---
title: "Artist Set — £28K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/artist-set"
last_updated: "2026-07-31T12:57:42.320Z"
locale: en
meta:
description: "Niche score 50/100 · £28K/yr market · 50K searches/yr · £19.64 avg price. A small market ($28K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £28K/yr market · 50K searches/yr · £19.64 avg price. A small market ($28K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Artist Set — £28K/yr Amazon UK Niche (2026) - Flapen"
---
# **artist set**
**Worth a look**
Shows low returns (0.4%), but a small market ($28K/yr) keeps it on the watch list.
Market size 7Growth 17Conversion 35Competition 82Returns 98Price range 83Avg price 87Brand share 74Review moat 50Quality gap 24
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£19.64**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£3.21–£79.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,519.67**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£28K**
£28K/yr · 50K searches
According to Flapen's Amazon United Kingdom niche tracking, artist set is a £28K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **artist set market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£25K–£29K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#59**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **3.1%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**61%**
Top 20: 91%
**Top-5 click share**
**33%**
Top 20: 74%
**Open market**
**35%**
- HIFORNY33% - KALOUR10% - KINSPORY7% - Derwent5% - Shuttle Art5% - Nicpro4%
## **Demand & seasonality**
Weekly Amazon search volume, last 81 weeks — -16.7% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 7.0×
[**Open Trend **](https://flapen.com/research/uk/home-garden/artist-set/trend)
## **Top artist set search terms**
- **drawing accessories**8K/yr-22.3%1.1% conv. - **artist set**11K/yr-18.4%2.1% conv. - **drawing sets**9K/yr-18.2%1.6% conv. - **art set for adults**7K/yr-16.3%1.9% conv. - **adult art set**8K/yr-9.9%1.9% conv. - **gcse art supplies**6K/yr-8.2%1.1% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/artist-set/search-terms)
## **Top artist set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£8266%£2K9%£2K12%£3K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)**HIFORNY**£20.29**4.8★1,104 rev](https://www.amazon.co.uk/dp/B0D8D9KQ2L) [2**KALOUR 77pc Art Supply Set - Sketching & Drawing Kit with Tutorial Book Sketchbook & Paper - Pencils Pastels Watercolors for Beginner Artists**KALOUR**£19.79**4.7★3,818 rev](https://www.amazon.co.uk/dp/B081ZY3Y7G) [3**HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Grey)**HIFORNY**£23.46**4.7★314 rev](https://www.amazon.co.uk/dp/B0D8DH7873) [4**Derwent Academy Wooden Gift Box Complete Starter 35 Piece Art Set - Painting Drawing & Colouring set with Accessories for Arts & Crafts - Premium Hobbyist Quality Pencil Set for Adults & Teens**Derwent**£11.84**4.7★3,993 rev](https://www.amazon.co.uk/dp/B002VDNS76) [5**KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£11.98**4.6★354 rev](https://www.amazon.co.uk/dp/B0FH6C21LB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ARTISANAL STUDIO Sketching Pencils Set of 27 Pcs - Drawing Pencils for Artists and Professionals Graphite & Charcoal Art Set with Blending Stumps Sandpaper Erasers & Sharpener**ARTISANAL STUDIO**£7.53**160 rev10mo ago](https://www.amazon.co.uk/dp/B0FPPMQ4FK) [**KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£11.98**354 rev1y ago](https://www.amazon.co.uk/dp/B0FH6C21LB) [**KINSPORY 78PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£14.18**354 rev1y ago](https://www.amazon.co.uk/dp/B0FH21MQW1) [**HIFORNY 42 PCS Drawing Set Sketching Kit with Graphite and Charcoal Pencils Blending Tools Erasers & Accessories in Portable Zipped Case for Artists Students & Beginners**HIFORNY**£11.43**416 rev1y ago](https://www.amazon.co.uk/dp/B0FDQF53MQ) [**HIFORNY 100 PCS Drawing Set Sketching Kit Sketch Pencils Art Supplies with Graphite Charcoal Blending Tools & Accessories Portable Zippered Travel Case for Artists & Beginners**HIFORNY**£21.80**326 rev1y ago](https://www.amazon.co.uk/dp/B0FDWC79BM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nicpro Acrylic Paint Canvas Set for Adults 80PCS Art Painting Supplies Kit with 36 Paints(36ML) Table Wood Easel 10 Canvas Panels 12 Brushes Paper Pad Cup Palette for Adults Kids Artist Beginner**Nicpro**£26.61**4.8★**▲ 443%**](https://www.amazon.co.uk/dp/B0D97QTK9W) [**KINSPORY 54PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£11.98**4.6★**▲ 204%**](https://www.amazon.co.uk/dp/B0FH6C21LB) [**KINSPORY 78PCS Coloring Pencils with 3.0mm Soft Leads 50-Sheet 3-Color Sketch Book Sketching Kit with Adjustable Shoulder Strap - Art Set Gift for Adults Artists Beginners Teens Girls Boys**KINSPORY**£14.18**4.6★**▲ 147%**](https://www.amazon.co.uk/dp/B0FH21MQW1) [**HIFORNY 100 PCS Drawing & Sketching Set Professional Art Supplies with Graphite Charcoal Colored Watercolor Metallic Pencils Blending Tools Sketchbook and Coloring Book in Zipper Case (Pink)**HIFORNY**£20.29**4.8★**▲ 129%**](https://www.amazon.co.uk/dp/B0D8D9KQ2L) [**HIFORNY 100 PCS Drawing Set Sketching Kit Sketch Pencils Art Supplies with Graphite Charcoal Blending Tools & Accessories Portable Zippered Travel Case for Artists & Beginners**HIFORNY**£21.80**4.7★**▲ 109%**](https://www.amazon.co.uk/dp/B0FDWC79BM)
**~~View all trending →~~**
## **What buyers say about artist set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**25%
*“Excellent value for money”*
**Quality-Overall**24%
*“Good quality products at affordable prices”*
**Drawing Experience**13%
*“are great for drawing”*
**Pen/Pencil Quality**8%
*“pencils are good”*
**Color**6%
*“Good range of colours”*
**Advertised Vs Actual Product**4%
*“Exactly as described”*
**Ease Of Use**3%
*“Easy to use”*
**Gifting Purpose**3%
*“Well received present which has delighted the recipient”*
**Size-Overall**2%
*“Great size”*
**Writing Experience**1%
*“Good for both drawing and writing”*
### **What buyers complain about **
**Quality-Overall**22%
*“Cheap”*
**Durability**9%
*“Break quickly”*
**Advertised Vs Actual Product**8%
*“Unfortunately the photos make the case look better than it is”*
**Value For Money**7%
*“more than that just isnt worth it”*
**Functionality-Overall**6%
*“Doesn't work”*
**Water Resistance**5%
*“not waterproof”*
**Gifting Purpose**5%
*“Which spoils what would have been a great looking gift”*
**Nib/Tip Quality**4%
*“Looks good - pencils creamy texture easy to blend - however over half colours had broken lead so constant sharpening- tips breaking etc”*
**Paint Quality**3%
*“the tubes of paint are cheap rubbish”*
**Smudge Resistance**3%
*“it all smeared when I sealed them”*
### **Top return reasons **
**Quality-Overall**15%
**Functionality-Overall**14%
**Defective Material/Parts**10%
**Size-Overall**10%
**Advertised Vs Actual Product**7%
**Gifting Purpose**6%
**Sharpness**4%
**Value For Money**4%
**Strength**2%
**Zipper Quality**2%
## **Common questions**
- **Is artist set profitable to sell on Amazon United Kingdom?**
- The niche generates £28K/yr across 49 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the artist set niche?**
- 30 brands and 47 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in artist set?**
- Top complaints mined from reviews: Quality-Overall, Durability, Advertised Vs Actual Product. The return rate is 0.4%.
- **When does demand for artist set peak?**
- Demand peaks in Nov–Dec; the busiest month runs 7.0× the quietest.
- **What does it cost to enter the artist set niche?**
- Listings span £3.21–£79.57; the average listing price is £19.64 (sweet spot $15–$100). The average incumbent carries 1,520 reviews — the moat a new listing must climb.
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