---
title: "Soursop — £437K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/soursop"
last_updated: "2026-07-31T14:40:29.347Z"
locale: en
meta:
description: "Niche score 56/100 · £437K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · £437K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Soursop — £437K/yr Amazon UK Niche (2026) - Flapen"
---
# **soursop**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 57Growth 4Conversion 36Competition 59Returns 100Price range 73Avg price 88Brand share 66Review moat 94Quality gap 48
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****112.71**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£20.19**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£8.42–£32.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****£437K**
£437K/yr · 743K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-41.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, soursop is a £437K/yr Amazon United Kingdom market (743K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Feb. Verdict: Worth a look — 56/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **soursop market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **£404K–£505K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#418**
- **Page quality**
- **0%**
- **Prime**
- **57%**
- **Sponsored**
- **89%**
- **Out of stock**
- **12.7%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**65%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 92%
**Open market**
**29%**
- Generic29% - YouEase11% - Allsinian10% - ANIANHAO9% - ProBotanics6% - BAOSROY5%
## **Demand & seasonality**
Weekly Amazon search volume, last 92 weeks — -41.1% search growth over the last 90 days.
20K15KHoliday '24Spike '25Spike '26 seasonNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Feb · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/soursop/trend)
## **Top soursop search terms**
- **soursop bitters**136K/yr+6.2%2.5% conv. - **soursop**191K/yr-55.2%4.2% conv. - **serene herbs soursop bitters**108K/yr-36.1%1.1% conv. - **serene soursop bitters**59K/yr-14.4%1.0% conv. - **soursop bitters serene herbs**56K/yr-79.7%1.1% conv. - **soursop bitters liquid organic**40K/yr-64.8%1.9% conv. - **soursop drops**44K/yr-47.0%6.4% conv. - **serene soursop bitters uk**12K/yr+38.5%0.9% conv. - **soursop fruit**21K/yr-52.4%0.5% conv. - **soursop capsules**9K/yr-41.1%7.8% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/soursop/search-terms)
## **Top soursop products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£22K10%£44K15%£65K20%£87K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Focus on Soursop Bitters - Internal Cleansing Supporting Digestive Health Immune Function**Generic**£23.14**4.0★6 rev](https://www.amazon.co.uk/dp/B0GYT1GFR1) [2**10-in-1 Soursop Bitters Liquid Drops 60ml Daily Herbal Wellness Formula with Soursop & Black Seed Oil Supports Digestive Wellness & Immune Function**YouEase**£13.70**4.1★40 rev](https://www.amazon.co.uk/dp/B0GWPWJZ9P) [3**Soursop Bitters Drops with Black Seed Moringa & Ginger Supports Immune System Promotes Relaxation Overall Health Digestion 480ml**Allsinian**£31.75**4.8★10 rev](https://www.amazon.co.uk/dp/B0GWCDJQPN) [4**Soursop for Immune Support Gut Health Soursop Bitters Liquid Drops with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing 60ml**ANIANHAO**£18.77**4.4★73 rev](https://www.amazon.co.uk/dp/B0FZPWCNJ2) [5**Soursop Drops for Cell Support & Regeneration | High Strength 600mg Per Serving (30:1 Extract Equiv. to 18000mg) | Potent Antioxidant & Immune Support - One Month Supply - 60ml**ProBotanics**£18.50**4.3★317 rev](https://www.amazon.co.uk/dp/B0DSG2YQT5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Soursop Bitters 473ml Soursop Bitters Herbal Liquid Supplement Soursop Bitter Drops with Black Seed Internal Cleansing Gluten-Free Vegetarian**BAOSROY**£24.94**2 rev1mo ago](https://www.amazon.co.uk/dp/B0H5JJK8C6) [**Herbal Liquid Supplement Gluten-Free Vegetarian for Daily Wellness Routine Easy to Use Liquid for Home Travel & Everyday Use 473ml**Lutateo**£19.96**1 rev1mo ago](https://www.amazon.co.uk/dp/B0H5B3F3PH) [**Soursop Bitters Soursop Bitters Liquid Drops Herbs Soursop Bitters with Black Seed Oil Internal Cleansing Daily Herbal Supporting Digestive Health Vegan Non-GMO**BAOSROY**£15.36**1 rev1mo ago](https://www.amazon.co.uk/dp/B0H3PWWGZS) [**Soursop Bitters - Internal cleansing supporting digestive health and immune function**Generic**£24.15**2 rev1mo ago](https://www.amazon.co.uk/dp/B0H345HM26) [**Soursop Bitters Natural Internal Cleansing Digestive Support Boost Overall Body Wellness | Serene Herbs**Generic**£23.95**1 rev2mo ago](https://www.amazon.co.uk/dp/B0H1H7PRWH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Soursop Bitters Natural Internal Cleansing Digestive Support Boost Overall Body Wellness | Serene Herbs**Generic**£23.95**5.0★**▲ 217%**](https://www.amazon.co.uk/dp/B0H1H7PRWH) [**Soursop Bitters Soursop Bitters Liquid Drops Herbs Soursop Bitters with Black Seed Oil Internal Cleansing Daily Herbal Supporting Digestive Health Vegan Non-GMO**BAOSROY**£15.36**5.0★**▲ 217%**](https://www.amazon.co.uk/dp/B0H3PWWGZS) [**Soursop Bitters - Internal cleansing supporting digestive health and immune function**Generic**£24.15**5.0★**▲ 214%**](https://www.amazon.co.uk/dp/B0H345HM26) [**Herbal Liquid Supplement Gluten-Free Vegetarian for Daily Wellness Routine Easy to Use Liquid for Home Travel & Everyday Use 473ml**Lutateo**£19.96**5.0★**▲ 213%**](https://www.amazon.co.uk/dp/B0H5B3F3PH) [**Soursop Bitters 473ml Soursop Bitters Herbal Liquid Supplement Soursop Bitter Drops with Black Seed Internal Cleansing Gluten-Free Vegetarian**BAOSROY**£24.94**5.0★**▲ 213%**](https://www.amazon.co.uk/dp/B0H5JJK8C6)
**~~View all trending →~~**
## **What buyers say about soursop**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Overall an interesting product”*
**Taste-Overall**11%
*“The taste is earthy”*
**Ease Of Use**8%
*“Easy to Take”*
**Sour**7%
*“Sourpot capsules”*
**Value For Money**6%
*“Worth buying”*
**Ingredients-Overall**4%
*“Clean Ingredients – A Nice Addition to a Routine”*
**Energy Level**4%
*“More Energy”*
**Vitamin**4%
*“Great Healthy Supplement”*
**Nutritional Content**3%
*“Great Healthy Supplement”*
**Ease Of Chewing/Swallowing**3%
*“easy to eat”*
### **What buyers complain about **
**Functionality-Overall**13%
*“Did not get the benefits with this product”*
**Taste-Overall**7%
*“Taste horrible”*
**Value For Money**6%
*“Its expensive”*
**Dosage**5%
*“One thing to note is there is a picture showing the dropper with ml measurements printed on it, however, my dropper doesnt have any measurements on it at all, making it difficult to know how much to use per dose”*
**Strength**5%
*“It does not have that strong”*
**Advertised Vs Actual Product**3%
*“Di not trust the advert”*
**Sour**3%
*“Soursop”*
**Quality-Overall**3%
*“Absolute Blag, dont bother”*
**Leak-Proof**2%
*“BOTTLE WAS leaking please replace ty”*
**Bitter**2%
*“Expected it to be bitter”*
### **Top return reasons **
**Leak-Proof**45%
**Defective Material/Parts**14%
**Quality-Overall**9%
**Smell**9%
**Advertised Vs Actual Product**9%
**Size-Overall**9%
**Contamination**5%
## **Common questions**
- **Is soursop profitable to sell on Amazon United Kingdom?**
- The niche generates £437K/yr across 28 tracked products. 5 of 19 products launched in the last 360 days are still selling. 90-day search growth is -41.1%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the soursop niche?**
- 17 brands and 35 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in soursop?**
- Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Value For Money. The return rate is 0.1%.
- **When does demand for soursop peak?**
- Demand peaks in Feb; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the soursop niche?**
- Listings span £8.42–£32.63; the average listing price is £20.19 (sweet spot $15–$100). The average incumbent carries 113 reviews — the moat a new listing must climb.
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