sell on Amazon United Kingdom?**
- The niche generates £16K/yr across 14 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -41.7%. Flapen's verdict: Skip it (33/100).
- **How competitive is the burgundy candles niche?**
- 6 brands and 12 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in burgundy candles?**
- Top complaints mined from reviews: Quality-Overall, Color, Durability. The return rate is 1.4%.
- **What does it cost to enter the burgundy candles niche?**
- Listings span £3.92–£24.65; the average listing price is £10.57 (sweet spot $15–$100). The average incumbent carries 1,454 reviews — the moat a new listing must climb.
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