---
title: "Black Sunflower Seeds for Birds — £53K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/black-sunflower-seeds-for-birds"
last_updated: "2026-07-31T17:37:45.903Z"
locale: en
meta:
description: "Niche score 44/100 · £53K/yr market · 28K searches/yr · £12.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · £53K/yr market · 28K searches/yr · £12.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Sunflower Seeds for Birds — £53K/yr Amazon UK Niche (2026) - Flapen"
---
# **black sunflower seeds for birds**
**Skip it**
A small market ($53K/yr) — this niche doesn't clear our bar today.
Market size 13Growth 18Conversion 97Competition 24Returns 100Price range 54Avg price 57Brand share 28Review moat 73Quality gap 37
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****579.19**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****£12.83**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£2.37–£29.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-13.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£53K**
£53K/yr · 28K searches
According to Flapen's Amazon United Kingdom niche tracking, black sunflower seeds for birds is a £53K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 44/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black sunflower seeds for birds market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **£64K–£77K**
- units × avg price
- **Conversion rate**
- **14.8%**
- **Avg BSR**
- **#195**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**8%**
- Extra Select49% - Hungry Wings13% - Leagrams13% - Garden Ting8% - Weterton Feeds5% - Happy Wings5% - Open — no brand owns it (4 brands, 8%)
## **Demand**
Weekly Amazon search volume, last 36 weeks — -13.6% search growth over the last 90 days.
800600Black Friday '25Spike '26Nov '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/home-garden/black-sunflower-seeds-for-birds/trend)
## **Top black sunflower seeds for birds search terms**
- **black sunflower seeds for birds**18K/yr-14.3%20.0% conv. - **black sunflower seeds**8K/yr-16.9%13.7% conv. - **black oil sunflower seeds**3K/yr-2.4%14.1% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/black-sunflower-seeds-for-birds/search-terms)
## **Top black sunflower seeds for birds products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£11K30%£16K40%£21K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Extra Select Black Sunflower Seed Wild Bird Food 5 Litre Tub**Extra Select**£5.72**4.4★1,667 rev](https://www.amazon.co.uk/dp/B00HJQVXO0) [2**Extra Select Black Sunflower Seed Wild Bird Food 1 kg**Extra Select**£2.37**4.6★1,484 rev](https://www.amazon.co.uk/dp/B07GBVDPVW) [3**Leagrams Black Sunflower Seeds for Wild Birds (12.55kg) - Rich in Protein & Oil High-Energy Bird Food**Leagrams**£17.88**4.6★236 rev](https://www.amazon.co.uk/dp/B07ZRPJHBL) [4**Premium Black Sunflower Seed Wild Bird Food 3L Tub**Garden Ting**£4.30**4.6★814 rev](https://www.amazon.co.uk/dp/B09DGR2DVH) [5**Hungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)**Hungry Wings**£4.19**4.5★135 rev](https://www.amazon.co.uk/dp/B0GGJMWW9W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)**Hungry Wings**£4.19**135 rev6mo ago](https://www.amazon.co.uk/dp/B0GGJMWW9W) [**Premium Wild Bird Food 5L Refill (5L Bag Black Sunflower)**Hungry Wings**£6.19**135 rev2y ago](https://www.amazon.co.uk/dp/B0DB2NBYF7) [**Happy Wings NO GROW Black Oil Sunflower Bird Food for Wild Birds - Highly Nutritious Bird Feed - (1.8 Kg)**Happy Wings**£10.02**771 rev2y ago](https://www.amazon.co.uk/dp/B0D9QLXQFG) [**Weterton Feeds Black Sunflower Seeds for Wild Birds 25 kg (2 × 12.5 kg) | High-Oil High-Energy High-Protein Premium Bird Feed for Blackbirds Sparrows Finches**Weterton Feeds**£29.51**149 rev2y ago](https://www.amazon.co.uk/dp/B0D8L9YMLY) [**Weterton Feeds Black Sunflower Seeds for Wild Birds 12.5 kg | High-Oil High-Energy High-Protein Premium Bird Feed for Blackbirds Sparrows Finches**Weterton Feeds**£18.02**149 rev2y ago](https://www.amazon.co.uk/dp/B0D8LB5MBC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hungry Wings Wild Bird Food 2.5L Refill Bag (Black Sunflower)**Hungry Wings**£4.19**4.5★**▲ 299%**](https://www.amazon.co.uk/dp/B0GGJMWW9W) [**Extra Select Black Sunflower Seed Wild Bird Food 2 kg**Extra Select**£4.52**4.6★**▲ 120%**](https://www.amazon.co.uk/dp/B07HFQVRN9) [**Black Sunflower Seeds for Birds 1kg (BWFO)**Buy Whole Foods Online**£2.80**4.3★**▲ 90%**](https://www.amazon.co.uk/dp/B0BH4FWFZV) [**Premium Black Sunflower Seed Wild Bird Food 3L Tub**Garden Ting**£4.30**4.6★**▲ 64%**](https://www.amazon.co.uk/dp/B09DGR2DVH) [**Leagrams Black Sunflower Seeds for Wild Birds (12.55kg) - Rich in Protein & Oil High-Energy Bird Food**Leagrams**£17.88**4.6★**▲ 29%**](https://www.amazon.co.uk/dp/B07ZRPJHBL)
**~~View all trending →~~**
## **What buyers say about black sunflower seeds for birds**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“The appearance is good”*
**Pet Friendly**25%
*“Wild birds love these in my garden”*
**Value For Money**19%
*“Best value”*
**Advertised Vs Actual Product**8%
*“Item as advertised”*
**Ease Of Use**5%
*“Easily managed from packet”*
**Size-Overall**5%
*“A good size bag”*
**Taste-Overall**4%
*“they have no complaints so I assume these must taste good”*
**Freshness**1%
*“the seeds are fresher”*
**Suitable For Indoor**1%
*“Attracts rats indoors and outdoors”*
**Recycle/Reuse**1%
*“resealable meaning you can fill it up with the bags of sunflower seeds”*
### **What buyers complain about **
**Quality-Overall**50%
*“Came in unbranded square tub not the usual Select quality”*
**Size-Overall**6%
*“Not big enough”*
**Thickness**6%
*“Tiny thin seeds with hardly anything inside”*
**Contamination**6%
*“Contained a large amount of stalks and rubbish”*
**Defective Material/Parts**6%
*“both cases damaged goods”*
**Value For Money**6%
*“Expensive product”*
**Advertised Vs Actual Product**6%
*“Bit of a rip off really hence one star - see picture”*
**Natural Resource Wastage**6%
*“Waste of money”*
**Smell**2%
*“if there are too many many shell casings on the soil the oil smell from them will attract rats”*
## **Common questions**
- **Is black sunflower seeds for birds profitable to sell on Amazon United Kingdom?**
- The niche generates £53K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Skip it (44/100).
- **How competitive is the black sunflower seeds for birds niche?**
- 10 brands and 12 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in black sunflower seeds for birds?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Thickness. The return rate is 0.0%.
- **What does it cost to enter the black sunflower seeds for birds niche?**
- Listings span £2.37–£29.97; the average listing price is £12.83 (sweet spot $15–$100). The average incumbent carries 579 reviews — the moat a new listing must climb.
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