---
title: "Products — scales for body weight - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/scales-for-body-weight/products"
last_updated: "2026-07-31T08:15:16.049Z"
locale: en
meta:
  description: "Niche score 59/100 · £7.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £7.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — scales for body weight - Flapen"
---

# **scales for body weight**

**Worth a look**

Shows a $7.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 99Growth 21Conversion 93Competition 40Returns 88Price range 50Avg price 58Brand share 44Review moat 10Quality gap 68

**Market size**

**Incredible****£7.1M**

£7.1M/yr · 4.9M searches

**Conversion**

**Great****11.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£12.93**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£6.06–£24.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-8.0%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****31,433.3**

avg incumbent reviews — the moat a new listing must climb