---
title: "Search terms — tea tree oil - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/tea-tree-oil/search-terms"
last_updated: "2026-07-31T17:17:57.167Z"
locale: en
meta:
  description: "Niche score 47/100 · £691K/yr market · 638K searches/yr · £6.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £691K/yr market · 638K searches/yr · £6.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — tea tree oil - Flapen"
---

# **tea tree oil**

**Skip it**

Prices mostly outside the sweet spot ($3.44–$9.89) — this niche doesn't clear our bar today.

Market size 68Growth 21Conversion 98Competition 22Returns 99Price range 0Avg price 18Brand share 40Review moat 21Quality gap 48

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****£691K**

£691K/yr · 638K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-7.0%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****11,026.62**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£6.50**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.44–£9.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100