---
title: "Search terms — slendertone - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/slendertone/search-terms"
last_updated: "2026-07-31T13:12:28.743Z"
locale: en
meta:
  description: "Niche score 54/100 · £255K/yr market · 181K searches/yr · £59.34 avg price. Soft demand (-12.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £255K/yr market · 181K searches/yr · £59.34 avg price. Soft demand (-12.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — slendertone - Flapen"
---

# **slendertone**

**Worth a look**

Shows beatable incumbent ratings (4.1★), but soft demand (-12.0% this quarter) keeps it on the watch list.

Market size 47Growth 19Conversion 30Competition 67Returns 64Price range 55Avg price 90Brand share 71Review moat 25Quality gap 90

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****£59.34**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****63%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Price range**

**Good****£16.71–£166.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****£255K**

£255K/yr · 181K searches

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****4,586.47**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-12.0%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")