---
title: "Trend — 100m hose - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/100m-hose/trend"
last_updated: "2026-07-31T13:02:48.258Z"
locale: en
meta:
  description: "Niche score 71/100 · £19K/yr market · 19K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 71/100 · £19K/yr market · 19K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — 100m hose - Flapen"
---

# **100m hose**

**Worth a look**

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 5Growth 96Conversion 46Competition 83Returns 97Price range 87Avg price 95Brand share 80Review moat 48Quality gap 96

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+145.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Incredible****4.0★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Incredible****£27.40**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£9.31–£64.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Review moat**

**Okay****1,688.83**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£19K**

£19K/yr · 19K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")