---
title: "Reviews — 7.5 tog king size duvet - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/7-5-tog-king-size-duvet/reviews"
last_updated: "2026-07-31T10:51:50.677Z"
locale: en
meta:
  description: "Niche score 55/100 · £186K/yr market · 128K searches/yr. A deep review moat (9,707 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £186K/yr market · 128K searches/yr. A deep review moat (9,707 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — 7.5 tog king size duvet - Flapen"
---

# **7.5 tog king size duvet**

**Worth a look**

Shows low returns (0.6%), but a deep review moat (9,707 avg reviews) keeps it on the watch list.

Market size 37Growth 24Conversion 82Competition 66Returns 97Price range 72Avg price 79Brand share 41Review moat 22Quality gap 48

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£16.56**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£9.02–£30.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£186K**

£186K/yr · 128K searches

**Growth**

**Bad****-2.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****9,706.74**

avg incumbent reviews — the moat a new listing must climb