---
title: "Trend — baratza encore esp - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/baratza-encore-esp/trend"
last_updated: "2026-07-31T18:50:54.108Z"
locale: en
meta:
  description: "Niche score 32/100 · £189K/yr market · 56K searches/yr · £149.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · £189K/yr market · 56K searches/yr · £149.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — baratza encore esp - Flapen"
---

# **baratza encore esp**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 38Growth 13Conversion 28Competition 0Returns 51Price range 0Avg price 58Brand share 0Review moat 98Quality gap 84

**Review moat**

**Incredible****37.67**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£149.79**

avg listing price — sweet spot $15–$100

**Returns**

**Good****3.0%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****£189K**

£189K/yr · 56K searches

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-23.1%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£113.38–£205.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")