---
title: "Trend — ant killer - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/ant-killer/trend"
last_updated: "2026-07-31T05:16:29.367Z"
locale: en
meta:
  description: "Niche score 70/100 · £1.4M/yr market · 968K searches/yr · £9.75 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 70/100 · £1.4M/yr market · 968K searches/yr · £9.75 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — ant killer - Flapen"
---

# **ant killer**

**Launch it**

A $1.4M/yr market growing +304.3% this quarter with returns at 0.1% — clears our launch bar.

Market size 84Growth 100Conversion 96Competition 42Returns 100Price range 27Avg price 31Brand share 43Review moat 33Quality gap 80

**Growth**

**Incredible****+304.3%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****£1.4M**

£1.4M/yr · 968K searches

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,226.82**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£9.75**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£3.30–£19.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")