---
title: "Bacillus Thuringiensis — £73K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/bacillus-thuringiensis"
last_updated: "2026-07-31T11:20:24.487Z"
locale: en
meta:
description: "Niche score 56/100 · £73K/yr market · 34K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · £73K/yr market · 34K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bacillus Thuringiensis — £73K/yr Amazon UK Niche (2026) - Flapen"
---
# **bacillus thuringiensis**
**Worth a look**
Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 100Conversion 98Competition 12Returns 100Price range 72Avg price 55Brand share 15Review moat 40Quality gap 68
**Growth**
**Incredible****>1,000%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****17.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****£3.73–£43.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****£12.59**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,474.44**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£73K**
£73K/yr · 34K searches
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, bacillus thuringiensis is a £73K/yr Amazon United Kingdom market (34K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 56/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bacillus thuringiensis market data**
- **Units sold / yr**
- **5K–6K**
- avg 500–750/product
- **Revenue / yr**
- **£63K–£76K**
- units × avg price
- **Conversion rate**
- **17.0%**
- **Avg BSR**
- **#48**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **89%**
- **Out of stock**
- **13.5%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**69**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**3%**
- Provanto61% - Westland10% - Resolva10% - Grouzvei9% - HABITAT HARVEST4% - HOCHSTE3% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — >1,000% search growth over the last 90 days.
4K3KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 36.1×
[**Open Trend **](https://flapen.com/research/uk/home-garden/bacillus-thuringiensis/trend)
## **Top bacillus thuringiensis search terms**
- **caterpillar killer**27K/yr+988.5%12.3% conv. - **caterpillar spray**5K/yr>1,000%13.3% conv. - **caterpillar bug spray**2K/yr>1,000%10.4% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/bacillus-thuringiensis/search-terms)
## **Top bacillus thuringiensis products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£11K30%£22K45%£33K60%£44K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Provanto Ultimate Bug Killer 1L - Fast Acting Bug Spray with Up To 2 Weeks Protection From Pests Contact Insecticide for Indoor & Outdoor Plants**Provanto**£4.20**4.4★11,072 rev](https://www.amazon.co.uk/dp/B07LBRCZTJ) [2**Westland 1L Rezolva Bug Killer**Westland**£4.23**4.5★1,248 rev](https://www.amazon.co.uk/dp/B00FXSAZ5Y) [3**Resolva Bug Killer Concentrate 250ml Fast Acting Insect Killer for Aphids Whitefly Caterpillars & Garden Pests**Resolva**£9.95**4.6★710 rev](https://www.amazon.co.uk/dp/B00I8PEMXU) [4**Grouzvei Box Tree Caterpillar Treatment -10 x 5g Packs 300 Total Coverage - Individually Wrapped Safe for Bees & Birds Supports Healthy Buxus Hed**Grouzvei**£14.38**4.3★100 rev](https://www.amazon.co.uk/dp/B0FZCSWJT6) [5**Provanto Smart Bug Killer 1L - Fast Acting Bug Killer Spray - Stops Pests In 1 Hour - Insect Repellant - Contact And Systemic Insecticide With 8 Weeks Protection**Provanto**£3.73**4.4★3,949 rev](https://www.amazon.co.uk/dp/B08QZCZCXW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Southern Ag Thuricide BT Caterpillar Control 16oz - Pint Organic Bacillus Thuringiensis Spray for Worms Caterpillars & Garden Pest Control Safe for Vegetables Fruits & Ornamentals**Generic**£43.95**15 rev3mo ago](https://www.amazon.co.uk/dp/B0GYLW6ZJ3) [**Habitat Harvest Box Tree caterpillar support Fast acting buxus treatment Formula Safe for Bees Birds & Pets 50g Treats up to 300m Fast Acting Aids Recovery**HABITAT HARVEST**£14.51**17 rev3mo ago](https://www.amazon.co.uk/dp/B0GW482XTC) [**Grouzvei Box Tree Caterpillar Treatment -10 x 5g Packs 300 Total Coverage - Individually Wrapped Safe for Bees & Birds Supports Healthy Buxus Hed**Grouzvei**£14.38**100 rev8mo ago](https://www.amazon.co.uk/dp/B0FZCSWJT6) [**HOCHSTE Provanto Ultimate Bug Killer Fast-Acting & Easy-To-Apply Long-Lasting Protection Aphids Caterpillars Whiteflies Greenflies Indoor And Outdoor Use Pest Control 1L**HOCHSTE**£13.31**9 rev1y ago](https://www.amazon.co.uk/dp/B0FF563PYJ) [**Provanto Smart Bug Killer 1L - Fast Acting Bug Killer Spray - Stops Pests In 1 Hour - Insect Repellant - Contact And Systemic Insecticide With 8 Weeks Protection**Provanto**£3.73**3,949 rev5y ago](https://www.amazon.co.uk/dp/B08QZCZCXW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Southern Ag Thuricide BT Caterpillar Control 16oz - Pint Organic Bacillus Thuringiensis Spray for Worms Caterpillars & Garden Pest Control Safe for Vegetables Fruits & Ornamentals**Generic**£43.95**4.1★**▲ 37%**](https://www.amazon.co.uk/dp/B0GYLW6ZJ3) [**Habitat Harvest Box Tree caterpillar support Fast acting buxus treatment Formula Safe for Bees Birds & Pets 50g Treats up to 300m Fast Acting Aids Recovery**HABITAT HARVEST**£14.51**4.4★**▲ 37%**](https://www.amazon.co.uk/dp/B0GW482XTC) [**Grouzvei Box Tree Caterpillar Treatment -10 x 5g Packs 300 Total Coverage - Individually Wrapped Safe for Bees & Birds Supports Healthy Buxus Hed**Grouzvei**£14.38**4.3★**▲ 30%**](https://www.amazon.co.uk/dp/B0FZCSWJT6) [**HOCHSTE Provanto Ultimate Bug Killer Fast-Acting & Easy-To-Apply Long-Lasting Protection Aphids Caterpillars Whiteflies Greenflies Indoor And Outdoor Use Pest Control 1L**HOCHSTE**£13.31**4.0★**▲ 25%**](https://www.amazon.co.uk/dp/B0FF563PYJ) [**Resolva Bug Killer Concentrate 250ml Fast Acting Insect Killer for Aphids Whitefly Caterpillars & Garden Pests**Resolva**£9.95**4.6★**▲ 20%**](https://www.amazon.co.uk/dp/B00I8PEMXU)
**~~View all trending →~~**
## **What buyers say about bacillus thuringiensis**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**30%
*“Bug killer”*
**Advertised Vs Actual Product**14%
*“Does what it says”*
**Value For Money**12%
*“Good Value”*
**Quality-Overall**10%
*“Great product easy to use”*
**Ease Of Use**7%
*“Easy to use”*
**Plant Growth**5%
*“my plant is thriving”*
**Spray/Flow**4%
*“Good spray”*
**Strength**4%
*“Its effective”*
**Size-Overall**3%
*“Fits”*
**Functionality-Overall**2%
*“It seemed to work so I bought it again”*
### **What buyers complain about **
**Pest/Insect Control**39%
*“No aphids though”*
**Functionality-Overall**17%
*“Didnt work”*
**Plant Growth**9%
*“Not very nice for plants”*
**Quality-Overall**6%
*“cheap”*
**Instructions/User Manual/Troubleshooting**4%
*“I followed the instructions exactly, but it did absolutely nothing”*
**Durability**3%
*“Green fly gone seconds”*
**Contamination**2%
*“all the miniature green eggs turned into dust”*
**Smell**2%
*“It smells vile”*
**Size-Overall**2%
*“So I was a little sceptical that this would have a big enough”*
**Certifications**2%
*“no obvious approval or registration details”*
### **Top return reasons **
**Leak-Proof**46%
**Pest/Insect Control**8%
**Advertised Vs Actual Product**7%
**Functionality-Overall**7%
**Spray/Flow**5%
**Value For Money**5%
**Eco Friendliness**4%
**Contamination**4%
**Moist/Dry**3%
**Plant Growth**2%
## **Common questions**
- **Is bacillus thuringiensis profitable to sell on Amazon United Kingdom?**
- The niche generates £73K/yr across 9 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the bacillus thuringiensis niche?**
- 7 brands and 69 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in bacillus thuringiensis?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Plant Growth. The return rate is 0.1%.
- **When does demand for bacillus thuringiensis peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 36.1× the quietest.
- **What does it cost to enter the bacillus thuringiensis niche?**
- Listings span £3.73–£43.95; the average listing price is £12.59 (sweet spot $15–$100). The average incumbent carries 2,474 reviews — the moat a new listing must climb.
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