---
title: "Black Christmas Tree — £12K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/black-christmas-tree"
last_updated: "2026-07-31T12:23:18.460Z"
locale: en
meta:
description: "Niche score 56/100 · £12K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · £12K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black Christmas Tree — £12K/yr Amazon UK Niche (2026) - Flapen"
---
# **black christmas tree**
**Worth a look**
Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 3Growth 78Conversion 4Competition 50Returns 98Price range 91Avg price 95Brand share 64Review moat 65Quality gap 70
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****£28.63**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£12.79–£52.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+67.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****919.95**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****67%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£12K**
£12K/yr · 124K searches
According to Flapen's Amazon United Kingdom niche tracking, black christmas tree is a £12K/yr Amazon United Kingdom market (124K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black christmas tree market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£43K–£57K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#971**
- **Page quality**
- **0%**
- **Prime**
- **32%**
- **Sponsored**
- **26%**
- **Out of stock**
- **57.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **215 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **—flat
**Sellers**
**22**
**Top-5 brand share**
**67%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 100%
**Open market**
**28%**
- SHATCHI33% - Snowtime11% - Wadan9% - Fouriding7% - Garden Store Direct6% - WeRChristmas6%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +67.6% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 105.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/black-christmas-tree/trend)
## **Top black christmas tree search terms**
- **black christmas tree**70K/yr+112.0%0.0% conv. - **black tree**6K/yr-13.6%0.4% conv. - **black christmas tree 6ft**5K/yr+237.3%1.0% conv. - **black christmas trees**9K/yr+118.8%0.0% conv. - **6ft black christmas tree**6K/yr-4.0%0.0% conv. - **black pre lit christmas tree**5K/yr+80.0%0.0% conv. - **black xmas tree**9K/yr+53.6%0.0% conv. - **christmas tree black**5K/yr+32.9%0.0% conv. - **7ft black christmas tree**5K/yr+2.7%0.0% conv. - **small black christmas tree**5K/yr+6.8%0.0% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/black-christmas-tree/search-terms)
## **Top black christmas tree products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£1K20%£2K30%£4K40%£5K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Shatchi 4FT / 1.2M Alaskan Pine Black Artificial Christmas Tree Bushy 230 Tips Xmas Home Decorations PVC 120CM / 4FT Black**SHATCHI**£12.79**4.4★10,799 rev](https://www.amazon.co.uk/dp/B00PFUBXWY) [2**Wadan 7ft Black Artificial Christmas Tree Realistic PVC Pine Xmas Tree with 1000 Tips Solid Metal Stand Easy Assembly Indoor & Outdoor Holiday Decoration**Wadan**£28.43**4.8★13 rev](https://www.amazon.co.uk/dp/B0FZVLG5DL) [3**Snowtime New Colorado Artificial Christmas Tree 6ft Black**Snowtime**£20.94**3.8★14 rev](https://www.amazon.co.uk/dp/B01LXLX7WX) [4**Fouriding 3ft (90cm) Christmas Tree Artificial Xmas Pine Trees with PVC Leg Stand Base Home Office Holiday Decoration (Black)**Fouriding**£20.08**4.1★75 rev](https://www.amazon.co.uk/dp/B07GH29LW5) [5**WeRChristmas Pre-Lit Pencil Christmas Tree with 180 LED Lights 6.5 feet/1.95 m - 25 x 25 x 213 cm Black**WeRChristmas**£49.14**4.6★820 rev](https://www.amazon.co.uk/dp/B0055HPAVW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Wadan 7ft Black Artificial Christmas Tree Realistic PVC Pine Xmas Tree with 1000 Tips Solid Metal Stand Easy Assembly Indoor & Outdoor Holiday Decoration**Wadan**£28.43**13 rev8mo ago](https://www.amazon.co.uk/dp/B0FZVLG5DL) [**Hallmark The Nightmare Before Christmas Tree Topper Jack Skellington Christmas Ornament Tree Decoration Black White**Hallmark**£16.32**29 rev9mo ago](https://www.amazon.co.uk/dp/B0FWL1QMV1) [**DIVCHI 4ft Christmas Tree Black**DIVCHI**£14.21**14 rev1y ago](https://www.amazon.co.uk/dp/B0DNK7B5B6) [**Black Artificial Halloween Tree 33 Inch - Manzanita Style Faux Twig Branches for Christmas Wedding Table Centerpieces Easter Birthday Party Indoor Decor**Panlaolao**£24.37**74 rev1y ago](https://www.amazon.co.uk/dp/B0DHTQT5KR) [**Yaheetech 6ft Hinged Spruce Christmas Tree Holiday Decoration Artificial Unlit Xmas Tree with 1000 PVC Flexible Tips Black**Yaheetech**£33.47**481 rev1y ago](https://www.amazon.co.uk/dp/B0DGGR2KHW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BPIL 6FT Christmas Tree - Pine Artificial Black Xmas Tree 700 Tips Foldable Colorado Christmas Tree with Metal Stand Indoor and Outdoor Holiday Decoration**BPIL**£40.44**4.4★**▲ 965%**](https://www.amazon.co.uk/dp/B08LHJZW41) [**Wadan 7ft Black Artificial Christmas Tree Realistic PVC Pine Xmas Tree with 1000 Tips Solid Metal Stand Easy Assembly Indoor & Outdoor Holiday Decoration**Wadan**£28.43**4.8★**▲ 771%**](https://www.amazon.co.uk/dp/B0FZVLG5DL) [**TrendMakers 6ft Black Pine Bushy Artificial Christmas Tree | 800 Branch Tips | With Metal Stand & NO FREE BAG**TrendMakers**£42.59**3.9★**▲ 597%**](https://www.amazon.co.uk/dp/B08MBL5P6T) [**KiKom Christmas Tree 3FT Christmas Tinsel Trees Collapsible Reusable Christmas Small Trees With Plastic Stand For Home Apartment Shop Window Christmas Decoration(Black)**KiKom**£21.68**4.2★**▲ 488%**](https://www.amazon.co.uk/dp/B088TGTVSN) [**6ft/1.8m Black Bushy Imperial Pine Artificial Deluxe Christmas Tree Hinged Branches 730 Pencil Point Tips with Metal Stand Xmas Home Decorations**SHATCHI**£32.03**4.2★**▲ 467%**](https://www.amazon.co.uk/dp/B07S3NKHQT)
**~~View all trending →~~**
## **What buyers say about black christmas tree**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**50%
*“So good easy build”*
**Value For Money**25%
*“overall is good value”*
**Quality-Overall**25%
*“Good quality and value for money”*
### **What buyers complain about **
**Color**100%
*“The tree didnt turn up as winter green and frosted, instead it was black, which ironically made myself and my partner laugh”*
### **Top return reasons **
**Size-Overall**38%
**Advertised Vs Actual Product**25%
**Quality-Overall**25%
**Weight Heavy**13%
## **Common questions**
- **Is black christmas tree profitable to sell on Amazon United Kingdom?**
- The niche generates £12K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +67.6%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the black christmas tree niche?**
- 14 brands and 22 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 67% of demand.
- **What do buyers complain about in black christmas tree?**
- Top complaints mined from reviews: Color. The return rate is 0.5%.
- **When does demand for black christmas tree peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 105.7× the quietest.
- **What does it cost to enter the black christmas tree niche?**
- Listings span £12.79–£52.79; the average listing price is £28.63 (sweet spot $15–$100). The average incumbent carries 920 reviews — the moat a new listing must climb.
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