---
title: "Trend — beads - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/beads/trend"
last_updated: "2026-07-31T11:21:27.783Z"
locale: en
meta:
  description: "Niche score 52/100 · £361K/yr market · 1.9M searches/yr. Pricing outside the sweet spot ($8.79 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £361K/yr market · 1.9M searches/yr. Pricing outside the sweet spot ($8.79 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — beads - Flapen"
---

# **beads**

**Worth a look**

Shows low returns (0.6%), but pricing outside the sweet spot ($8.79 avg) keeps it on the watch list.

Market size 54Growth 42Conversion 28Competition 57Returns 97Price range 28Avg price 24Brand share 68Review moat 70Quality gap 42

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****682.67**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£361K**

£361K/yr · 1.9M searches

**Growth**

**Okay****+13.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£3.35–£19.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.79**

avg listing price — sweet spot $15–$100