---
title: "Strawberry Protein Powder — £278K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/strawberry-protein-powder"
last_updated: "2026-07-31T09:49:24.204Z"
locale: en
meta:
description: "Niche score 60/100 · £278K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · £278K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Strawberry Protein Powder — £278K/yr Amazon UK Niche (2026) - Flapen"
---
# **strawberry protein powder**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 50Growth 45Conversion 76Competition 66Returns 100Price range 86Avg price 80Brand share 2Review moat 54Quality gap 73
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****£9.13–£59.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****£16.85**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,348.1**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****£278K**
£278K/yr · 227K searches
**Growth**
**Okay****+16.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, strawberry protein powder is a £278K/yr Amazon United Kingdom market (227K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Feb–May–Jun–Jul. Verdict: Worth a look — 60/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **strawberry protein powder market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **£253K–£337K**
- units × avg price
- **Conversion rate**
- **7.3%**
- **Avg BSR**
- **#44**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **34%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**79**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 92%
**Open market**
**0%**
- Warrior72% - Optimum Nutrition14% - Applied Nutrition6% - Bulk4% - PhD4% - BULK POWDERS1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +16.1% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, May, Jun, Jul · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/strawberry-protein-powder/trend)
## **Top strawberry protein powder search terms**
- **warrior protein powder**92K/yr+16.5%4.9% conv. - **strawberry protein powder**43K/yr+5.0%6.3% conv. - **protein powder strawberry**23K/yr-0.8%7.0% conv. - **warrior whey protein powder**16K/yr+32.1%6.6% conv. - **warrior protein**11K/yr+20.5%3.1% conv. - **protein powder warrior**6K/yr+59.5%5.1% conv. - **whey protein powder strawberry**8K/yr+7.4%8.8% conv. - **optimum nutrition whey protein strawberry**5K/yr+74.9%10.4% conv. - **warrior whey protein**6K/yr+31.8%5.7% conv. - **whey protein strawberry**4K/yr+37.0%6.8% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/strawberry-protein-powder/search-terms)
## **Top strawberry protein powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£11K8%£22K12%£33K16%£44K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Warrior Whey Protein Powder 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Gluten Free Meal Replacement Shake Chocolate Brownie**Warrior**£10.09**4.3★740 rev](https://www.amazon.co.uk/dp/B0D5HQ5DXQ) [2**Warrior Whey Protein Powder 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Gluten Free Meal Replacement Shake Strawberry Milkshake**Warrior**£10.04**4.3★1,235 rev](https://www.amazon.co.uk/dp/B0D5HSRXH7) [3**Optimum Nutrition Gold Standard 100% Whey Protein Powder 900 g**Optimum Nutrition**£27.10**4.6★10,853 rev](https://www.amazon.co.uk/dp/B000GIURIQ) [4**Warrior Whey Protein Powder | High Protein Shake up to 36g for Muscle Growth Recovery & Lean Muscle | Low Carb Low Fat Low Sugar | Gym & Fitness Protein Supplement | Double Chocolate 1kg**Warrior**£17.92**4.3★909 rev](https://www.amazon.co.uk/dp/B07KX4RNS3) [5**Warrior Whey Protein Powder | High Protein Shake up to 36g for Muscle Growth Recovery & Lean Muscle | Low Carb Low Fat Low Sugar | Gym & Fitness Protein Supplement | Strawberry 1kg**Warrior**£18.61**4.4★542 rev](https://www.amazon.co.uk/dp/B07KX61TZT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bulk Basic Whey Protein Powder | Strawberry | 1.25 kg | 41 Servings | Up to 18g Protein per Serving | Low Sugar | Fast Absorbing Formula | Gym Supplement Supports Muscle Growth & Recovery**BULK POWDERS**£13.20**2,587 rev1y ago](https://www.amazon.co.uk/dp/B0FJS96BPH) [**PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Strawberry - 500g**PhD**£14.40**740 rev1y ago](https://www.amazon.co.uk/dp/B0FG8BN415) [**Warrior Whey Protein Powder + Creatine 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Meal Replacement Shake Double Chocolate**Warrior**£15.05**117 rev1y ago](https://www.amazon.co.uk/dp/B0F1YK1YHB) [**Warrior Whey Protein Powder + Creatine 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Meal Replacement Shake Strawberry Crème**Warrior**£14.64**283 rev1y ago](https://www.amazon.co.uk/dp/B0DYFC1VTH) [**Warrior Whey Protein Powder + Creatine 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Meal Replacement Shake Vanilla Ice-Cream**Warrior**£15.97**283 rev1y ago](https://www.amazon.co.uk/dp/B0DYFBFWHL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Warrior Whey Protein Powder | High Protein Shake up to 36g for Muscle Growth Recovery & Lean Muscle | Low Carb Low Fat Low Sugar | Gym & Fitness Protein Supplement | Salted Caramel 1kg**Warrior**£18.95**4.4★**▲ 90%**](https://www.amazon.co.uk/dp/B08W8NZB9R) [**Bulk Pure Whey Protein Powder Strawberry 500g**Bulk**£10.90**4.5★**▲ 77%**](https://www.amazon.co.uk/dp/B00SP30A68) [**Warrior Whey Protein Powder + Creatine 500g 20 Servings High Protein Shake Supplement for Muscle Growth Recovery & Weight Loss Low Sugar Low Carb Meal Replacement Shake Double Chocolate**Warrior**£15.05**4.4★**▲ 60%**](https://www.amazon.co.uk/dp/B0F1YK1YHB) [**Warrior Whey Protein Powder | High Protein Shake up to 36g for Muscle Growth Recovery & Lean Muscle | Low Carb Low Fat Low Sugar | Gym & Fitness Protein Supplement | Strawberry 1kg**Warrior**£18.61**4.4★**▲ 51%**](https://www.amazon.co.uk/dp/B07KX61TZT) [**Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Strawberry Milkshake)**Applied Nutrition**£9.13**4.4★**▲ 43%**](https://www.amazon.co.uk/dp/B084WR73HC)
**~~View all trending →~~**
## **What buyers say about strawberry protein powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**31%
*“Delicious taste”*
**Nutritional Content**14%
*“Great protein powder”*
**Flavor**9%
*“Flavours are solid”*
**Value For Money**8%
*“Good deal”*
**Quality-Overall**7%
*“Excellent product”*
**Solubility**4%
*“mixes so easily”*
**Blend/Ratio**3%
*“Blends well”*
**Texture/Consistency-Overall**2%
*“Smooth texture”*
**Sweetness**2%
*“A bit sweet”*
**Ease Of Use**1%
*“Easy to use”*
### **What buyers complain about **
**Taste-Overall**26%
*“Tastes like mud”*
**Nutritional Content**6%
*“Misleading protein content per serving”*
**Flavor**5%
*“Poor flavour”*
**Sweetness**5%
*“Too sweet”*
**Smell**4%
*“Chemical smell”*
**Value For Money**3%
*“Price increase”*
**Solubility**3%
*“It was also quite hard to mix properly”*
**Dilute/Watery**3%
*“It's so watery”*
**Texture/Consistency-Overall**3%
*“Horrible taste and very grainy texture”*
**Quality-Overall**2%
*“Absolutely terrible product”*
### **Top return reasons **
**Taste-Overall**43%
**Flavor**14%
**Side Effects**14%
**Solubility**12%
**Texture/Consistency-Overall**12%
**Functionality-Overall**5%
## **Common questions**
- **Is strawberry protein powder profitable to sell on Amazon United Kingdom?**
- The niche generates £278K/yr across 29 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +16.1%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the strawberry protein powder niche?**
- 6 brands and 79 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in strawberry protein powder?**
- Top complaints mined from reviews: Taste-Overall, Nutritional Content, Flavor. The return rate is 0.1%.
- **When does demand for strawberry protein powder peak?**
- Demand peaks in Jan–Feb–May–Jun–Jul; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the strawberry protein powder niche?**
- Listings span £9.13–£59.30; the average listing price is £16.85 (sweet spot $15–$100). The average incumbent carries 1,348 reviews — the moat a new listing must climb.
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