---
title: "Search terms — 16 x 20 inch frame - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/16-x-20-inch-frame/search-terms"
last_updated: "2026-07-31T17:13:15.512Z"
locale: en
meta:
  description: "Niche score 43/100 · £30K/yr market · 68K searches/yr · £10.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · £30K/yr market · 68K searches/yr · £10.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — 16 x 20 inch frame - Flapen"
---

# **16 x 20 inch frame**

**Skip it**

A small market ($30K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 21Conversion 51Competition 58Returns 92Price range 12Avg price 40Brand share 47Review moat 29Quality gap 75

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****£10.81**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****3,649.88**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-8.7%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£6.45–£16.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****£30K**

£30K/yr · 68K searches