---
title: "Weight Watchers Scales — £250K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/weight-watchers-scales"
last_updated: "2026-07-31T17:27:11.320Z"
locale: en
meta:
description: "Niche score 52/100 · £250K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £250K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Weight Watchers Scales — £250K/yr Amazon UK Niche (2026) - Flapen"
---
# **weight watchers scales**
**Worth a look**
Shows a sweet-spot price point ($18.19 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Market size 46Growth 22Conversion 79Competition 65Returns 81Price range 83Avg price 83Brand share 3Review moat 11Quality gap 67
**Avg price**
**Great****£18.19**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£8.25–£52.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****£250K**
£250K/yr · 169K searches
**Growth**
**Bad****-5.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****30,319.56**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, weight watchers scales is a £250K/yr Amazon United Kingdom market (169K searches/yr). The top 5 brands hold 99% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **weight watchers scales market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **£227K–£273K**
- units × avg price
- **Conversion rate**
- **8.1%**
- **Avg BSR**
- **#30**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **2.9%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 93%
**Open market**
**0%**
- Salter80% - Etekcity13% - TANITA3% - Posture2% - HOMEBUDS1% - RENPHO1%
## **Top weight watchers scales search terms**
- **salter bathroom scales**68K/yr-6.9%8.2% conv. - **weight watchers scales**19K/yr-10.8%3.6% conv. - **salter scales bathroom**9K/yr+21.0%9.4% conv. - **etekcity scales**14K/yr-6.9%8.3% conv. - **ww scales**6K/yr+16.0%1.8% conv. - **salter weighing scales**7K/yr+0.2%5.6% conv. - **bathroom scales salter**5K/yr+16.2%9.1% conv. - **salter digital bathroom scales**4K/yr-2.2%8.8% conv. - **vesync smart scales**4K/yr+1.1%4.7% conv. - **scales for body weight salter**3K/yr-1.9%10.7% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/weight-watchers-scales/search-terms)
## **Top weight watchers scales products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£10K8%£20K12%£30K16%£40K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Salter Clear Glass Bathroom Scale Electronic Digital Bodyweight Scale 180kg/28st 8lb Fitness LCD Display Step on Instant Reading Compact Transparent Design Includes Carpet Feet & Battery**Salter**£9.44**4.3★9,629 rev](https://www.amazon.co.uk/dp/B0722KVR84) [2**Salter 9049 BK3R Max Digital Bathroom Scale Weighing Scales For Body Weight Supersize LCD Display 250kg / 39st 6 lb Includes Carpet Feet & Battery Step On Instant Weight Readings Compact Design**Salter**£19.33**4.4★8,036 rev](https://www.amazon.co.uk/dp/B00KG58C7M) [3**Salter Digital Bathroom Scale Easy Read LCD Display 180 kg/ 28 st Capacity Instant Read Step On Activation Battery Included Neat Storage 15 Year Guarantee Two Tone Design Silver/Grey**Salter**£12.64**4.4★3,399 rev](https://www.amazon.co.uk/dp/B06XFH7XZ6) [4**Etekcity Scales for Body Weight High Precision 0.1lb Bathroom Digital Weighing Scale with Phone App & Bluetooth Smart Body Composition Monitor for BMI Body Fat Muscle Mass Durable Glass Ash-black**Etekcity**£14.32**4.5★24,792 rev](https://www.amazon.co.uk/dp/B0D7MND7CB) [5**Salter Compact Bathroom Scale Electronic Digital Bodyweight Scale 150kg/23st 8lb LCD Easy To Read Display Step On Instant Accurate Readings Slim For Neat Storage Includes Battery**Salter**£10.86**4.4★15,741 rev](https://www.amazon.co.uk/dp/B071RG56Q6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WeightWatchers by Tanita HD-380WW Stylish Digital Bathroom Scale Ultra Slim Glass Design Tap-On Activation 150kg Capacity Accurate Weight Readings**TANITA**£24.19**33 rev1y ago](https://www.amazon.co.uk/dp/B0F8BSW3YQ) [**Salter Digital Bathroom Scale Battery Free Body Weight Scale Toughened Glass Platform Step on to Power 180kg Max Capacity No Batteries Required Easy to Read LCD Display Black**Salter**£17.70**26 rev1y ago](https://www.amazon.co.uk/dp/B0F2NFYKSP) [**Etekcity Scales for Body Weight High Precision 0.1lb Bathroom Digital Weighing Scale with Phone App & Bluetooth Smart Body Composition Monitor for BMI Body Fat Muscle Mass Durable Glass Ash-black**Etekcity**£14.32**24,792 rev2y ago](https://www.amazon.co.uk/dp/B0D7MND7CB) [**Etekcity Scales for Body Weight Weighing Scales with USB Charging & Wi-Fi Smart Bathroom Scale for Body Fat BMI Heart Rate Fitness Composition Monitor**Etekcity**£52.37**138 rev2y ago](https://www.amazon.co.uk/dp/B0D4F48H1S) [**Salter Doctor Style Mechanical Bathroom Scale 150 Kg Capacity**Salter**£23.53**20,066 rev3y ago](https://www.amazon.co.uk/dp/B0BVW7LWZ1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Scales for Body Weight and Fat Percentage with App & Bluetooth High Precision 0.1lb Digital Bathroom Scales Analyzes 13 Body Composition Data (Weight Fat% Water BMI) 400 lbs Capacity Black**Posture**£21.71**4.6★**▲ 177%**](https://www.amazon.co.uk/dp/B08839L43J) [**Salter Compact Bathroom Scale Electronic Digital Bodyweight Scale 150kg/23st 8lb LCD Easy To Read Display Step On Instant Accurate Readings Slim For Neat Storage Includes Battery**Salter**£10.86**4.4★**▲ 89%**](https://www.amazon.co.uk/dp/B071RG56Q6) [**Salter Digital Bathroom Scale Battery Free Body Weight Scale Toughened Glass Platform Step on to Power 180kg Max Capacity No Batteries Required Easy to Read LCD Display Black**Salter**£17.70**4.2★**▲ 67%**](https://www.amazon.co.uk/dp/B0F2NFYKSP) [**Salter 9205 BK3R Digital Bathroom Scale Large Display Electronic Weighing Scales for Body Weight Toughened Glass Platform Lightweight Instant Readings Carpet Feet & Batteries Included Black**Salter**£16.07**4.4★**▲ 48%**](https://www.amazon.co.uk/dp/B075F8KLKL) [**Salter Glass Analyser Bathroom Scale Electronic Digital Bodyweight Body Fat Scale 180kg/28st 3lb Athlete Mode LCD Easy To Read Display Step On Instant Readings Includes Carpet Feet & Batteries**Salter**£12.19**4.4★**▲ 38%**](https://www.amazon.co.uk/dp/B076VTXQKZ)
**~~View all trending →~~**
## **What buyers say about weight watchers scales**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Decent price”*
**Quality-Overall**15%
*“Best Quality”*
**Ease Of Use**14%
*“Easy to read”*
**Accuracy-Overall**12%
*“Easy and accurate”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Design-Overall**3%
*“Really lovely clean design accurate”*
**Strength**3%
*“Durability: Feels solid and well-built, with a sturdy surface that can handle regular use”*
**Weight Light**3%
*“Neat and lightweight”*
**Size-Overall**2%
*“Nice and big”*
**Health Monitoring**2%
*“Ideas: Perfect for anyone tracking fitness, weight loss, or overall health”*
### **What buyers complain about **
**Measurement/Reading Accuracy**20%
*“Inaccurate reading”*
**Accuracy-Overall**16%
*“Dangerously Inaccurate”*
**Durability**14%
*“Didnt last”*
**Quality-Overall**7%
*“Poor quality scales not recommended”*
**Functionality-Overall**6%
*“Dont work properly”*
**Battery Life**5%
*“Poor battery life”*
**Size-Overall**5%
*“Quite small”*
**Weight Heavy**3%
*“How heavy”*
**Value For Money**3%
*“Complete Waste of money”*
**Ease Of Use**2%
*“now it is difficult to switch on”*
### **Top return reasons **
**Measurement/Reading Accuracy**30%
**Functionality-Overall**17%
**Accuracy-Overall**10%
**Size-Overall**8%
**Defective Material/Parts**7%
**Display-Overall**4%
**Weight Heavy**3%
**Connectivity-Overall**3%
**Quality-Overall**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is weight watchers scales profitable to sell on Amazon United Kingdom?**
- The niche generates £250K/yr across 27 tracked products. 90-day search growth is -5.6%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the weight watchers scales niche?**
- 6 brands and 21 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in weight watchers scales?**
- Top complaints mined from reviews: Measurement/Reading Accuracy, Accuracy-Overall, Durability. The return rate is 1.7%.
- **What does it cost to enter the weight watchers scales niche?**
- Listings span £8.25–£52.37; the average listing price is £18.19 (sweet spot $15–$100). The average incumbent carries 30,320 reviews — the moat a new listing must climb.
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