---
title: "Black Curtains — £51K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/black-curtains"
last_updated: "2026-07-31T12:16:29.384Z"
locale: en
meta:
description: "Niche score 25/100 · £51K/yr market · 241K searches/yr · £10.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 25/100 · £51K/yr market · 241K searches/yr · £10.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Curtains — £51K/yr Amazon UK Niche (2026) - Flapen"
---
# **black curtains**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 13Growth 17Conversion 25Competition 9Returns 74Price range 12Avg price 39Brand share 8Review moat 15Quality gap 52
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****£10.73**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****2.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-15.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****22,773.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£51K**
£51K/yr · 241K searches
**Price range**
**Bad****£8.86–£15.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****89%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, black curtains is a £51K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov. Verdict: Skip it — 25/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black curtains market data**
- **Units sold / yr**
- **5K–6K**
- avg 750–1,000/product
- **Revenue / yr**
- **£54K–£64K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#41**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **210 days**
## **Competition & brand share**
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**89%**
Top 20: 100%
**Open market**
**0%**
- Deconovo72% - PONY DANCE13% - Simplebrand4% - Yorkshire Bedding4% - DWCN4% - Runyéla3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.
7K5KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/uk/home-garden/black-curtains/trend)
## **Top black curtains search terms**
- **black curtains**173K/yr-25.5%1.7% conv. - **heat reflective curtains**6K/yr>1,000%0.1% conv. - **black blackout curtains**20K/yr-7.9%1.5% conv. - **black curtain**15K/yr-9.0%1.2% conv. - **black curtains for bedroom**5K/yr+61.7%1.9% conv. - **black curtains 66x72**6K/yr-39.8%0.5% conv. - **black curtain bedroom**4K/yr-54.0%1.7% conv. - **black bedroom curtains**4K/yr-34.4%1.2% conv. - **black living room curtain**3K/yr-62.6%1.2% conv. - **black thermal curtains**4K/yr-50.6%0.8% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/black-curtains/search-terms)
## **Top black curtains products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£8K30%£15K45%£23K60%£31K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Deconovo Blackout Curtains Bedroom Super Soft Thermal Insulated Eyelet Blackout Curtains for Living Room 46 x 54 Inch Black 2 Panels**Deconovo**£9.51**4.5★73,778 rev](https://www.amazon.co.uk/dp/B00VWMGLVM) [2**PONY DANCE Black Blackout Thermal Curtains for Bedroom Blackout Eyelet 54 Drop Small Window Curtains for Room Darkening & Noise Reducing 2 Pieces W 46 by L 54-inch Black**PONY DANCE**£8.90**4.5★51,001 rev](https://www.amazon.co.uk/dp/B01CNOF0BY) [3**Deconovo Black Curtains Bedroom 52 x 84 Inch Thermal Insulated Energy Saving Eyelet Blackout Curtains for Living Room Black 1 PAIR**Deconovo**£15.86**4.5★27,886 rev](https://www.amazon.co.uk/dp/B07676417X) [4**Deconovo Eyelet Blackout Curtains Thermal Insulated Curtains for Kitchen Black 42 x 54 Inch 2 Panels**Deconovo**£11.15**4.5★27,886 rev](https://www.amazon.co.uk/dp/B07VCWD8L5) [5**Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm**Simplebrand**£10.25**4.1★92 rev](https://www.amazon.co.uk/dp/B0FP4JNFM4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Runyéla Blackout Curtains for Bedroom Eyelet 46 x 54 Inch Drop Thermal Black Out Curtain for Living Room Kitchen 2 Panels Black**Runyéla**£11.52**36 rev4mo ago](https://www.amazon.co.uk/dp/B0GSQXRX4K) [**Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm**Simplebrand**£10.25**92 rev7mo ago](https://www.amazon.co.uk/dp/B0FP4JNFM4) [**DWCN Black Blackout Curtains with Tiebacks for Bedroom Thermal Insulated Solid Eyelet Curtains for Living Room 2 Panels 46 Wide x 54 Drop**DWCN**£9.77**1,118 rev4y ago](https://www.amazon.co.uk/dp/B09Z6KM23G) [**Deconovo Eyelet Blackout Curtains Thermal Insulated Curtains for Kitchen Black 42 x 54 Inch 2 Panels**Deconovo**£11.15**27,886 rev7y ago](https://www.amazon.co.uk/dp/B07VCWD8L5) [**Yorkshire Bedding Pencil Pleat Blackout Curtains for Bedroom 46x54 Inch Black Curtains Thermal Insulated Privacy Protection Short Window Curtain 2 Panels with Tiebacks**Yorkshire Bedding**£8.86**391 rev7y ago](https://www.amazon.co.uk/dp/B07MBNVV39)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Runyéla Blackout Curtains for Bedroom Eyelet 46 x 54 Inch Drop Thermal Black Out Curtain for Living Room Kitchen 2 Panels Black**Runyéla**£11.52**4.6★**▲ 373%**](https://www.amazon.co.uk/dp/B0GSQXRX4K) [**Simplebrand Ava Black Short Blackout Eyelet Curtains for Bedroom 137 cm Long 2 Panels Set Solid Thermal Insulated Energy Saving Window Treatment Halloween Blackout Drapes W 140 cm x L 137 cm**Simplebrand**£10.25**4.1★**▲ 114%**](https://www.amazon.co.uk/dp/B0FP4JNFM4) [**DWCN Black Blackout Curtains with Tiebacks for Bedroom Thermal Insulated Solid Eyelet Curtains for Living Room 2 Panels 46 Wide x 54 Drop**DWCN**£9.77**4.4★**▲ 73%**](https://www.amazon.co.uk/dp/B09Z6KM23G) [**Yorkshire Bedding Pencil Pleat Blackout Curtains for Bedroom 46x54 Inch Black Curtains Thermal Insulated Privacy Protection Short Window Curtain 2 Panels with Tiebacks**Yorkshire Bedding**£8.86**4.4★**▲ 14%**](https://www.amazon.co.uk/dp/B07MBNVV39) [**Deconovo Blackout Curtains Bedroom Super Soft Thermal Insulated Eyelet Blackout Curtains for Living Room 46 x 54 Inch Black 2 Panels**Deconovo**£9.51**4.5★**— 3%**](https://www.amazon.co.uk/dp/B00VWMGLVM)
**~~View all trending →~~**
## **What buyers say about black curtains**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**21%
*“Great Value”*
**Quality-Overall**21%
*“Good quality”*
**Advertised Vs Actual Product**12%
*“Exactly as says”*
**Size-Overall**11%
*“Good fit”*
**Material Quality**7%
*“soft material”*
**Upholstery/Fabric Quality**6%
*“The black colour is deep and consistent throughout the fabric, giving the room a smart, finished look”*
**Warmth**4%
*“Excellent black out bedroom feels warm now”*
**Color**3%
*“The colour is a proper deep black too, which gives the room a clean, modern look”*
**Heating**3%
*“life saver in the heatwave”*
**Weight Light**2%
*“Lightweight and exactly as described”*
### **What buyers complain about **
**Material Quality**14%
*“Black out curtains that let let though because of cheap materials really defeats the point”*
**Size-Overall**14%
*“did not fit”*
**Thickness**14%
*“Nice material just needs to be a little thicker”*
**Value For Money**7%
*“didn't expect much for the price was right”*
**Advertised Vs Actual Product**6%
*“Deeply disappointed given the bold claims on the listing”*
**Smell**6%
*“They hang really weird and they smell”*
**Thin**6%
*“Very thin”*
**Color**3%
*“Black out”*
**Stretchability/Expandability/Elasticity**3%
*“they don't stretch out fully”*
**Quality-Overall**2%
*“personally would not recommend them for their quality”*
### **Top return reasons **
**Size-Overall**76%
**Quality-Overall**4%
**Material Quality**4%
**Color**3%
**Functionality-Overall**3%
**Advertised Vs Actual Product**2%
**Thin**1%
**Compatibility-Overall**1%
**Value For Money**1%
**Brightness/Shine/Glow**1%
## **Common questions**
- **Is black curtains profitable to sell on Amazon United Kingdom?**
- The niche generates £51K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.1%. Flapen's verdict: Skip it (25/100).
- **How competitive is the black curtains niche?**
- 6 brands and 8 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in black curtains?**
- Top complaints mined from reviews: Material Quality, Size-Overall, Thickness. The return rate is 2.1%.
- **When does demand for black curtains peak?**
- Demand peaks in Nov; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the black curtains niche?**
- Listings span £8.86–£15.86; the average listing price is £10.73 (sweet spot $15–$100). The average incumbent carries 22,774 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)