---
title: "Products — artificial grass - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/artificial-grass/products"
last_updated: "2026-07-31T12:16:23.023Z"
locale: en
meta:
  description: "Niche score 64/100 · £284K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · £284K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — artificial grass - Flapen"
---

# **artificial grass**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 50Growth 71Conversion 16Competition 66Returns 98Price range 81Avg price 93Brand share 41Review moat 73Quality gap 80

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£22.08**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£3.93–£66.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****598.88**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+53.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£284K**

£284K/yr · 1.0M searches

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale